WideNARROW
OCTOBER 13, 2022
Competitive intelligence is a strategic and proactive approach to monitoring competitor activities and understanding market dynamics. It’s the continuous process of gathering, analyzing, and interpreting information about competitors to gain insight into their strategies, operations, and performance that can be used for the development of your own company’s strategy.
CIO
OCTOBER 10, 2022
What is transformational leadership? The transformational leadership approach encourages, inspires, and motivates employees to innovate and create the change necessary to shape the future success of the company. This is accomplished by setting an example at the executive level through authenticity, a strong sense of corporate culture, employee ownership, and independence in the workplace.
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Smart Data Collective
OCTOBER 8, 2022
Cloud technology is changing some of the most core aspects of our lives. A growing number of students are finding ways to leverage the cloud to improve their learning experience. Education Technology Magazine has published an article on some of the most surprising ways that cloud technology is changing academia. Most of their focus was on their focus has been on the benefits of using cloud technology from the standpoint of educators.
Chris Webb BI
OCTOBER 13, 2022
If you’re monitoring activity in Power BI, for example using Log Analytics , you’ll know that you can capture the DAX queries generated by your published Power BI reports. How do you make sense of them though? You may want to know which tables, columns or measures are being used by a query – maybe so you can work out which ones aren’t being used and can be deleted.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
mention
OCTOBER 14, 2022
Were the hieroglyphs of Ancient Egypt humanity’s original form of “big data” collection? Many people believe that cave paintings were made specifically to record and store vast amounts of complex information, including things like maps, astronomical charts, and population data. It makes sense: human instinct has long sought to organize and understand the world that surrounds us.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Smart Data Collective
OCTOBER 12, 2022
There is no denying the fact that cloud technology has created major changes in the economy, which explains why the market is growing 17.9% a year. A growing number of businesses are using cloud technology to improve productivity and meet their long-term goals. We have talked about a variety of ways that businesses can use the cloud to improve their operations.
Chris Webb BI
OCTOBER 10, 2022
It’s very easy to get confused between a Live connections and DirectQuery mode in Power BI: the customers I work with frequently get them mixed up, partly because they are similar concepts, partly because other BI tools use the term “live connection” to refer to what Power BI calls DirectQuery mode. In this post I will explain the differences between these two terms.
mention
OCTOBER 12, 2022
YouTube is undeniably one of the most popular social networking and video-sharing sites on the web today. With over a billion users and counting, it’s no wonder that many people want their YouTube channel to kick off with a bang and get a ton of views. Currently, there are 2.6 billion YouTube users in the world. India has the largest YouTube audience , with 467 million engaged users. 8 out of 10 people who use the web watch YouTube videos.
CIO
OCTOBER 13, 2022
One of the most important parameters for measuring the success of any technology implementation is the return on investment (ROI). Providing a compelling ROI on technology initiatives also puts CIOs in a stronger position for securing support and funds from the business for future projects. This compounding effect shows just how imperative it is for enterprise technology leaders to ramp up the ROI from their deployments.
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Smart Data Collective
OCTOBER 14, 2022
Data security has become a paramount concern for most businesses. In the second quarter of 2022, there were over 52 million data breaches. As a result, companies are doing more to safeguard their data than ever before. They are looking for new data security measures , such as investing in VPNs. The greatest method for protecting data in transit is a VPN.
Zoominfo
OCTOBER 12, 2022
When Sarena Wing took on a new international sales territory, she was excited to get started. But she also knew she needed to get up to speed very quickly. A few years back, someone in Wing’s position might have faced a long slog full of trial and error and manual research. Luckily for her, that era is over. Wing was able to lean on ZoomInfo’s Chorus conversation intelligence solution and its SalesOS platform to analyze successful deals and perform lightning-fast research on her new territory an
Intelligence Node
OCTOBER 10, 2022
Table of Contents Gearing Up for the 2022 Holiday Shopping Season A Blast from the Past: Looking Back at the 2021 Holiday Shopping Season 2022 Holiday Shopping Trends & Predictions. The post 6 Retail Trends that will Dominate the 2022 Holiday Shopping Season appeared first on Blog.
CIO
OCTOBER 13, 2022
Rich Gilbert, who joined Aflac in 2019 as chief digital and information officer, now serves as its chief transformation officer and head of individual benefits. The promotion and title are well deserved. Aflac is the leading provider of supplemental health insurance in the United States, and Gilbert has been recognized for his commitment to accelerating the company’s digital transformation strategy.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Smart Data Collective
OCTOBER 13, 2022
AI is a game-changing technology that has drastically changed how companies do business. Recent advances have enabled companies to use AI in ways they never have before. It’s not just about improving existing products; it’s also about discovering new possibilities they didn’t know existed. AI helps companies find ways to improve their product development processes.
SpyFu
OCTOBER 10, 2022
Are you still relying on old-school link building strategies to improve your rankings ? If so, chances are you’re not seeing much success. This guide will show you 20 strategies to gain more high-quality backlinks and brand mentions from various channels and relevant sites. Tactics like guest blogging, blog commenting, forum discussions, Quora answers, and promoting content on social media still work to a degree.
Intelligence Node
OCTOBER 12, 2022
MARS, PEPSICO TURN TO INNOVATION AS NEW ENTRANTS DISRUPT THE SECTOR CPG vs FMCG in DTC The terms CPG and FMCG are often used interchangeably: FMCG as a category includes. The post Mars, Pepsico Lead the DTC Movement in Retail appeared first on Blog.
CIO
OCTOBER 11, 2022
Google on Tuesday said it was updating its AI agent-based technology to add an enterprise-scale translation service, and to further automate document processing. . The services, announced at the Google Cloud Next conference, are being delivered via a new AI-based translation service called Translation Hub, and two new features in Google’s Document AI offering.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Zoominfo
OCTOBER 13, 2022
Every year, the United States exports billions of dollars worth of forest products — everything from the raw timber used in construction to the reams of paper used in offices all over the world. Most people don’t give much thought to how all those boxes of copy paper make their way to the warehouses and shelves of their local retailers. But these questions keep Steve Zambo, founder of Ally Global Logistics (AGL), up at night.
Dataversity
OCTOBER 13, 2022
Everyone wants to increase the adoption of their AI programs, but there are several “chicken and egg” problems to overcome: How do we get the resources to build out the technical infrastructure required to use AI at scale, when we have not proven the value yet? How do we create a culture of data-driven decision-making […]. The post Getting to AI Adoption at Scale appeared first on DATAVERSITY.
Netbasequid
OCTOBER 14, 2022
Banks are in a precarious position in our volatile economy, particularly as an expected downturn looms. Preserving brand health will require keeping pace with shifting customer needs, and this can be predicted by monitoring consumer behavior. The consumer conversations happening about banking offer a wealth of insight. And knowing where to find these conversations is step one.
CIO
OCTOBER 14, 2022
Oracle is continuing to lay off people in the US, just months after the company acquired healthcare data specialist firm Cerner for $28.3 billion and announced a first round of layoffs, according to published reports. The layoffs come as hiring for IT jobs slows due to worries about an economic downturn. In Oracle’s latest round of layoffs, the company cut 201 employees, including data scientists and developers, from its Redwood Shores office, according to reports in the The San Francisco Chroni
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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
CXL
OCTOBER 11, 2022
The average ecommerce store devotes more than 80% of its marketing budget to customer acquisition. But getting customers in at the expense of keeping them is the equivalent of filling a leaky bucket : You can keep filling it, but you’re much better off stopping the leak. The more you put into retaining customers, the less you have to worry about acquiring new ones.
Dataversity
OCTOBER 10, 2022
We all know data is valuable to our businesses. And we all know that we should be able to do more with that data. Just as Michelangelo said that every block of stone has a statue inside it and it is the task of the sculptor to discover it, so every set of data has […]. The post How to Modernize Analytics Strategies with Operational Data appeared first on DATAVERSITY.
Netbasequid
OCTOBER 12, 2022
In the metaverse, you can set up stores and showrooms in commercial spaces where users can check out or even buy your products, but that’s probably the most basic understanding of how to manipulate these spaces. We’re going to dive in and share five opportunities to explore––and how understanding consumer behavior will be critical to your brand’s success when marketing in the metaverse!
CIO
OCTOBER 11, 2022
The NFL’s first and only CIO, Michelle McKenna, left her “dream job” in March 2022 to tackle a new challenge: advising CIOs, CEOs, and NFL teams on how to lead in this era of digital transformation and the next-generation workforce. The former NFL exec worked for NFL Commissioner Roger Goodell for 10 seasons and previously served as CIO at Constellation Energy and Universal Orlando, and as SVP of technology at Walt Disney World.
Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights
While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.
Weidert Group
OCTOBER 12, 2022
Creating an annual marketing plan that aligns with your company’s growth objectives is no picnic. However, next-level inbound marketing programs — the ones that align marketing, sales, and service teams — use the power of the flywheel. An inbound marketing plan centered around the flywheel leverages force, friction, and the momentum the combination creates, and it’s designed to help complex organizations meet their growth goals.
E2M
OCTOBER 11, 2022
Hey there, The holiday season is just around the corner. So, you are probably brainstorming ideas to attract more leads and boost your eCommerce sales. But the online retail underwent a tremendous shift during the pandemic. The US eCommerce sales were $870 billion in 2021, a 14.2% increase over 2020 and a 50.5% increase since 2019. This means you must gear up for stiff competition.
Netbasequid
OCTOBER 10, 2022
There’s a reason the windshield on a car is massive compared to the rearview––it’s more important to keep your eyes trained on what’s ahead of you; to anticipate moves made by other drivers, than it is to focus on what is behind. What’s happening behind you deserves notice as well, but if one spends too much time looking back, a crash is inevitable.
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