Smart Data Collective

SEPTEMBER 13, 2023

Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. What are their advantages and disadvantages?

Startups 257

Startups Market Research Marketing Research Intellectual Property 257

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. It involves collecting and analyzing detailed information about competitors and industry developments to make informed strategic decisions. sales, product development team, marketing team).

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Data Hut

DECEMBER 13, 2022

Imagine a market where anyone can set up shop. Business owners had to pivot to match the trend of the market. It will help you understand your competitor's product, market, and growth strategy so you can make wise decisions for yourself. A competitive analysis isn't something most small businesses do regularly.

Competitor Analysis 52

Competitor Analysis Analysis Commerce Competitive 52

Aqute Intelligence

DECEMBER 27, 2023

Here’s what you can get: High-level overviews & frameworks These industry giants are renowned for providing comprehensive, detailed overviews of markets and industries. This framework offers a visual illustration of where the market is heading, its level of development, and all its players. Need a quote for competitor research?

Competitive Intelligence 130

Competitive Intelligence Competitive Competitive Landscape Intelligence 130

Aqute Intelligence

AUGUST 16, 2023

By letting you carry out deep dives into the browsing behavior of a website’s users, Similarweb lets you identify new market segments for your brand. The data about people’s cross-browsing behavior will yield competitive intelligence you can use to increase your company’s market share. Need a quote for competitor research?

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Analysis Market Segmentation 130

mention

OCTOBER 11, 2023

“Should you set up shop as a marketing generalist or a specialized expert ?” It’s a timeless question that every up-and-coming digital marketing agency ponders upon. With over 10,700 digital marketing agencies in the U.S. The Multiple Avenues of Niching in Digital Marketing How to Identify the Right Niche?

Marketing 167

Marketing Marketing Commerce Knowledge 167

Netbasequid

AUGUST 14, 2023

Let’s drill into some additional benefits of competition analysis and why it’s crucial to your business: 1. Exceptional market understanding The markets constantly shift due to changing consumer needs, business activity, macroeconomic factors, etc. And what you know about your market today may not necessarily be true tomorrow.

Analysis 52

Analysis Competitive Airline Competitor Analysis 52

Smart Data Collective

OCTOBER 13, 2021

There are many ways you can use data to your business’s advantage. Data is important in all aspects of online marketing and advertising, helping businesses find new potential customers, improve conversions and ensure loyal customers are being nurtured. Understanding competitors. How can data help my business?

Business 306

Business Human Resources Competitor Analysis Advantage 306

Smart Data Collective

JULY 23, 2023

As tech continues to progress there are more ways than ever for direct-to-consumer businesses of any size to use numbers to their advantage. Competitor analysis: You can also use data to analyze the larger market, helping you to stay informed about what your competitors are up to.

Business 189

Business Competitor Analysis Competitive Intelligence Business Intelligence 189

ArchIntel

JANUARY 13, 2021

Market intelligence expert Paul Roetzer recently spoke with Shilpa Tandon , marketing manager of Contify , who discussed how the company’s marketing artificial intelligence solution works. Other applications of the platform include communications management, public relations and email marketing. ArchIntel™ -.

Competitive Intelligence 191

Competitive Intelligence Intelligence Intelligence Competitive 191

Netbasequid

JUNE 3, 2021

Competitive market intelligence keeps you ahead of the evolving industry around you. From emerging trends within your category, to emerging crisis you may be facing – market intelligence can guide your brand to success, help you avoid pitfalls and keep your brand’s feet firmly planted on solid ground. And the dips?

Market Intelligence 98

Market Intelligence Competitive Intelligence Intelligence 98

ATTEST

AUGUST 26, 2022

Market sizing template. Determine the potential size of your customer base with our market sizing template. Attest takes the guesswork of launching in a new market, with a smart survey tool: See all of your data in an intuitive dashboard Reach 125 million in 58 Need for speed? What is market sizing? Select your audience.

Marketing 52

Marketing Marketing Analysis Competitor Analysis 52

SpyFu

JUNE 7, 2021

Image via Google Trends However, it is commonly misunderstood as simply a method of marketing your brand. In reality, there are many differences between growth hacking and marketing. Before we get into how they’re both different from each other, let’s first try to understand what growth hacking and traditional marketing are.

Marketing 103

Marketing Marketing Startups Competitor Analysis 103

Alexa

MAY 24, 2021

Looking at the example above from video marketing software company Wistia , we see the nuanced simplicity behind this customer journey touchpoint. The advantage of this type of approach is that you can also send prospects visual assets over chat to show them how great your product is versus simply telling them.

Education 328

Education Competitor Analysis Advantage Advantage 328

Aqute Intelligence

JANUARY 17, 2024

The definition of a winning edge in the business world nowadays requires more than just savvy marketing campaigns and brilliant services. If you’re unfamiliar or need a refresher, Competitive Intelligence is gathering, analyzing, and using information about competitors to improve your competitive advantage.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Netbasequid

JULY 25, 2022

Competitor analysis. Brands use competitor analysis to gather customer insights to track relative market position, but also to better serve an increasingly fickle consumer base. In competitor analysis for customer insight, you are focused on how products and marketing resonates with a target audience.

Competitor Analysis 98

Competitor Analysis Analysis Advantage Advantage 98

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. All too often, brands are so focused on what they’re doing, they aren’t paying attention to what their competitors are up to. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. All too often, brands are so focused on what they’re doing, they aren’t paying attention to what their competitors are up to. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

Cleverx

FEBRUARY 27, 2020

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

Netbasequid

JULY 24, 2023

By applying internal and external data, you understand the problems better and are at an advantage in developing effective solutions, unlike using a limited dataset. It often turns out that seemingly unrelated datasets contain deep-level insights about the business and the market.

Pharmaceutical 52

Pharmaceutical Business Competitor Analysis Competitive Landscape 52

Owler

MARCH 17, 2022

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. It enables you to work in a way that fits the market needs, based on research.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. It enables you to work in a way that fits the market needs, based on research.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

mention

DECEMBER 6, 2023

Businesses receive significant insights into customer perception and market trends by tracking brand mentions, keywords, and sentiment. Harnessing the Power of Media Monitoring for Competitor Analysis In the competitive landscape, tracking competitors is crucial.

Management 167

Management Business Competitive Landscape Innovation 167

Owler

DECEMBER 20, 2021

Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. Competitive analysis includes analyzing competitors' products, price points, and sales and marketing strategies.

Analysis 52

Analysis SWOT Competitive Competitor Analysis 52

mention

DECEMBER 6, 2023

Businesses receive significant insights into customer perception and market trends by tracking brand mentions, keywords, and sentiment. Harnessing the Power of Media Monitoring for Competitor Analysis In the competitive landscape, tracking competitors is crucial.

Management 130

Management Business Competitive Landscape Innovation 130

Data Hut

JULY 23, 2020

Markets are volatile and most products have a limited window of opportunity. Also Read: Retail Marketing Strategy: The Road to Success. To sustain a competitive advantage, today’s companies need to develop a thorough understanding of every product and its lifecycle in their portfolio. . Why Product Intelligence Matters?

Win 84

Win Intelligence Intelligence Competitor Analysis 84

SpyFu

MAY 6, 2021

Organic Competitors : Websites or businesses targeting similar keyword clusters to you despite having different business models. Where Can You Find Your Competitors? The two best places to find your direct and organic competitors are on Google and with a competitor analysis tool. Also, be realistic.

Marketing 111

Marketing Marketing Sports Research 111

Evalueserve

MARCH 15, 2021

It is important to include competitor analysis in your battlecards. When your sales reps are pitching to prospective clients, they need to be able to tell the differences between your product and the competitor products and share where your product has advantages over your competitor’s products.

Battlecard 96

Battlecard Win Sales Matrix 96

Netbasequid

FEBRUARY 3, 2022

One component of competitive intelligence is having a competitor analysis template to inform your efforts. A deep level of intelligence on your competitors is necessary to gauge your standing in the market. What is Competitor Analysis? Competitor analysis can change your life. Stay tuned!

Competitor Analysis 105

Competitor Analysis Analysis Competitive Intelligence Market Research 105

Netbasequid

JUNE 21, 2022

From tracking how you stack up and identifying competitors (new and old) that are gaining on you, to a detailed elaboration on emerging trends in your marketplace, there’s never been a better time for a competitive comparison. This would be valuable intel to know so that your brand could pivot its marketing in the right direction.

Competitive 98

Competitive IT Benchmarking Competitor Analysis 98

Owler

FEBRUARY 2, 2022

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses?

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

Similarweb

JULY 30, 2021

That feeling of trust that comes with the familiar or well-recommended name is what makes affiliate marketing such a powerful pillar of digital marketing. Here we’ll walk you through our step-by-step guide to using affiliate marketing to reach more of your audience. . But first, what is affiliate marketing?

Marketing 52

Marketing Marketing Win Sales 52

Netbasequid

MARCH 19, 2021

In this article, we’ll go over how social listening can optimize marketing efforts and cover: The many ways enterprise level listening pays for itself. Why companies relying on consumer analytics are winning market share. And having first mover advantage is a definite plus as well. billion by 2025 as a result.

Competitor Analysis 98

Competitor Analysis Travel Win Benchmarking 98

Netbasequid

OCTOBER 24, 2022

Social media monitoring and social listening are part of the broader social intelligence discipline, a couple of branches on the consumer and market intelligence family tree. Say you wanted to market a product to a particular segment, as is often the case. Running a Marketing Campaign.

Due Diligence 75

Due Diligence Competitor Analysis Competitive Intelligence Benchmarking 75

Data Hut

JANUARY 31, 2024

Think of it as owning a stall in a bustling market; the more visible your shop is, the more customers it draws. Stays Competitive: Maintaining high visibility allows you to keep up with market trends and stay ahead of competitors, securing a strong position in your category.

Sales 52

Sales Competitor Analysis Analysis Competitive 52

Similarweb

NOVEMBER 21, 2021

There’s a lot of different strategies out there for estimating daily budgets, but here are the top three most important steps to help you get a better sense of what you should be spending on ads in digital marketing : 1. It’s always good to start any marketing campaign with a (realistic) goal in mind. Run a competitor analysis.

Competitor Analysis 52

Competitor Analysis Competitive Knowledge Analysis 52