CIO

OCTOBER 17, 2023

The cloud market has been a picture of maturity of late. The pecking order for cloud infrastructure has been relatively stable, with AWS at around 33% market share, Microsoft Azure second at 22%, and Google Cloud a distant third at 11%. Here are the top cloud market trends and how they are impacting CIO’s cloud strategies.

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CIO

JUNE 1, 2023

The B2B marketing landscape is experiencing a seismic shift fueled by the ascent of ChatGPT and other generative AI (GAI) apps. In a testament to its growing importance, 80% of marketers have experimented with or deployed the burgeoning technology, in some cases redirecting budgets from last year’s forays into the metaverse.

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Smart Data Collective

MAY 16, 2023

David Curry of Business of Apps points out that the market for Android apps is massive since around 75% of all smartphone users have Androids. If you take too long to deploy your app, competitors will create better ones and steal your market share. Fortunately, SDKs can help you bring your app to market more quickly.

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Crayon

APRIL 11, 2022

In our second installment of the Crayon Customer Corner, we sat down with the Product Marketing Team at Bonterra (formerly Social Solutions). At Bonterra - sales, marketing, and customer success teams all leverage competitive intel to stay informed on competitors’ movements and improve their go-to-market strategy.

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Smart Data Collective

APRIL 10, 2020

Taking control of the data that you have can not only improve information accessibility within your company but provide a range of benefits that can be the driving force behind gaining a competitive advantage in your market. Well, let’s explore some of the biggest advantages that it can offer your business below.

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Crayon

APRIL 7, 2021

Conducting market research is never an easy task — it presents challenges to businesses of all shapes and sizes. With that being said, those with large budgets do enjoy certain advantages. When you have access to an endless array of top-tier tools and resources, you can uncover strategy-changing insights with relative ease.

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Smart Data Collective

SEPTEMBER 30, 2021

Microsoft 365 has been leading the office productivity market for decades and the recent push to the cloud suite should offer SMBs the security they deserve. . The post Smart SMBs Are Taking Advantage of Major Advances in Data Security appeared first on SmartData Collective. System updates and data backups.

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Smart Data Collective

MAY 28, 2021

This is possibly because of several quick mentions of Azure’s greatest competitor in the public market: AWS. Fast, affordable, and flexible, Azure remains the best cloud public cloud offering on the market used by top enterprises worldwide. You only pay for what you’re using. Yeah, awesome! But, then……. How do you put it to work?

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mention

MAY 23, 2023

Did you know that from 2021, the global content marketing industry is worth over $400 billion? With the ever-increasing importance of digital marketing, content marketing has become an essential part of any successful marketing strategy. So, let’s start. But how can you achieve the best results through email?

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Smart Data Collective

JUNE 9, 2021

As internet connections become speedier and more reliable, businesses and consumers turn to SaaS for its convenience and other advantages. Gartner projects that global public cloud end-user spending is set to grow by 23 percent in 2021 with SaaS as the biggest market segment, which is set to expand to a $122.6 billion market.

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Smart Data Collective

SEPTEMBER 13, 2023

One of the biggest reasons that biggest ways that AI is changing the business world is with marketing. of marketers use AI in marketing to some degree or another. AI technology is especially beneficial with digital marketing, since digital marketers can take advantage of large amounts of data to optimize their strategies.

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Smart Data Collective

SEPTEMBER 29, 2022

Big data has changed the marketing profession in extraordinary ways. billion on marketing analytics software last year. There are many different ways that marketers can leverage data analytics to create successful marketing strategies. One of the biggest benefits is in the realm of email marketing.

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CIO

NOVEMBER 16, 2023

Deepa Soni: We strongly believe that enterprise agility and speed-to-market are key competitive advantages, and they’re a key tenant of our objectives. As we think about our next step change in driving business outcomes and competitive advantage for The Hartford, it is really our AI-led transformation. Can you expand on that?

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CIO

APRIL 24, 2024

Leaders who choose the right tools, processes, and practices for their organizations will be able to harness the power of the most diverse software supply chain we’ve ever seen and, in turn, solidify their security posture and secure their competitive advantage.

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Smart Data Collective

NOVEMBER 28, 2019

Businesses can use big data in many capacities, but those who use it for social media are at a huge advantage. It enables you as a social media marketer to get a closer look at your customer base, understand what drives purchasing decisions , and encourage consumers to pull the trigger. Here are seven advantageous ways to do so.

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Smart Data Collective

SEPTEMBER 13, 2023

Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. What are their advantages and disadvantages?

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CIO

MAY 7, 2024

This notion that the data is within their power to mine it for business advantage is different. It really drives sustainability and is a growth engine that helps develop a competitive advantage.” Company data can drive its go-to-market strategy, she adds. It’s a new way of thinking.” Those bridges need to be built.”

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CIO

NOVEMBER 22, 2023

Most CIOs recognize the advantages of cloud, the global reach it provides, and the ease with which services can be scaled up and back down again. It enables us to free our people so they can innovate and create lasting competitive advantage.” But recognizing cloud advantages doesn’t always mean a smooth transition from on-prem.

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mention

OCTOBER 6, 2023

Here at Mention, we’d be the first to tell you how important digital marketing has become when it comes to doing business in the modern age. After all, a data breach or cyberattack can completely derail a company’s digital marketing strategy.

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CIO

MAY 1, 2024

We detected the need to modernize our processes, taking advantage of the capabilities offered by AI to improve efficiency, precision, and personalization in our operations,” she says. The benefits achieved Citing the advantages of AI in HR, Fuentes highlights various priorities.

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Alpha Sense BI

SEPTEMBER 11, 2023

In a rapidly evolving landscape of market research, staying ahead of the curve is no longer a luxury but a necessity. That’s why we are excited to announce the inaugural AlphaSense Advantage Summit 2023 , a virtual conference built to equip knowledge professionals with the insights and tools needed to navigate these changes successfully.

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CIO

APRIL 8, 2024

Our goal is to accelerate innovation, enhance customer value, and optimize profitability and market opportunities for our partners. The Broadcom Advantage Partner Program for VCSPs enables partners to grow revenue opportunities by integrating VMware Cloud Foundation (VCF) and adjacent solutions into their cloud and managed service offerings.

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Crayon

MAY 31, 2022

Read on to learn how the team at Mend seamlessly integrated Crayon into their workflows to gain a competitive advantage in the ultra-competitive digital healthcare market.

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CIO

APRIL 17, 2024

Certinia has been largely successful at that, as building its platform on top of Salesforce offered several key advantages that have helped sharpen the company’s focus. “If The key advantage in Certinia’s newest release, he said, is mainly its use of AI to gain a deeper understanding of a given project and avoid risk.

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Smart Data Collective

NOVEMBER 20, 2022

One of the most significant benefits of leveraging analytics in manufacturing is with marketing optimization and automation. An outsourced organization that handles specific marketing tasks of other companies is called a manufacturing marketing agency. Target Audience. Customer requirements. Priorities.

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CIO

MAY 7, 2024

Last month I had the opportunity to provide a comprehensive update on our new Broadcom Advantage Partner Program for VMware Cloud Service Provider (VCSP) partners, and since that time, the response from our partner community has been tremendous.

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Smart Data Collective

SEPTEMBER 25, 2019

One of the top advantages of modern encryption technology is that you can apply it to all or most of the tech devices you use. Data Encryption Could Provide a Competitive Advantage. The good news is that the encryption software market is growing. Only people with the key to decode the data can read it.

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Smart Data Collective

NOVEMBER 20, 2022

Proper marketing and sales prospects play a huge role in improving the success rate of your business. However, digital marketing has become the major focus of marketers across all industries, mainly due to how customers interact and engage with modern businesses. How Can Big Data Revolutionize Future Marketing And Sales?

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Smart Data Collective

JANUARY 11, 2023

Many businesses are taking advantage of big data to improve their marketing and financial management practices. billion on big data marketing in 2020 and this figure is likely to grow further in the years to come. Some of the case studies on the benefits of data-driven marketing are quite promising.

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Smart Data Collective

JUNE 24, 2022

Data analytics technology has helped countless companies improve their marketing strategies. Global companies are spending over $3 billion a year on marketing analytics technology and this figure is growing over 12% a year. There are a lot of different ways that companies can use data analytics to improve their marketing strategies.

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Smart Data Collective

NOVEMBER 12, 2021

One of the best things about digital marketing is that it’s often at the forefront of the latest online technologies. It doesn’t get any more cutting-edge at the moment than machine learning, and it’s not only large companies that have already started to take advantage. However, machine learning enables much more.

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Smart Data Collective

JULY 20, 2022

Artificial intelligence is one of the most disruptive forms of technology shaping the marketing profession since the dawn of the Internet. One of the most important ways companies are taking advantage of AI is with SEO. Internet usage is on the rise and embracing digital marketing tools can boost brand awareness and business success.

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SCIP

APRIL 21, 2024

SCIP Insights Unlocking Competitive Advantage: The Power of Intelligence-Driven Decision-Making in Today's Business Landscape In today's fast-paced business scene, quick and informed decisions are key to success. The reliance on intuition or past trends is fading, making way for intelligence-driven decision-making as a crucial strategy.

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Smart Data Collective

MARCH 23, 2023

AI has many practical uses that can help companies improve their marketing strategies, but personalization is arguably one of the most important. In omnichannel marketing, AI personalizes and optimizes the customer experience across multiple channels. An omnichannel provider enhances marketing in different ways.

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mention

FEBRUARY 9, 2022

Email marketing is all about building relationships with your customers and monopolizing on your leads in one of the most low-cost, yet effective ways. Email is the marketing asset that provides you with a tool to create an interconnected buyer’s journey, from first impression to the checkout. Source: Maven Marketing lab.

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Contify

APRIL 14, 2021

The post Market Intelligence: Definition, Advantages and Examples appeared first on Contify Market and Competitive Intelligence Platform - Blog.

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Smart Data Collective

MARCH 5, 2021

Data analytics has been a very important aspect of modern marketing strategies. Digital marketing is getting more competitive with each passing day, but small businesses can still rely on a time-tested channel: email marketing. On the other hand, email marketing is very easy to get started with. billion ) uses emails.

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