Briefing Learning Marketing SCIP 
SCIP
NOVEMBER 8, 2021
Are you interested in being featured in a webinar or being interviewed by SCIP? Get Featured in a 2022 Webinar or Interview : Are you a practitioner, interested in sharing lessons learned with your peers? What's a good book that discusses market data validation? New CI jobs on SCIP Job Board. New Events. Event Updates.
Aqute Intelligence
OCTOBER 9, 2019
Competitive intelligence simply means gathering information Competitive intelligence is a process of learning about your market and your competitors. For example, if your firm attends a trade show, you will learn about your competitors from their own representatives and through conversations with other delegates.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ArchIntel
OCTOBER 23, 2020
Market intelligence is a part of competitive intelligence because you have to understand the market that you’re working in, the barriers to entry, the technologies, the players and the customers.”. We learn our customers’ language. ArchIntel: How do you measure success within competitive intelligence?
Ellennaylor
SEPTEMBER 16, 2017
I was blogging about competitive intelligence at SCIP’s 2009 annual conference in Chicago. SCIP always provides attendees longer learning opportunities at pre-conference sessions that are a half or full day. I always look forward to our WLC (Women’s Leadership Council) cocktail party at SCIP conferences.
Netbasequid
JUNE 8, 2022
A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries. A competitive audit can help companies establish marketing benchmarks by discovering what others in their industry are doing and the results they get from it. To fill market gaps. Market gaps are problems waiting to be solved.
Expert insights. Personalized for you.
40 
Let's personalize your content