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What is competition mapping? How to gain the competitive edge 

ATTEST

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. You can use a classic SWOT analysis, or create a competition map that is specifically tailored to the info you’re after. To win new business, you have to be on trend.

article thumbnail

What is competition mapping? How to gain the competitive edge 

ATTEST

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. You can use a classic SWOT analysis, or create a competition map that is specifically tailored to the info you’re after. To win new business, you have to be on trend.