article thumbnail

Contify, a Leading Competitive Intelligence Platform to Sponsor SCIP IntelliCon 2020

Contify

Contify, the AI-enabled market and competitive intelligence solution s provider, has announced that they are a silver sponsor at the SCIP IntelliCon 2020. SCIP is the largest non-profit community of Strategic & Competitive Intelligence leaders. About SCIP. About Contify.

SCIP 52
article thumbnail

How to Use Social Sentiment to Perform a Competitor Analysis

SCIP

How do you manage your knowledge base of articles , using existing tools? " (9 replies). JULY 28 - Hear about new ways to get value from your SCIP membership in our latest Town Hall, with new Chair Jay Nakagawa. 21-23 - Get trained in how to use a proven toolbox of CI techniques to enable sales, marketing & Go-To-Market success.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Capturing Better Competitive Intelligence with Data-Driven Insight

Netbasequid

Everything you use to monitor your brand can be used to build a competitive analysis for a robust knowledge of the competitive factors your brand is up against. In a nutshell, SCIP is the world’s leading non-profit organization committed to CI education and certification.

article thumbnail

How to Conduct Competitive Intelligence Research

Owler

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Market Intelligence Market research deals specifically with your company, marketing strategy, and product line.

article thumbnail

What is a Competitive Analysis? 2023 Guide

Netbasequid

Each year brings changes in the market, offering both opportunities and warning of imminent threats to brands. And each year, brands sink or swim depending on how they leverage their consumer and market knowledge. This means you can’t afford to only mind your business and charge forward with your head down like a bull.

article thumbnail

Competitor Analysis Template & How-To Guide

Netbasequid

Competitor analysis is an investigation into competing businesses that can limit your entry or expansion in the market by offering similar or substitute commodities to your target consumer base. With this knowledge they can maneuver and increase their share of the market – or change strategy. Review their product.