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Is competitive intelligence ethical?

Aqute Intelligence

We have a simple rule (as well as a company policy on how we conduct research) that governs our work: if you find yourself asking if a practice is legal, then you probably shouldn’t be doing it. Competitive intelligence simply means gathering information Competitive intelligence is a process of learning about your market and your competitors.

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Competitive Intelligence Spotlight #35: Laurie Young, Director of Competitive Intelligence with Lone Star Analysis

ArchIntel

Market intelligence is a part of competitive intelligence because you have to understand the market that you’re working in, the barriers to entry, the technologies, the players and the customers.”. We have projects where we do a very large study, then filter that data into a concise executive brief.

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How to Complete a Competitive Audit

Netbasequid

A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries. A competitive audit can help companies establish marketing benchmarks by discovering what others in their industry are doing and the results they get from it. To fill market gaps. Market gaps are problems waiting to be solved.