article thumbnail

How to Create a Competitive Analysis Template in 2023

Netbasequid

Specific targets may come up in various ways, including hearing about them on the news, losing a customer segment, or discovering them through your business intelligence system. Assuming you want to know who your closest rival is and then perform a competitive intelligence against it, you have to define your competition first.

Analysis 111
article thumbnail

Competitor Analysis Template & How-To Guide

Netbasequid

If you are not performing regular competitor analyses: You could be missing transformative opportunities or taking unnecessary losses. And that is what SCIP is saying when it tells us that 40% of the Fortune 500 will not survive the next 10 years, having been replaced by companies that don’t even exist today.

article thumbnail

Competitive Intel: A Complete Definition and Guide

Netbasequid

And the fuel for these leaps and strides is competitive intel, which influences business strategy. It offers intimate knowledge of your market, which is crucial to your longevity as a business, regardless of vertical. During a 2021 NetBase Quid LIVE event , Cam Mackey, CEO for SCIP, shared a few tips with the audience.