Sat.May 25, 2019 - Fri.May 31, 2019

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What is a business relationship manager? A key role for bridging the business-IT divide

CIO

What is a business relationship manager? A business relationship manager (BRM) acts as a liaison between IT and other business units in the organization. As departments increasingly rely on technology, organizations often find they need to establish stronger communication between IT and outside business units. The BRM role is typically a senior-level position, for which candidates need a wide range of experience, hard and soft skills and education to fill the job requirements. [ Get ahead with t

Business 652
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5 Industries That Are Being Revolutionized By Big Data

Smart Data Collective

Big data is completely transforming the way we live and the way companies conduct business. Pretty much every industry you can think of uses some form of big data technology to help optimize their business. In this article, we reveal five industries which have been reshaped by big data technology. 1. Retail. IBM wrote an excellent report about the use of big data in the retail sector.

Sports 277
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How to Spend Less Time Leaving Voicemails

Zoominfo

There’s no way around it – voicemails are not an enjoyable part of a salesperson’s job. Not only is it a tedious process, but it’s largely ineffective in terms of getting a response. Consider these statistics ( source ): 80% of calls go to voicemail, and 90% of first time voicemails are never returned. The average voicemail response rate is 4.8%. 15% of the average sales rep’s time is spent leaving voicemails.

Sales 186
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Contify and Fletcher/CSI join hands to offer a comprehensive market intelligence program

Contify

The post Contify and Fletcher/CSI join hands to offer a comprehensive market intelligence program appeared first on Contify HQ.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Ep. 220 - Estrella Lopez-Brea - Why it's the Best Time to be in Consumer Insights, According to Nestlé

Happy Market

My guest today is Estrella Lopez-Brea, Global Head of Consumer Connections at Cereal Partners Worldwide. Established in 1991, Cereal Partners Worldwide is a joint venture between General Mills and Nestlé to produce breakfast cereals. The company is headquartered in Switzerland and markets cereals in more than 130 countries. Prior to joining Cereal Partners Worldwide, Estrella was the Knowledge & Insights Senior Analyst for Coca-Cola where she guided the BU’s decision making processes and develop

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Can an Agile, Efficient Data Project Exist?

Domo

Agility is a term I hear often—agile processes, agile technology—but what about agile business intelligence? Recently, at the CIO Edge event, I spoke with a number of leading Australian CIOs and they all shared one thing in common: the need for agility, and more importantly, the value of quickly getting the right information, to the right person, so they can make informed decisions.

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Direct-To-Consumer Genetic Testing – A Market Overview

BIS Research

In recent years, cancer, diabetes, and cardiovascular diseases have emerged as the leading causes of deaths, across the world. Therefore, to address the increasing death count and healthcare economic burden, globally, there has been a series of attempts over years to develop novel diagnostic and treatment technologies. Since most of the conventional procedures can only treat the discernible symptoms of a disease, therefore the healthcare industry is currently focusing on developing technologies

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Entertainment Brand Index 2019 Q2

ATTEST

Please note: This is not the most recent Brand Index. If you’re right where you want to be, read on. If you’re looking for the latest data, click here for our most recent Brand Indexes. The Attest Brand Index is a platform agnostic measure of a brand’s total brand equity in the Entertainment sector, as determined by real consumers. What does that mean?

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Big Data Leads To An Impressive Array of Chatbots In Customer Service

Smart Data Collective

Big data is changing the direction of customer service. Machine learning tools have led to the development of chatbots. They rely on big data to better serve customers. Namee Jani wrote a fascinating article on chatbots and data analytics last year. She said they are the next big thing in business optimization in her article on Towards Data Science.

Banking 199
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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How Deep Consumer Insights Will Help Your Agency Win New Business

Resonate

Agencies are in the midst of tumultuous change. They’ve been confronted with some major challenges like unexpected competition from consultants, brands ditching outside agencies and moving their ad operations in-house, and the major loss of trust and growing demand for transparency. Those issues among others have left the agency business in need of a serious re-vamp.

Win 40
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Shifting Workforce in Agriculture is Propelling the Growth of Drones and Robots in the Industry

BIS Research

The ever-growing demand for production of food is one of the biggest factors propelling the need to develop systems to increase the yield and the profitability of the farm. The agriculture industry is witnessing a revolution owing to the introduction of smart technologies on farms. With the advancements in these technologies, the agriculture industry is drawing several professionals, companies and investing bodies toward it.

SWOT 40
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Get the Most Out of Your Marketing Automation Platform

Zoominfo

All sales and marketing tools make big promises—more leads, more engagement, higher click-through rate, better sales—but none more so than marketing automation. For those who aren’t familiar, marketing automation tools are exactly what they sound like—tools that automate certain marketing practices. These tools not only perform day-to-day marketing functions like email, social media, and website updates but they also provide valuable insights into the types of campaigns and content that resonate

Marketing 197
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Leveraging The Cost-Cutting Benefits Of Cloud Accounting

Smart Data Collective

CPA Practice Advisor wrote a fascinating article on the applicability of big data in the accounting field. The article showed that the increasing supply of data is making it easier for companies to handle many core accounting functions. Big data is playing an important role in everything from auditing to custom service. There are a lot of benefits of using big data to simplify the accounting process.

Finance 196
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Top 5 Tips For Conducting Successful BI Projects With Examples & Templates

Datapine Blog

BI projects aren’t just for the big fishes in the sea anymore; the technology has developed rapidly, the software has become more accessible while business intelligence and analytics projects implemented in various industries regularly, no matter the shape and size, small businesses or large enterprises. With the help of online data analysis tools , these kinds of projects have become easy to manage and agile in performance.

KPI 127
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Neurostimulation Devices – A Breakthrough in the Treatment of Neurological Disorders

BIS Research

Chronic pain is the most common problem faced by millions across the world and at the same time is left untreated in most of the cases. Lower back pain, migraine, stroke, traumatic brain injury, epilepsy, spinal cord injury, and multiple sclerosis are the most prevalent neurological disorders. Approximately 3.97 billion people were diagnosed with chronic pain and neurological disorders, in the U.S., in 2017.

Sports 40
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Why Strategic Business Leaders Should Question Fifth Generation Technology’s Readiness

Fuld

We Debunk 3 Popular Myths Amidst an International Race to 5G. As the pace of disruption increases , Fuld + Company acutely monitors disruptors with the power to upend a variety of industries, especially those that bring immense transformation on a global scale. While most believe groundbreaking innovations have the potential to cause global disruption, the truth is, there are a lot of factors for the public to consider before determining global disruption will take place.

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Here’s How Blockchain Can Change Bancassurance

Smart Data Collective

Whether it is identity authentication, increasing the speed of cross-border payments , supply chain optimization or transportation logistics, blockchain technology has been providing solutions to a variety of industries. Blockchain can also become the answer to the problems encountered by bancassurance. The Issues Bancassurance Faces Now, and How Blockchain Can Help.

Banking 186
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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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The Role Of Data Warehousing In Your Business Intelligence Architecture

Datapine Blog

Effective decision-making processes in business are dependent upon high-quality information. That’s a fact in today’s competitive business environment that requires agile access to a data storage warehouse , organized in a manner that will improve business performance, deliver fast, accurate, and relevant data insights. BI architecture has emerged to meet those requirements, with data warehousing as the backbone of these processes.

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Webinar on ‘NGS Data Management: Turning Data Into Knowledge’ on June 13, 2019

BIS Research

The development of next-generation sequencing technology has introduced fundamental changes in the process of genome sequencing in order to reduce cost and turnaround time. With its immense potential, next-generation sequencing enables the understanding of the threat that a particular disease can pose to an individual, and aid in the development of precise curative medical procedures.

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How Data Can Help Retailers Win Customers

Domo

Over the past decade, as customers’ demands have changed, in-store sales have declined, and shareholder pressure has risen, many retailers have turned to data as a way to survive an increasingly cut-throat industry. But turning to data means nothing if you don’t also understand how to use it to your advantage. To that end, Domo and customer-experience specialists One Connected Community (OCC) hosted 17 senior retail leaders in London last month for a thought-provoking, interactive workshop on al

Retail 52
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How Real-Time Analytics Can Help Assess ROI Of Toll-Free Call Support

Smart Data Collective

The telecom industry is undergoing some major changes, due to advances in big data. Companies that rely heavily on telephone services should recognize this trend and use big data to get the most value from their services. One way that big data can be especially helpful is by monitoring the ROI of toll-free services. Real-time analytics sheds some insights into this, which helps businesses decide whether it is worth the investment.

Startups 186
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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Encourage Data Literacy with Easy BI Tools!

Elegant BI

BI Reporting Tools That Are Easy to Use and Share! When you are looking for a BI solution, do not ignore the trend toward data democratization and data literacy among your team members. To create the greatest assets to your company and improve team member value, you want to provide access to critical data and a simple way to perform advanced analytics so that users will adopt BI tools and you can create a social BI environment with improved data popularity and power users who will share knowledg

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An Innovative Energy Management Solution – Building Energy Management Systems

BIS Research

According to the UN Department of Economic and Social Affairs (UN DESA), the statistics for the population living in urban areas is expected to increase from 55% of the world population to 68% by 2050. The world urban population reached the 4.2 billion mark in 2018. Further, as per the U.S. Energy Information Administration (EIA), a 28% increase in the global energy consumption is expected by 2040.