Cipher
MAY 27, 2020
Welcome to our Competitive Intelligence Software Comparison series! We are regularly asked by prospects and clients to help them compare different competitive intelligence software tools. So we decided to dedicate a series of articles to this very subject.
Zoominfo
MAY 19, 2020
What is spam? What is a cold email? And when is your email against the law? There is a lot of confusion surrounding these questions. Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. There is a lot to unpack here, but let me start by making clear that if all cold emails were illegal, we wouldn’t be driving successful email marketing campaigns for thousands of companies worldwide.
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Datapine Blog
MAY 20, 2020
Niche or industry aside, it’s likely that your customers are the beating heart of your entire operation. To ensure that your customer-facing communications and efforts are constantly improving and evolving, investing in customer relationship management (CRM) is vital. To win on today’s increasingly competitive digital battlefield, getting under the skin of your customers’ most burning needs, behaviors, and preferences while providing direct solutions to their pain points will thrust you ahead of
AIM
MAY 18, 2020
How are you planning for the future during this extremely uncertain time? While not a crystal ball, wargaming provides a risk-free way to pre-test business plans based on the rapidly changing regulatory and economic landscape we all find ourselves in. While business is slow for so many industries, this is a great time to keep your team engaged and thinking strategically about how you (and your competitors) can move forward!
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Moz
MAY 24, 2020
Posted by AnnSmarty Somehow, many businesses I’ve come across online have one glaring problem in common: a very weak and unconvincing About Us page. This doesn’t make any sense in my mind, as the About page is one of the most important brand assets, and unlike link building and social media marketing, it doesn’t require any ongoing effort or investment.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Cipher
MAY 8, 2020
As you evaluate competitive intelligence tools , you will likely come across two major categories of systems: taxonomy-based systems and systems that use natural language processing for automated tagging.
Zoominfo
MAY 12, 2020
You already know how to recruit active candidates. They’re easy to find. They’re the ones with the ready-to-go resume and up-to-date website. They’re attending networking events, following your company on social media, and applying for your open positions. However, if your active candidates are not the right candidate, recruiters have to go beyond those seeking employment now to strengthen their company’s workforce—by building a pipeline of passive candidates.
Datapine Blog
MAY 27, 2020
In recent years, analytical reporting has evolved into one of the world’s most important business intelligence components, compelling companies to adapt their strategies based on powerful data-driven insights. While many companies struggle to leverage an effective business intelligence strategy, the importance of analytical information created a fluctuation of data that cannot be simply collected into a single spreadsheet.
Resonate
MAY 27, 2020
Resources Home. Brand Resources. Media & Entertainment Resources. Agency Resources. Politics & Advocacy Resources. Resources for Agencies. Agencies are under immense pressure to find new and innovative ways to win new business, retain current business and compete against new and untraditional players. Deep consumer insights no doubt help agencies become their clients’ partners, offering them more than they ever knew about their target audiences and their competitors’ customer
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Moz
MAY 25, 2020
Posted by David_Farkas If you’re a link builder, you know how tough it can be to persuade other site owners to link to your site with “out-of-the-blue” pitches. This is true even if you have great content or have been building links for years. That’s why the mantra “link building is relationship building” exists. Often, before you build a link, you have to build a relationship with the site owner first.
Fuld
MAY 28, 2020
Fuld + Company is surveying how the work of Strategy, Competitive Intelligence and Market Insights functions is changing as companies respond to the global pandemic. Companies around the world are adjusting to the unprecedented operational and financial impact of the COVID-19 pandemic. With this short survey , Fuld + Company aims to better understand what has changed for specific strategy- and intelligence-focused functions and how they are supporting the response, re-positioning, and decision-m
Elegant BI
MAY 28, 2020
Love Tally ERP? Want BI Tools and Mobile Access Too? If you and your business users love Tally ERP but you would really like to have expanded reporting capability and mobile access, don’t despair. You can have those things today! Business Intelligence for Tally is as simple as 1-2-3. And BI for Tally provides the ability to establish and track key performance indicators (KPIs), track and analyze trends, view and analyze transactions, share reports in PDF and XLS via WhatsApp and email, see produ
Zoominfo
MAY 8, 2020
What kind of grocery shopper are you? Do you take your time, comb every aisle, look at every option and add to your cart whatever looks good in the moment? Or do you plan a little, consider meals you might like to eat, think of a ballpark budget, prepare a list, and aim to get in and out as quickly as possible? A survey by an online magazine Kitchn showed that 97% of grocery shoppers use a list.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Contify
MAY 22, 2020
Contify, the AI-enabled market and competitive intelligence solutions provider, has announced today that it has successfully deployed its News Feed APIs to help a predictive analytics company enrich it’s bid management software suite with real-time and accurate updates on new business opportunities for its public and private sector clients in the aerospace and defence sector.
Domo
MAY 20, 2020
When Brian Jackson joined Texas Tech Credit Union as its business intelligence director in 2018, one of the first things he did was take inventory of all the financial institution’s systems and how they were working together. What he found was the equivalent of a giant vault, waiting to be unlocked. “Only about 40% of our systems were integrated,” Brian said during a Domo-sponsored webinar last week.
Moz
MAY 17, 2020
Posted by ChristopherHofman Currently, many businesses face challenging times and are moving their SEO budget to disciplines which offer quicker wins. But you can also create instant results with SEO, and it can be done on a small budget even when you are up against bigger players in your industry. In this blog post I will show you my framework to do SEO sprints.
AIM
MAY 18, 2020
How are you planning for the future during this extremely uncertain time? While not a crystal ball, wargaming provides a risk-free way to pre-test business plans based on the rapidly changing regulatory and economic landscape we all find ourselves in. While business is slow for so many industries, this is a great time to keep your team engaged and thinking strategically about how you (and your competitors) can move forward!
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Elegant BI
MAY 20, 2020
What is Clickless Analysis and Why Should I Care? Whether you know it or not, you know Natural Language Processing (NLP) very well! You use it all the time to ask questions on Google Ask a simple question, get a list of responses that meet your needs. What did we ever do before natural language processing? How else might we use it to simplify our lives?
Zoominfo
MAY 21, 2020
BASHO emails are alive and well—and thriving. They’re a critical part of personalized prospecting and account-based strategy. But to crush cold email outreach, you have to do it right. We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized BASHO email.
BI Insight
MAY 17, 2020
One of the most important aspects of the software development life cycle is to have control over different versions of a solution, especially in a project where there is more than one developer involved in the implementation. Just like when you normally create a project in visual studio and you commit the changes back to … Continue reading Power BI Governance, Good Practices, Part 2: Version Control with OneDrive, Teams and SharePoint Online.
Mind Shifts
MAY 15, 2020
Working from home these days have you noticed how many more special offers, webinars, seminars, classes, podcasts are coming our way? How do we stand out from all this noise to grab the attention of decision-makers? With all kinds of decision-makers (parents, consumers, executives etc) being bombarded with online information and online services, I loved these tips from Marshall Goldsmith providing advice on how to be more effective in influencing decisions.
Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights
While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.
Moz
MAY 26, 2020
Posted by ErikaOnLogic In October 2019, our 16-year-old company rebranded from Logic Supply to OnLogic. The recovery from a traffic standpoint has been pretty smooth (and much faster than we expected), and our customers have embraced our new name and look. We want to share our story, the steps we took to prepare for this major change, and some things we learned along the way about what it takes to execute a successful domain transition (with minimal impact on organic results) in an effort to hel
Domo
MAY 11, 2020
Marketers have always had to work on a tight budget. And in recent years, even before the novel coronavirus came along and turned the world upside down, they were getting tighter. To wit: Findings from Gartner’s most recent CMO Spend Survey , released last October, revealed that marketing budgets dropped below 11% of company revenue for the first time since 2014.
Elegant BI
MAY 19, 2020
Get with the Program! Data and BI Democratization IS Crucial! A few months ago, I was talking to a friend (someone who has worked, for years, in the IT industry) and happened to mention data democratization. In this age of modern business intelligence, augmented analytics and Citizen Data Scientists, one would think that every IT professional would know the term ‘data democratization’ and its crucial importance to the business environment and success.
Zoominfo
MAY 20, 2020
This is a preview of a post published on our Medium page. Read the full article. A scoffed programming language is indirectly preventing some Americans from receiving unemployment or pandemic-related stimulus checks — and based on ZoomInfo’s data, the problem is deeply entrenched in state and federal agencies. The antagonist? A business software called Common Business-Oriented Language, better known by its acronym, COBOL.
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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
BI Insight
MAY 17, 2020
One of the most important aspects of the software development life cycle is to have control over different versions of a solution, especially in a project where there is more than one developer involved in the implementation. Just like when you normally create a project in visual studio and you commit the changes back to … Continue reading Power BI Governance, Good Practices, Part 2: Version Control with OneDrive, Teams and SharePoint Online.
Contify
MAY 6, 2020
Contify, the AI-enabled market and competitive intelligence platform, has announced today that it has successfully deployed its Market and Competitive Intelligence Platform to help a global strategy consulting major find new business opportunities by tracking the portfolio companies of its private equity clients. The firm approached Contify to automate the process of monitoring the digital footprint of 1800+ companies from its PE clients’ portfolio.
Moz
MAY 28, 2020
Posted by BritneyMuller Businesses all over the globe are struggling with new challenges as a direct result of the COVID-19 pandemic. With consumers turning to the internet for the majority of their needs, it's never been more vital to ensure your online presence is easily found and your business updates clearly communicated. In this special edition of Whiteboard Friday, Britney Muller outlines a checklist that businesses can use to meet the changing needs of consumers and improve visibility for
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