Remove Airline Remove Benchmarking Remove Competitor Analysis Remove Market Segmentation
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15 Tips for Understanding Your Industry and Gaining a Competitive Edge

Aqute Intelligence

Identifying your competitors is important in itself for many reasons, such as being able to target their customer base, or benchmarking your offering. But it can also help further define your addressable segment. Identifying that the likes of SEMrush or Hrefs are not our competition helps us be more focused in our marketing.