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How to Conduct Competitive Intelligence Research

Owler

Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses? What advantages do they have that I don't have? This leads to a faster, more intelligent primary research and solid competitive strategy. How much do competitors charge for their product or service offerings?

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What is competition mapping? How to gain the competitive edge 

ATTEST

You’ll uncover opportunities and threats, which helps you develop a roadmap to your ideal market position and increase your market share. No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape.

article thumbnail

What is competition mapping? How to gain the competitive edge 

ATTEST

You’ll uncover opportunities and threats, which helps you develop a roadmap to your ideal market position and increase your market share. No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape.