April, 2014

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The Dark Future of Native Advertising

Digital B2B Marketing

'Native advertising, and specifically native publishing programs, will struggle in the future. It isn’t because publishers’ offerings are flawed, because visitors have developed sponsored content blindness or because we have all developed an aversion to all sponsored content. It comes down to a marketplace issue that, over time, will be a thorn in the side of native publishing.

Loss 60
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Data Never Sleeps 2.0

Domo

See the updated Data Never Sleeps 4.0 Infographic here! Sixty seconds seems like an insignificant amount of time, but when you look at it in terms of how much data is created, there’s a whole lot going on. Almost two years ago, we created an infographic to highlight just how much digital data was generated every minute. The numbers were staggering. Recently, we decided to revisit the topic and found, not surprisingly, that the pace of data creation continued to accelerate.

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How to Automate SSAS Tabular Model Processing

BI Insight

You are working on a BI project that involves SSAS Tabular model. As you cannot process the model manually you need to develop a solution to process the model automatically. There are two scenarios here: You have an up and running SQL Server Integration Services (SSIS) instance: In this case you can build a SSIS … Continue reading How to Automate SSAS Tabular Model Processing.

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Who Cares About Metrics? Great Business Intelligence Tools Can MAKE You Care!

Elegant BI

Who Cares About Metrics? Great Business Intelligence Tools Can MAKE You Care! Who really cares about metrics? Besides those boring analysts and maybe the people who create bar charts and scatter diagrams, what self-respecting business person cares about metrics? If you are in business today, you probably ARE expected to provide measurable results for your objectives and goals.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Women at Domo Meet-Up: An intern’s thoughts

Domo

On Tuesday night, every woman at Domo—from the executives to the interns—was invited to the first ever “Women at Domo” event. The event was held in an effort to build community and provide mentoring opportunities across the company. Women in the workforce face unique challenges, and it was helpful to hear the perspective of those who have weathered some of the challenges and taken part in some great successes.