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10 IT skills where expertise pays the most

CIO

The list of highest-paying IT skills is always shifting as technology evolves, but some skills have consistently maintained earning power for IT pros over the years. And while several factors impact one’s salary, such as tenure, experience, and location, expert-level competency comes at a higher premium for some skills versus others. Data from the Dice 2024 Tech Salary Report shows that, for certain IT skills, organizations are willing to pay more to hire experts than IT pros with strong compe

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PR and email marketing: A perfect alliance for business success

mention

Public relations (PR) and email marketing are two core areas that contribute to the functioning of many businesses. While distinct in their approaches, these disciplines often intersect, engaging in a symbiotic relationship that amplifies brand messaging and engagement. This article explores the harmonious connection between PR and email marketing, showing how collaborations between specialists foster brand awareness, build relationships, and drive results in the modern marketing landscape.

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Power BI Semantic Model Memory Errors, Part 2: Max Offline Semantic Model Size

Chris Webb BI

In the Power BI Service, Import mode models are stored offline and paged into memory only when they are needed – for example because someone runs a report that uses the model as its source. As discussed in my last post , though, there’s a limit on the amount of memory that a model can use which varies by the size and type of capacity you’re using using.

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Gen AI Helps Developers Automate Writing Coding

Smart Data Collective

Automate coding tasks with Gen AI - the ultimate tool for developers to streamline writing and enhance productivity.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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How To Write A Competitor Analysis Report

Aqute Intelligence

Staying ahead in a competitive market requires a deep understanding of your rivals. A well-researched and informative competitor analysis report is the key to uncovering detailed insights into your competitors' operations, helping you strategize effectively. Without a well-researched and informative analysis, businesses risk falling behind. If you're wondering how to write a competitor analysis report that delivers these insights, this article is your solution.

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Boosting CPG Sales with Six Pillars of Digital Shelf Success

Intelligence Node

In the rapidly evolving landscape of retail, the digital shelf has emerged as a pivotal battleground for consumer packaged goods (CPG) companies. In 2024, the shift towards digital retailing is. The post Boosting CPG Sales with Six Pillars of Digital Shelf Success appeared first on Blog.

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Top PR Tips for Content Creator Success

mention

Succeeding in the creator economy takes more than just creating good content. It ensures your voice is heard and resonates with the right people in this crowded digital landscape. This is where Public Relations (PR) can drive impact for content creators who want to stand out in the competitive digital world. This article is a practical guide for content creators at any stage in their journey.

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Linux VPS Management Skills for Data Scientists

Smart Data Collective

Every data scientist should understand how to use a Linux VPS.

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AlphaSense Receives Recognition in the 2024 TrustRadius Top Rated Awards

Alpha Sense BI

In today’s digital landscape, genuine customer reviews and feedback have become indispensable elements of the B2B SaaS buying journey. They are crucial in not only helping your business differentiate itself but also sharing customer proof points to compliment your go-to-market messaging. In TrustRadius’ 2023 B2B Buying Disconnect Report: The Self-Serve Economy is Prove It or Lose It report, 52% of those surveyed said that vendors who offer user reviews make them more likely to buy.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Innovating Services for a Digital, Intelligent Future

CIO

Digital transformation remains top of mind worldwide. According to Foundry’s State of the CIO 2024 study, technology leaders will be focused on driving digital innovation, redesigning processes, and modernising infrastructure and apps in the next three years in order to stay ahead. At the same time, Artificial Intelligence (AI) is quickly becoming recognised as a keystone for future growth.

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Unveiling Google’s Search Generative Experience (SGE) Findings

GrowbyData

In the ever-changing world of online search, Google has once again pushed the boundaries of innovation with its latest Search Generative Experience (SGE). This approach is set to transform how users engage with and discover internet content. In this article, we will share the research we did on Google SGE and our findings. We uncover the potentially profound impact on search marketing including the major impact on a brand’s share of voice on Google.

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How to Integrate SEO, UX, Design & Dev Best Practices in a Website Build

Weidert Group

It’s been decades since websites became a business necessity — and today, merely having an online presence is not enough.

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Beyond Generative AI and the Future of Innovation

Dataversity

The power of generative AI (GenAI) seems to have no limits. Every day, we see new barriers being broken and new use cases that no one thought possible. And yet, I can’t help but notice that most of these advances we’re hearing about revolve mostly around content creation. While remarkable in its own right, this begs the […] The post Beyond Generative AI and the Future of Innovation appeared first on DATAVERSITY.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Consumer Goods Industry Trends and Outlook for 2024

Alpha Sense BI

In times of economic uncertainty, the consumer goods industry is typically the first and most heavily impacted sector. This market is particularly sensitive to any shifts in inflation, consumer preferences, or behavior, and can provide valuable insights into the overall state of the economy. Looking back at the past few years, we have consistently seen how macroeconomic events like the COVID-19 pandemic and Russia-Ukraine war lead to global supply chain shortages and high inflation rates.

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Strong CIO-CISO relations fuel success at Ally

CIO

Technology has enabled Ally Financial to move at the speed of customers, embrace and drive disruptions, and see around corners to anticipate and stay ahead of trends. Helping lead the continual evolution of the nation’s largest all-digital bank are two award-winning technology executives: Sathish Muthukrishnan, Ally’s chief information, data, and digital officer, and Donna Hart, the company’s CISO.

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Use Copilot in Power BI Desktop to Create Measures from Numeric Columns

BI Insight

I have been thinking about a mechanism to generate measures from numeric columns on Power BI data models. Of course, we can use Tabular Editor, but it requires some scripting, which is all right. However, the more advanced our requirements get, the more complex the C# script. In real-world development scenarios, it does not make … Continue reading Use Copilot in Power BI Desktop to Create Measures from Numeric Columns The post Use Copilot in Power BI Desktop to Create Measures from Numeric

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SEO For Google: Our Guide to Google Search Engine Optimization

SpyFu

SEO stands for “search engine optimization.” It’s the process of optimizing your webpages to rank higher in the search results on Google and other search engines. SEO is commonly referred to as a “free” way to gain website traffic. Every major search engine, such as Google , Bing , and DuckDuckGo , is comprised of search results, where pages, videos, and local listings are displayed.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Unlocking Business Potential: Leveraging Data Protection for Growth and Privacy

Dataversity

Data is undeniably the modern fuel that keeps organizations up and running in the dynamic business landscape. Admit it: Every organization catering to its customers online is handling heaps of customer data, which is collected for various purposes, including marketing and personalization. While most customers may offer their consent to use their personal details, most […] The post Unlocking Business Potential: Leveraging Data Protection for Growth and Privacy appeared first on DATAVERSITY

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Why a Head of Analytics Insists on Domo Wherever He Works

Domo

Edgar Chieng knows the three key performance capabilities he wants in a data solution. And he knows just how to get them—Domo. Since he first encountered Domo’s ability to get the right insights to the right people, his priority has always been introducing and embedding Domo into the day-to-day operations of any company he worked for. Nine years and four companies later, he’s now head of corporate analytics and insights at Movius, the leading global provider of cloud-based mobile communications.

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TIAA modernizes the customer journey with AI

CIO

Customer experience is a key pillar of TIAA’s mission to help employees of nonprofit institutions achieve their retirement goals. And just as retirement decisions can be complex, so too can be easing customer journeys, from contributions to investment decisions to beneficiary designations and more. Achieving end-to-end visibility — in real-time — into these journeys, some of which involve highly customized legacy contracts typical of a 100-year-old company, would enable TIAA to better serve its

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From Old to Gold: The technological alchemy of software migration

Vable

You've made your software choice and are planning your migration. Where do you begin? Discover essential strategies in Vable’s latest webinar short, "From Old to Gold: The Technological Alchemy of Software Migration", where I share practical hints and tips about current awareness platform migrations.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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Revol One Financial retools with new annuity products, big goals

Wink Intel

There are a lot of insurance companies in the annuity sales game. But the new regime at Revol One Financial say they have a strategy to dent the leaderboard: speed and customer service. Click HERE to read the full story via INN Article excerpt: Revol One generated some industry buzz with its announcement, including a mention on the influential LinkedIn page of Sheryl Moore, industry intelligence analyst.

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Generic LLMs vs. Domain-Specific LLMs: What’s the Difference?

Dataversity

Large language models (LLMs) are a special type of AI model that uses natural language processing (NLP) to understand and generate text similar to human language. They are a form of generative AI trained on textual data to produce textual content. ChatGPT stands out as a well-known example of generative AI. Trained on massive datasets, LLMs […] The post Generic LLMs vs.

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Why Edgar Chieng Insists on Domo Wherever He Works

Domo

Edgar Chieng knows the three key performance capabilities he wants in a data solution. And he knows just how to get them—Domo. Since he first encountered Domo’s ability to get the right insights to the right people, his priority has always been introducing and embedding Domo into the day-to-day operations of any company he worked for. Nine years and four companies later, he’s now head of corporate analytics and insights at Movius, the leading global provider of cloud-based mobile communications.

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SAP forecasts clarity in the cloud

CIO

Martin Bayer: At the moment, user companies are still hesitant to adopt cloud computing, but also SAP’s RISE and GROW programs, especially in Germany. Last year’s message that certain core innovations would only be offered in the cloud has also caused some resentment among users. How do you want to take your customers with you on their journey? Christian Klein: I understand there’s some reluctance among [German-speaking SAP user group] DSAG and some other customers to embrace the cloud.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Data Integration: Definition, Types, and Use-Cases

GoodData

Learn how effective data integration merges diverse data sources into a unified view, enhancing decision-making and business intelligence.

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The Journey of Intelligence in Manufacturing and Logistics

SCIP

SCIP Insights The Journey of Intelligence in Manufacturing and Logistics In the ever-evolving industrial landscape, two sectors stand out: manufacturing and logistics. These domains are undergoing a profound transformation, driven by the integration of intelligence into their operations. From smart factories to autonomous logistics, the journey of intelligence in manufacturing and logistics is shaping the future of industry.

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MDM vs. CDP: Which Does Your Organization Need?

Dataversity

Most, if not all, organizations need help utilizing the data collected from various sources efficiently, thanks to the ever-evolving enterprise data management landscape. Often, the reasons include: 1. Data is collected and stored in siloed systems 2. Different verticals or departments own different types of data 3. Inconsistent data quality across the organization Implementing a central […] The post MDM vs.