Wed.May 08, 2024

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5 use cases for how Generative AI can supercharge document productivity across the enterprise

CIO

Alex Gay, Senior Director of Product Marketing, Adobe Document Cloud Most business today can be described as MORE—more technology, more meetings, more projects, more data, and more documents. Coupled with the increasing expectations to do more with less, it’s a lot for knowledge workers to handle. In fact, according to MIT Sloan , 80 percent of knowledge workers experience information overload and it’s impacting productivity.

Knowledge 656
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PR and email marketing: A perfect alliance for business success

mention

Public relations (PR) and email marketing are two core areas that contribute to the functioning of many businesses. While distinct in their approaches, these disciplines often intersect, engaging in a symbiotic relationship that amplifies brand messaging and engagement. This article explores the harmonious connection between PR and email marketing, showing how collaborations between specialists foster brand awareness, build relationships, and drive results in the modern marketing landscape.

Alliance 157
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Where’s the ROAI?

CIO

As the world becomes increasingly reliant on technology and driven by data, the excitement about artificial intelligence (AI) solutions continues to skyrocket. Corporate boardrooms are abuzz with discussions about exploring the possibilities of AI, and massive amounts of capital are being funneled into building AI infrastructure. Companies such Nvidia, Corestreet, and OpenAI are experiencing exponential revenue growth – and valuations, driven by this immense interest.

Capital 432
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SEO For Google: Our Guide to Google Search Engine Optimization

SpyFu

SEO stands for “search engine optimization.” It’s the process of optimizing your webpages to rank higher in the search results on Google and other search engines. SEO is commonly referred to as a “free” way to gain website traffic. Every major search engine, such as Google , Bing , and DuckDuckGo , is comprised of search results, where pages, videos, and local listings are displayed.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Expion Health revamps its RFP process with AI

CIO

Process automation and improvement is a perennial CIO agenda item, and the call for business process optimization is only getting louder — especially for those processes directly tied to the bottom line. For Expion Health, a cumbersome manual process to determine what rates to quote to potential new customers had become a cap on the healthcare cost management firm’s ability to grow its business.

IT 405
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AlphaSense Receives Recognition in the 2024 TrustRadius Top Rated Awards

Alpha Sense BI

In today’s digital landscape, genuine customer reviews and feedback have become indispensable elements of the B2B SaaS buying journey. They are crucial in not only helping your business differentiate itself but also sharing customer proof points to compliment your go-to-market messaging. In TrustRadius’ 2023 B2B Buying Disconnect Report: The Self-Serve Economy is Prove It or Lose It report, 52% of those surveyed said that vendors who offer user reviews make them more likely to buy.

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Consumer Goods Industry Trends and Outlook for 2024

Alpha Sense BI

In times of economic uncertainty, the consumer goods industry is typically the first and most heavily impacted sector. This market is particularly sensitive to any shifts in inflation, consumer preferences, or behavior, and can provide valuable insights into the overall state of the economy. Looking back at the past few years, we have consistently seen how macroeconomic events like the COVID-19 pandemic and Russia-Ukraine war lead to global supply chain shortages and high inflation rates.

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Are You the Type of Player Who Makes IT Happen?

CIO

As Tommy Lasorda said, “There are three types of baseball players: Those who make it happen, those who watch it happen and those who wonder what happens.” He could have been talking about the current state of IT leadership. Foundry’s 23rd annual State of the CIO survey found that leading change has become a clear mandate as organizations prepare for the next chapter, where the convergence of data, analytics, and emerging AI technologies wholly transform the business.

IT 325
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Mission Critical: Dispatch on Safeguarding Government Data

Dataversity

Personal data has emerged as a coveted asset, drawing attention not just from corporate establishments, but also from foreign actors. This interest has sparked a significant challenge – the legal sale of data to overseas entities, raising concerns about the implications for civilians and military personnel alike. The recent initiative by President Biden underscores the criticality of […] The post Mission Critical: Dispatch on Safeguarding Government Data appeared first on DATAVERSITY.

Sales 57
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Innovative data integration in 2024: Pioneering the future of data integration

CIO

In the age of big data, where information is generated at an unprecedented rate, the ability to integrate and manage diverse data sources has become a critical business imperative. Traditional data integration methods are often cumbersome, time-consuming, and unable to keep up with the rapidly evolving data landscape. Of late, innovative data integration tools are revolutionising how organisations approach data management, unlocking new opportunities for growth, efficiency, and strategic decisio

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Geografía y copilotos, aliados para los CIO de la Administración

CIO

En los próximos tres años, y bajo el contexto de los Planes de Digitalización, los CIO del sector público juegan un papel fundamental como arquitectos de la transformación digital que tiene como principales desafíos impulsar la modernización, fomentando un crecimiento sostenible, y lo más importante, la mejora continua del servicio al ciudadano. En este contexto, gracias a los avances de la computación en la nube y la inteligencia artificial, los Sistemas de Información Geográfica (SIG) emerg