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Competitive Advantage in a Commoditized Industry

Moz

In this article, you'll learn how to find, activate, and articulate your competitive advantage. You’ll discover how to identify unique strengths and innovative offerings that equate to competitive advantage through real, working examples so you can bring them to life in search. Barriers to competitive advantage.

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Competitive Intel: A Complete Definition and Guide

Netbasequid

Say, for instance, you’re an airline; you find out that a competing airline has reduced the ticket price for a certain route and you do the same to maintain your customer base. You’re collecting information that’s readily available to anyone and must then magic it into competitive intel that offers your brand a distinct advantage.