Sat.Feb 17, 2024 - Fri.Feb 23, 2024

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IT leaders turn to HBCUs for future IT talent

CIO

Officials at the North Carolina Department of Information Technology found themselves in a position familiar to most IT organizations: aware of the need to do more to attract IT workers given that they — like most employers — faced fierce competition for talent. They also believed they needed to take more responsibility for increasing the diversity of workers in their IT ranks.

IT 855
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Query Caching In Power BI Premium

Chris Webb BI

The more you monitor something the more likely it is that you’ll see something strange you can’t explain. This is true of several customers I’ve spoken to recently who saw DAX queries run in the middle of the night by people who were definitely not online at the time and who were worried about the resulting load on their Premium capacities.

Profiling 262
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The Role of Artificial Intelligence in Enhancing Data Security

Smart Data Collective

The power of Artificial Intelligence (AI) has been proven unmatched in recent years. It is no longer a subject of our imagination. AI has become a reality, and it is becoming clearer by the day that it can change the world for the better. But can artificial intelligence help us in enhancing data security?

Security 240
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How to Harness the Power of Social Commerce for Your Magento Store

mention

IT-savvy people of the early third millennium live two lives – physical in the real world and virtual in the digital one. A social media account has become a must for people who want to be a part of the global community in various domains, such as work, education, entertainment, traveling, etc. Online trade keeps up with the pace, witnessing a spike in the number of social shoppers that increased by 10 million between 2021 and 2023 in the US alone, reaching an astonishing 107 million.

Commerce 167
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Higher-ed CIOs embrace academia’s AI challenges

CIO

CIOs on university campuses across the country have an obligation, as technology leaders, to provide the tools and expertise that staff, administration, and professors require to help fulfill the potential of students, and the university itself. But their commitment is becoming more demanding and complex as AI, in its many applications, rises to the top of the syllabus.

Education 783
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SeaPort NxG task order award trends and protests

FedSavvy

We’re back with our third and final installment of our SeaPort NxG series! Our last blog featured an overview of select major task orders awarded. This blog quickly explores aspects of contract award decisions and protests. Do you know how these competitions have gone? Read on for a primer! Protests…what drives them on SeaPort NXG? Even with no protests being allowed for task orders under $25 million in value, there are still plenty of protests against SeaPort-NXG decisions.

Win 130

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Social Listening in Action: 7 Brands Getting It Right

mention

The online consumer market is densely populated. With more brands fighting for the same customers as ever before, it’s no surprise that many are searching for new ways to get closer to their potential leads. Brands that prioritize demographic values and gratifications are the most likely to see success in 2024. In fact, 84% of online consumers now claim that they will only engage with a brand whose values line up with their own.

IT 157
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Build trust to win out with genAI

CIO

Over the past 12 months, generative AI has generated fervor and fear in almost equal measure. We’ve all marveled at the tech’s ability to pass bar exams or create award winning photography. But that level of ingenuity is deeply unsettling for many consumers, who perhaps prefer to know that the humans are still at the wheel. This presents a conundrum for many of today’s business leaders.

Win 775
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GDIT has evolved…do you know how they’re changing?

FedSavvy

In our latest examination of GDIT, we revisit the powerhouse in the technology and defense sector since our last analysis in November 2021. This blog analyzes GDIT’s recent contract victories and the emergence of new intellectual property, offering a comprehensive update on one of your top GOVCON competitors. Top Customers and Big Wins Figure 1 – GDIT’s top prime contracting customers from FY2018-FY2020 and FY2021-FY2023.

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Generative AI: Should We Build or Buy LLM-Powered Platforms?

Smart Data Collective

Manpower, budget, and time!! AI technology has been invaluable to businesses in all sectors. Over the past year, AI has become even more impactful. According to Exploring Topics, over 250 million businesses around the world are using AI. One of the ways they are taking advantage of it is with generative AI technology.

Advantage 237
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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How to Develop an Optimized Ecommerce Product Video that Actually Generates Sales

mention

Regardless of your company’s niche, ecommerce product videos have proven to be exceptionally reliable assets to get your target audience on board with what you have to offer. Whether you need to communicate key features, showcase important differentiators, or make people smile when thinking about your brand, optimized product videos are game changers to most marketing pushes.

Sales 157
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Kyndryl bets on partnerships, consulting arm to redeem itself

CIO

IBM spin-off Kyndryl is betting on its consulting arm, dubbed Kyndryl Consult, to return to growth by rapidly expanding its partnership ecosystem to deliver more diversified offerings. “We have established an ecosystem of around 30 partners since our spin from IBM well over 24 months ago. Our most recent global partnerships were announced late last year with Palo Alto Networks and Dynatrace,” said Mark Slaga, global practice leader at Kyndryl Consult.

Alliance 749
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AlphaSense for Investment Banking

Alpha Sense BI

Over the last decade, the investment banking sector has been completely transformed by a myriad of factors —the mounting prevalence of digital transformation, shifting economic paradigms, and opportunities in trending areas such as sustainable finance, blockchain , RegTech, etc. This rapid change of pace has left even the most seasoned professionals wondering how they can not only stay ahead of trends, but ahead of their competitors.

Banking 111
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10 Tips to Fight Against AI-Driven Ransomware Attacks

Smart Data Collective

AI technology has led to a lot of promising benefits. Unfortunately, it also has some downsides. Taylor and Francis Online talked about the dark side of AI in this article.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Competitive Landscape Shifts: How TEMU is Challenging SHEIN’s Dominance

GrowbyData

TEMU vs. SHEIN: 2023 Share of Voice Analysis by Category In the dynamic world of online shopping, TEMU is emerging as a formidable competitor to SHEIN, signaling a potential shift in consumer preferences. Throughout 2023, SHEIN maintained an average Share of Voice (SOV) of 1.01% across all categories, while TEMU surpassed this with an average SOV of 1.8%.

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American Honda IT to fuel innovation with generative AI

CIO

The digital reinvention of American Honda Motor Co. may not seem as dramatic as its transformation to fully electric vehicles, but it provides the company’s 30,000-plus employees the engine necessary to help fuel the automaker’s ingenuity. The Torrance, Calif.-based subsidiary of the Japanese automaker, which debuted its first hybrid EV in 1996, is moving into production its first all-electric, zero-emissions automobiles co-developed with GM this spring — Honda Prologue and Acura’s ZDX SUV — as

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Talk to This Expert: One Click for Personalized Expert Calls through AlphaSense

Alpha Sense BI

When reading expert transcripts in the AlphaSense library, you may often find yourself captivated with valuable insights that spark critical questions. But wouldn’t it be incredible to connect directly with the expert, delve deeper into their perspective, and unlock personalized insights beyond the transcript? Enter “Talk to This Expert,” a user-friendly feature available in the AlphaSense expert transcript library.

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Manual Testing Tools Can Outperform AI with Quality Assurance

Smart Data Collective

Did you know that software developers are expected to spend over $169 billion on generative AI by 2032? This underscores the benefits AI offers to the software development profession. AI is transforming software development by automating repetitive tasks, accelerating coding processes, and enhancing decision-making capabilities.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Understanding the difference between social listening and social monitoring

Infegy

Oftentimes, the terms “social listening” and “social monitoring” are used interchangeably, and while both strategies share similarities, there are also some significant differences between the two. The strategy that works best for you depends on your particular goals. In this blog post, we highlight the differences between social listening and social monitoring in an effort to prevent our audience from inadvertently engaging the wrong type of social platform.

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4 hidden risks of your enterprise cloud strategy

CIO

As enterprise CIOs seek to find the ideal balance between the cloud and on-prem for their IT workloads, they may find themselves dealing with surprises they did not anticipate — ones where the promise of the cloud, and cloud vendors, fall short versus the realities of enterprise IT. While cloud risk analysis should be no different than any other third-party risk analysis, many enterprises treat the cloud more gently, taking a less thorough approach.

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7 Ways AI Will Transform Data Storage

Dataversity

The rapid adoption of artificial intelligence and machine learning (AI/ML) over the past year has transformed just about everything – ushering in a new era of innovation and growth the world has never seen. The same goes for data storage, where the technologies’ impact will be transformative, enabling greater business agility that companies need to […] The post 7 Ways AI Will Transform Data Storage appeared first on DATAVERSITY.

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The Role of Predictive Analytics in Forecasting using Business Intelligence

Smart Data Collective

Predictive analytics is having a huge impact on the world of business. As a result, global companies are projected to spend over $28.1 billion on it in 2026. One of its most valuable benefits is with forecasting. Forecasting is an essential part of any business’ growth.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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How to Craft a Marketing Positioning Statement for B2B Industrial Brands

Weidert Group

No one wants to waste time learning about products or services that aren’t right for them. Business-to-business buyers invest valuable time on their buyer’s journey as they research and vet their options. Sales reps dedicate significant time and effort to connect and communicate on sales calls. Getting straight to the point of who you are and what you do saves valuable time: yours, your customers’, as well as those prospects who aren’t a great fit and the sales reps trying to close deals.

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Google integrates Gemini AI into enterprise tools

CIO

Tech major Google has announced that it is replacing Duet AI for Google Workspace with Gemini for Google Workspace as it attempts to offer an alternative to ChatGPT Enterprise. Duet AI for Workspace offered AI integration with Google’s popular applications like Docs and Gmail. The company also announced the launch of two plans, Gemini Business, and Gemini Enterprise, to help businesses of all sizes leverage AI for growth.

Research 689
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Google Business Profile Guide: Set up, Optimize, and Grow Your Local Audience

E2M

Google Business Profile (a.k.a Google My Business) is a free tool offered by Google that allows you to manage your online presence across Google, including Search and Maps. It’s mainly designed for local mom-and-pop shops and small businesses. This free listing helps your business appear in Google Maps and local search results; which makes it easier for potential customers to find your business online.

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How to Optimize Facebook Ad Campaigns for Cheaper Leads

Smart Data Collective

Analytics has become very valuable in the marketing sector. Mordor Intelligence reports companies will spend over $6.31 billion on marketing analytics this year. Data analytics has become very helpful for the digital marketing sector. One of the many ways that data analytics has shaped marketing is with Facebook advertising.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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How DSPM Fits into Your Cloud Security Stack

Dataversity

DSPM solutions provide unique security capabilities and are specifically tailored to addressing sensitive data in the cloud, but also to supporting a holistic cloud security stack. As the variety and sophistication of attacks increase over time, new challenges arise that the existing security stack can hardly keep up with. A new, more aligned, and holistic […] The post How DSPM Fits into Your Cloud Security Stack appeared first on DATAVERSITY.

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The last thing most CIOs need is an AI plan

CIO

Sometimes knowing history (aka “remembering what happened”) can keep you out of trouble. Artificial intelligence presents a case in point. To succeed with AI, your rollout could benefit from a rear-view mirror. Take, for example, how IT’s strategic planning process paved the way for smoothly deploying personal computers throughout the enterprise. Oh, that’s right.

Knowledge 681
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Eyes on Data: Transforming Data Challenges into Real Progress

TDAN BI

In a world increasingly dominated by data, organizations are grappling with the need to effectively manage and harness this valuable asset. And with increased regulations and compliance, opportunities for innovation and AI, digital transformation initiatives, and data-driven decision-making, the demands for accurate, accessible, protected data are increasing exponentially.

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AI Leads to Major Breakthroughs in Mobile Games in 2024

Smart Data Collective

AI technology has drastically changed the mobile gaming sector. It has significantly improved the user experience and made it easier for developers to monetize their games. Analytics Vidhya has a great post on how AI is improving game development.

Gaming 210
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.