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How to Conduct Private Market Research with Expert Insights

Alpha Sense BI

Unlike the public markets, private market research relies heavily on alternative sources and specialized knowledge to uncover deeper insights. Even if the firm has conducted preliminary research into the company, they still need deeper insights to fully understand the competitive landscape of the market.

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What is a Competitive Analysis? 2023 Guide

Netbasequid

And each year, brands sink or swim depending on how they leverage their consumer and market knowledge. Learn how to mind the other’s business like a pro with this detailed guide to competitive analysis. Primarily, competitive analysis should help you gain more market share, meaning you have to take it from the competition.