June, 2018

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6 Tips to Build a Better Career Page for Your Organization

Zoominfo

In today’s digital world, recruiters use a variety of platforms for candidate sourcing. But, there’s one place that nearly all applicants will end up: The career page on your company website. In fact, recent studies show that 77% of job seekers visit company websites to look for jobs, and career sites are the top source of hires at 27.35% ( source ).

Briefing 250
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A pragmatist's take on sustainability: interview with Yossi Sheffi

DC Velocity

It can be hard to find a nuanced discussion of corporate sustainability. But Yossi Sheffi's new book aims to provide just that, offering a clear-eyed take on the challenges and benefits of going green.

IT 76
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Quick Tips: Hiding Multiple Columns in Power BI Desktop

BI Insight

From now on I will post some quick tips to help you accelerate your Power BI Desktop development. As the first post of these series, I explain a simple way for hiding multiple columns in Power BI Desktop. To do so: Navigate to Relationships veiew in Power BI Desktop Maximise the table you want to … Continue reading Quick Tips: Hiding Multiple Columns in Power BI Desktop.

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Easy to Implement, Easy to Access, Mobile BI

Elegant BI

Want Mobile BI That Works on Every Device? I’ve Got It! Isn’t it annoying to be out on the road on a business trip or at home trying to get some work done and discover that the tools you use in the office do not translate well to the device you have on the road? It is beyond me how software vendors can expect users to accept poor performance, difficult navigation and inappropriate quick fixes or workarounds that are designed to ‘make it work’ and result in user frustratio

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Modern Data Architecture—Avoiding the ‘One-Tool-Fits-All Trap

Athena Solutions BI

A modern data architecture for business intelligence and analytics has to support structured, unstructured, and semi-structured sources, as well as hybrid integration and also meet the analytical needs of a wide range of users spanning casual information consumers, power users, and data scientists. I discussed this at Data Summit 2018 in my presentation “Designing a Data Architecture for Modern Business Intelligence & Analytics,” which focused on avoiding the “one-tool-fits-all” tra

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15 Social Selling Quotes to Inspire Your Sales Efforts

Zoominfo

Social media has completely transformed the way people interact with each other—including the way sales professionals interact with customers and prospects. Social selling is one of the hottest trends in the business world, yet many sales professionals remain skeptical of its effectiveness. But, take one look at these statistics and you’ll see that social selling produces serious results ( source ): 78% of salespeople using social media outperform their peers.

Sales 244
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Industrial Truck Association announces updated speakers, agenda for National Forklift Safety Day 2018

DC Velocity

On June 12, forklift manufacturers will once again head to Washington to inform legislators and policymakers about the importance of forklift safety and proper operator training. Here's the latest on what they have planned for this fifth annual event.

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What is Power BI Documenter

BI Insight

On Saturday, 9th June 2018, we announced the existence of Power BI Documenter. As the name resembles, Power BI Documenter is a tool to help individuals and businesses to document their Power BI Desktop models. Everyone who already have several Power BI Desktop reports probably realized that documenting the solutions is not as easy as … Continue reading What is Power BI Documenter.

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Self-Serve Data Preparation for YOUR Users

Elegant BI

Self-Serve Data Prep Should be Just That – Self-Serve! Self-serve has many meanings. You can pump your own gas, you can serve yourself at a buffet, and sometimes you can even do your own data preparation. You will notice that I said ‘sometimes’ That is because you have to choose the right tool if you want to really participate in self-serve data preparation.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Discover our new Ebook: 5 Essential Building Blocks for your Competitive Intelligence Project

Digimind

At Digimind we’re always looking for ways to help alleviate your Competitive Intelligence conundrums. This easy read, step-by-step guide focuses on tips and techniques to avoid CI project drawbacks by following the 5 phases of a Competitive Intelligence project.

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Culture eats customer experience quick wins for breakfast – its time to get truly customer obsessed!

MarketCulture

Apple’s culture continues to reinforce Steve Job’s approach to designing using a customer lens and working backward. Source: Apple’s WWDC18. A recent article by Nadia Cameron from CMO highlighted a panel discussion in which many leaders acknowledged the quick wins for customer experience improvements are over. It’s great to see more and more senior leaders recognizing the need to go deeper and look at organizational culture.

Win 40
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4 Foolproof Ways to Beat Price Objections

Zoominfo

As a B2B sales rep, you already know objections are an unavoidable part of your job. Yet, as we explained in a recent blog post , there are many tips and tricks sales reps can use to bypass common objections during the sales cycle. Research shows price objections are the number one objection sales rep face—but half of all price objections are phony ( source ).

Sales 239
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National Forklift Safety Day 2018 fulfills its educational mission

DC Velocity

Washington event featured speakers from government, industry, and a safety advocacy group; attendees also met with legislators to discuss safety and trade.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Quick Tips: Hiding Multiple Columns in Power BI Desktop

BI Insight

From now on I will post some quick tips to help you accelerate your Power BI Desktop development. As the first post of these series, I explain a simple way for hiding multiple columns in Power BI Desktop. To do so: Navigate to Relationships veiew in Power BI Desktop Maximise the table you want to … Continue reading Quick Tips: Hiding Multiple Columns in Power BI Desktop.

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Advanced Analytics Tools for Business Users!

Elegant BI

Are Smart Data Discovery Tools Smart Enough to Help Business Users? Augmented analytics, augmented data discovery, advanced data discovery…all of these terms can seem intimidating but they don’t have to be. In fact, it might be less intimidating to think of advanced analytics software as Smart Data Discovery. When you use that term, you acknowledge the most important factor in this process, namely that the software itself is ‘smart’ and that using advanced analytics tools is no

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Comment on See Competitors’ AdWords & Optimize Your AdWord Strategy by Fast Car Accesories

Kompyte

This info is worth everyone’s attention. How can I find outt more?

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Why Customer Experience fails in organizations!

MarketCulture

Recently I asked a colleague, Sean Gallagher, President at Influence. Success , to review our book, The Customer Culture Imperative, compared with other books that address the area of customer. experience. He said”: “Many books on customer experience are useful and. interesting reads. And I found Professor Phil Klaus’ book (Measuring. Customer Experience) and Fred Reichheld’s book (The Ultimate.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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How to Manage Expectations Around Marketing Vanity Metrics

Zoominfo

B2B marketers beware: Marketing vanity metrics are easy on the eyes but only skim the surface when it comes to actual value. Although vanity metrics make you feel good about your marketing efforts, these surface-level metrics only reveal part of the story. But, fear not dear marketer! If you turn your attention to the metrics that matter, you can improve your marketing strategy and communicate the important insights to leadership.

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Robotics on the rise

DC Velocity

The evolution of the warehouse and distribution center is causing a revolution in automated solutions for everything from picking to loading, as robotics R&D accelerates.

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What is Power BI Documenter

BI Insight

On Saturday, 9th June 2018, we announced the existence of Power BI Documenter. As the name resembles, Power BI Documenter is a tool to help individuals and businesses to document their Power BI Desktop models. Everyone who already have several Power BI Desktop reports probably realized that documenting the solutions is not as easy as … Continue reading What is Power BI Documenter.

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How to choose the ?right? LMS content for your workforce

Better Buys

Corporate training managers know it’s important to determine which types of LMS content are most effective for employee learning. Because recent technological advances have afforded trainers a diverse selection of LMS content, delivery types now include not only written, but also video and audio formats. Content has become more engaging with features like microlearning, quizzes, […].

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. YouTube is the third most visited site in the world after Google and Facebook. 400 hours of video are uploaded to YouTube every minute. 6 out of 10 people prefer online video platforms like YouTube to live television.

Marketing 217
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7 Ways You Can Succeed With B2B Live Video

Zoominfo

In recent years, B2B live video has exploded in popularity as a viable marketing tactic. Live video isn’t just a hot trend– it’s changing online content as we know it. In fact, live-streaming currently accounts for two-thirds of all internet traffic and is expected to jump to 82% by 2020 ( source ). And, other video streaming statistics support this.

Marketing 207
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30 Shocking Influencer Marketing Statistics

Zoominfo

In today’s digital era, innovative marketing tactics have begun to overtake the traditional methods that have worked for years. Take influencer marketing for example. This strategy relies on the power of industry influencers and thought leaders to achieve critical business goals. Typically brands work with influencers who have a large, dedicated following, particularly on social media.

Marketing 202
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6 Ways to Leverage Instagram for B2B Marketing

Zoominfo

B2B Marketers take note: Instagram has more than 800 million monthly active users ( source ). As that number grows so does the opportunity to reach potential customers in new ways. If Instagram isn’t a core part of your B2B social strategy, it’s time to learn how to connect with your target audience on this popular platform. In today’s blog post, we’ll teach you a few easy ways to effectively promote your B2B company on Instagram.

Marketing 178
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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Using Artificial Intelligence to Recruit Top Talent

Zoominfo

Fact: Global spending on cognitive and AI systems will reach $57.6 billion in 2021, according to market research firm IDC ( source ). As adoption of artificial intelligence (AI) grows, innovative ways to use AI in the recruiting field continue to emerge. Yet, as talk of AI grows, more recruiting professionals have come forward to voice an underlying fear that these systems and technologies will eventually replace human recruiters and completely automate the hiring process.

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10 Recruiting Blogs to Bookmark Today

Zoominfo

As a busy recruiter, you don’t have much time in your day to spend reading articles and recruiting blogs. After all, you’re sourcing candidates , scheduling interviews, and combing through resumes. We get that. But there’s something to be said for taking a quick break during the day to catch up on the latest trends, best practices, and breaking industry news.

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42 Tweets from the 2018 Growth Acceleration Summit

Zoominfo

On June 18 th , 2018 ZoomInfo held the 3 rd annual Growth Acceleration Summit —a premier B2B sales and marketing conference that allows the best and brightest in the industry to network, learn, and enjoy the city of Boston. This year’s professional event featured industry legends, experts, and best-selling authors like Earvin “Magic” Johnson, Jay Baer, Grant Cardone, Neil Patel, and Michael Brenner.

Alliance 170