Zoominfo

DECEMBER 16, 2020

Instead, a CRM is predominantly used to tell a (retroactive) story about performance, without actually helping improve said performance. So, let’s dive into how Salesforce Sync helps enable sales reps by supporting the foundation of any sales process: Territory Management. Let’s start with a reminder: CRMs have a purpose.

Gaming 219

Gaming Sales Profiling Research 219

Smart Data Collective

JULY 26, 2023

Accounting System Financial data is extremely important for all businesses. You need a good accounting system in place that can seamlessly track your financial data and help you make better accounting decisions. Having an accounting system is vital for any size business. Opt for a scalable accounting system.

Business 185

Business Management Human Resources Loss 185

Zoominfo

JANUARY 27, 2022

Whether it’s a list of web form submissions, event attendees, or target accounts, merging multiple data sets can be a time-consuming task prone to inconsistencies. Duplicate contact and account records can create a range of problems in your database, including misrouted leads and misaligned teams. What is data normalization?

Market Segmentation 130

Market Segmentation Sales Analysis Capital 130

mention

JULY 26, 2023

Although customer engagement cannot be expressed in numbers, it is directly associated with individual metrics that could reveal how customers feel about your business. So how can you measure and improve customer engagement? How Do Customer Engagement Metrics Help ? How Do Customer Engagement Metrics Help? Let’s explore.

Security 221

Security Security Knowledge Commerce 221

Zoominfo

SEPTEMBER 7, 2022

You’ve probably heard by now how intelligent lead routing — an automated system of processing leads — can help sales teams improve their speed to lead and ensure nothing falls through the cracks. As you evaluate solutions, ask yourself these framing questions: What Results are You Expecting? Take Spectrum as an example.

Business 130

Business Sales Intelligence Intelligence 130

mention

APRIL 13, 2022

This article will walk you through what the SMART method is, how you can map them to your marketing funnel, and eight critical SMART marketing goals you can leverage to up your marketing game. Table of Contents: SMART marketing goals: the what and why How to map your goals to your marketing funnel? Source: Hydrate Marketing.

Marketing 330

Marketing Marketing Copywrite Sales 330

SpyFu

MAY 14, 2021

With Facebook’s Detailed Targeting Tool , you can explore audience-level data on 95,000+ audience segments that are available for targeting with Facebook Ads. Using this incredible window into Facebook’s knowledge graph, you can then prioritize your content calendar based on unique factors like the population size of each audience segment.

Marketing 115

Marketing Marketing Gaming Entertainment 115

Zoominfo

OCTOBER 5, 2021

Sales and marketing alignment is an agreement between both teams to share goals, priorities, and even key performance indicators (KPIs). Get executive buy-in and prioritize company-wide adoption. In order for your marketing and sales teams to come together, you must communicate and prioritize the importance of their alignment.

Sales 130

Sales Marketing Marketing Profiling 130

Zoominfo

FEBRUARY 7, 2023

There’s no shortage of valuable information about prospects and customers — as long as you know how to access and apply it. Let’s explore the definition of a sales strategy, what makes a strategy successful, why accurate data is essential, and how to go about developing and refining a winning sales approach.

Sales 130

Sales Sales Enablement Technology Technology 130

Alpha Sense BI

APRIL 3, 2024

Analyzing how this impacts your own company and its strategic decision-making. Distilling what matters most in order to drive confident decisions requires access to diverse market perspectives and the right tools to prioritize, ingest, and analyze the most relevant insights across this content. in 2023 (up 23.5% in 2030E.”

Analysis 52

Analysis SWOT Marketing Marketing 52

Zoominfo

AUGUST 19, 2021

Data is the foundation of business in the 21st century. But as the velocity, volume, and variety of data increases, even the most advanced enterprises are struggling with inaccurate data that doesn’t provide actionable insights. In fact, a Gartner survey found that organizations attribute an average of $15 million in losses each year to bad data.

Profiling 100

Profiling Intelligence Intelligence Loss 100

Zoominfo

OCTOBER 22, 2021

A more sophisticated program of business development will involve finding new market segments for your business to appeal to. Striking that balance begins with understanding the difference between the terms and how to allocate resources. You can add “business development vs. sales” to that long list.

Sales 130

Sales Market Segmentation Business Research 130

mention

JULY 12, 2023

Lead generation has emerged as a critical component of enabling growth and success in the competitive business climate of the digital age. Providing high-quality leads has become crucial as businesses attempt to expand their customer base and boost conversions.

Sales 130

Sales Capital Competitive Information 130

Zoominfo

JUNE 14, 2022

Only using native audiences: Although some social channels’ native audiences are better than others, that doesn’t mean you should rely solely on native capabilities to pinpoint your desired audience segments. Although B2B display advertising isn’t an exact science, enough experimentation can teach you valuable tricks of the trade.

Marketing 130

Marketing Marketing Travel Market Segmentation 130

Zoominfo

DECEMBER 16, 2020

Instead, a CRM is predominantly used to tell a (retroactive) story about performance, without actually helping improve said performance. So, let’s dive into how Salesforce Sync helps enable sales reps by supporting the foundation of any sales process: Territory Management. Let’s start with a reminder: CRMs have a purpose.

Gaming 100

Gaming Sales Profiling Research 100

Zoominfo

AUGUST 26, 2021

Sales is, well, sales: bringing your product to individuals in your predetermined target market segment. Sales is, well, sales: bringing your product to individuals in your predetermined target market segment. A more sophisticated program of business development will involve finding new market segments for your business to appeal to.

Sales 130

Sales Market Segmentation Business Benchmarking 130

Zoominfo

SEPTEMBER 20, 2021

They might leave holes in data that make engagement, segmentation , and personalization impossible. Data quality is important to every company. Without it, software and platforms just aggregate information that might be correct and might help a rep find the next best buyer. In short, they struggle to create an engagement-ready data asset.

Management 100

Management Sales Intelligence Intelligence 100

Owler

JANUARY 19, 2023

In this blog, we’ll discuss what sales intelligence is, the benefits of using it, and how you can use it to unlock your sales potential. In this blog, we’ll discuss what sales intelligence is, the benefits of using it, and how you can use it to unlock your sales potential. If so, you might want to consider using sales intelligence.

Sales 59

Sales Intelligence Intelligence Profiling 59

Zoominfo

AUGUST 3, 2022

Take a quick ride with us as we give you the inside scoop on how data analytics and market intelligence, coupled with sound business management and strategy, can take your global sales strategy to the next level. Creating a global sales strategy is one of the most important and challenging exercises for a business.

Globalization 130

Globalization Sales Win Competitive Landscape 130

SpyFu

APRIL 5, 2024

Competitor analysis helps you: Benchmark your performance Identify market trends and opportunities Optimize your marketing and sales efforts Anticipate and counter competitive threats Make data-driven decisions to improve your bottom line How to Approach Competitor Analysis Effective competitor analysis is an ongoing process, not a one-time event.

Competitor Analysis 59

Competitor Analysis Analysis Benchmarking Profiling 59

mention

NOVEMBER 8, 2023

In this article, we will explain how micro-influencers can become powerful allies to boost brand awareness, foster genuine connections with consumers, and ultimately drive business success in the digital age. So, let’s begin! This smaller audience size, however, gives them a distinct advantage.

Innovation 157

Innovation Gaming Marketing Marketing 157

Wink Intel

FEBRUARY 5, 2024

Pacific Life is investing in bright, agile, and diverse talent to contribute to our mission of innovating our business and creating a superior customer experience. We’re actively seeking a talented Annuity Product Marketing Strategist to join our Product Marketing Strategy team in Omaha, NE or Newport Beach, CA (hybrid work mode).

Marketing 40

Marketing Marketing Briefing Human Resources 40

Zoominfo

MAY 30, 2018

Today we give you a guide to content marketing and predictive analytics—what this means, how to use predictive analytics, and other important considerations. How to use Predictive Analytics to Drastically Improve Your Content Marketing. Why do we bring this up? Ready to learn more? The content marketing ecosystem is highly competitive.

Predictive Analytics 167

Predictive Analytics Profiling Competitive Sales 167

Owler

MARCH 24, 2023

Business Intelligence Defined According to Gartner , a leading research and advisory company, business intelligence is "an umbrella term that includes the applications, infrastructure and tools, and best practices that enable access to and analysis of information to improve and optimize decisions and performance."

Business Intelligence 52

Business Intelligence Intelligence Intelligence Business 52

bazaarvoice

JULY 24, 2023

But to reap the benefits of customer feedback , you have to know where to collect it, how to analyze it, and what to do with it, so you can keep your customers coming back again and again. It’s important to know where to look for it to avoid missing important information about how customers feel about your business.

Analysis 52

Analysis Business Retail Algorithm 52

Alpha Sense BI

JUNE 8, 2023

Noticing an uptick in documentation around mentions of genAI within the healthcare segment, we dove deeper into the research to outline the r ecent developments of genAI. This technology is different from other types of AI by using predictive models to make predictions based on existing data.

Hospitals 105

Hospitals Algorithm Intelligence Intelligence 105

SpyFu

JUNE 29, 2021

To find profitable keywords that will help your business grow, you’ll need to form a clear picture of how you plan on making money, use research tools to find the right keyword candidates, and then match those keywords to your profit strategy with thorough search intent analysis.

Marketing 111

Marketing Marketing Research Analysis 111

Zoominfo

OCTOBER 5, 2021

A science-minded marketer might create an ad that lays out all the necessary details: what the product does, why the customer needs it, and how they can buy it. Here on the ZoomInfo blog, we’ve laid out the benefits of data-driven marketing time and time again. Let’s get into it! Right-brained marketers create exceptional, unique content.

Marketing 100

Marketing Marketing Analysis Data Analysis 100

CXL

FEBRUARY 3, 2022

In this article, you’ll learn how to build a marketing growth strategy to increase your market penetration, market share, and revenue. In this article, you’ll learn how to build a marketing growth strategy to increase your market penetration, market share, and revenue. Growth is everyone’s business. And fail fast.

Marketing 96

Marketing Marketing Startups Benchmarking 96

CIO

NOVEMBER 7, 2022

Digging through research examining the impact of standard conventions like siloed teams and staged gate processes, Arooni began percolating ideas for how to shift IT organizations away from the traditional project-oriented culture to something more agile, with greater business accountability and more responsiveness to changing customer needs. “We

IT 725

IT Banking Education Technology 725

SpyFu

JUNE 7, 2022

Specifically, we'll look at their keyword and Google Ads strategies to see how content attracts and converts users. Specifically, we'll look at their keyword and Google Ads strategies to see how content attracts and converts users. Think about the emails and newsletters you get from businesses.

Competitive 85

Competitive Marketing Marketing Learning 85

Zoominfo

SEPTEMBER 9, 2021

They might leave holes in data that make engagement, segmentation, and personalization impossible. Data quality is important to every company. Without it, software and platforms just aggregate information that might be correct and might help a rep find the next best buyer. In short, they struggle to create an engagement-ready data asset.

Management 52

Management Sales Intelligence Intelligence 52

Netbasequid

JULY 24, 2023

Data analytics is how to unlock and apply that wealth in everyday decision-making. Patient data such as demographic information, purchase history, and social media activity can be analyzed to reveal behavior and preferences to inform treatment messaging and improve product recommendations through segmentation.

Pharmaceutical 52

Pharmaceutical Business Competitor Analysis Competitive Landscape 52

Wink Intel

JANUARY 11, 2022

It’s a fact of life that forces in the economy are going to impact how confident people feel about their finances,” said Empower President and CEO Edmund F. Americans are also prioritizing financial goals in 2022. .–( BUSINESS WIRE )–As we embark on the third year of the COVID-19 pandemic, the U.S. Murphy III.

Finance 40

Finance Capital Loss Retail 40

Zoominfo

NOVEMBER 14, 2023

The upsides of account-based marketing are no mystery to anyone running a B2B go-to-market team. However, the gap between developing an account-based marketing strategy and actually aligning teams to win over their target accounts isn’t always easy to bridge. This is where sales and marketing alignment can make a difference.

Marketing 147

Marketing Marketing Predictive Analytics Win 147

Zoominfo

MARCH 15, 2023

While each one delivers business value, B2B marketers are increasingly being asked to prioritize bottom-of-the-funnel growth. While each one delivers business value, B2B marketers are increasingly being asked to prioritize bottom-of-the-funnel growth.

Sales 130

Sales Marketing Marketing Profiling 130

Zoominfo

AUGUST 16, 2023

Here’s everything you need to know, including common challenges, DaaS use cases, and how DaaS fits into the overall business puzzle. As the velocity, volume, and variety of data increases, many businesses struggle with unreliable data that doesn’t offer valuable insights, leading to significant losses. Ready to learn more?

Profiling 130

Profiling Loss Security Security 130