CIO

FEBRUARY 13, 2023

The numbers are higher from Foundry’s 2023 State of CIO survey , which finds that 91% of CIOs expect their tech budgets to either increase or stay the same in 2023. The economy may be looking uncertain, but technology continues to drive the business and CIOs are investing big in 2023.

Hospitals 909

Hospitals IT Security Security 909

CIO

JANUARY 4, 2023

And the opportunities for tech-enabled sustainability solutions are wide ranging. A team of researchers from Lancaster University, along with sustainability consultancy Small World Consulting, published a 2021 report indicating that IT contributes to as much as 1.2% Now is no time for sideline sitting, however.

IT 791

IT Globalization Win Technology 791

CIO

OCTOBER 17, 2022

STAR’s members include the National Automobile Dealers Association (NADA); automobile manufacturers such as Ford, GM, BMW, and Toyota; and IT vendors such as Microsoft, Nuspire, and Tech Mahindra. For years, auto makers and dealers have used Salesforce for CRM — but it’s involved a hodge-podge of company-specific customizations.

Retail 647

Retail Finance Sales Technology 647

mention

NOVEMBER 10, 2021

Amazon’s global ad revenue is set to reach $26.1 The eCommerce mammoth is constantly expanding its ads service portfolio and giving advertising tech giants like Google and Facebook a run for their money. Table of Contents: What are Amazon ads? Types of Amazon ads? What are Amazon ads? billion this year.

Marketing 246

Marketing Marketing Gaming Sales 246

mention

MAY 17, 2023

It allows publishers and bloggers to monetize their social media or blog content. This is important if you are using paid advertising to drive clicks, as ad costs can significantly trim commission margins. Due to the popularity of affiliate marketing, there are now plenty of platforms to choose from.

Marketing 273

Marketing Marketing Travel Commerce 273

SpyFu

APRIL 5, 2024

Understanding what your competitors are up to is critical for making smart strategic decisions. But manually tracking their every move is time-consuming and inefficient. The right software can make competitor analysis more informed, accurate, and efficient. Your competitors are constantly vying for your customer's attention and dollars.

Competitor Analysis 59

Competitor Analysis Analysis Benchmarking Profiling 59

Zoominfo

OCTOBER 5, 2021

The reason is obvious—it’s more difficult to engage your audience emotionally when you’re selling complex solutions to businesses, rather than flashy products to individual consumers. Humanizing by Addressing Challenges – IBM The multinational tech corporation has used storytelling to humanize their company for decades.

Restaurants 130

Restaurants Entertainment Security Security 130

mention

OCTOBER 12, 2022

Table of Contents: Write Attention-Grabbing Titles Add a Custom Thumbnail Create Playlists Use End Screens Ask Your Audience Enable Embedding Tap Into Influencer Marketing Follow Best YouTube SEO Practices Partner With Other YouTubers Host a Giveaway Optimize Your Channel Choose the Right Time to Publish Transcribe Your YouTube Videos.

Annotation 144

Annotation Win Gaming Marketing 144

Aqute Intelligence

APRIL 13, 2023

Does a focus on features suggest a productized offering or does talk of solutions suggest a service offering? We use hundreds of public sources across the many competitive research projects that we conduct, but most of the useful information in any one project comes from only a handful of sources, and it’s usually the same sources.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

ATTEST

SEPTEMBER 21, 2023

We all know that dreaming up a creative idea and crafting a perfect ad campaign is a big deal, especially when you’re tight on cash or stretched thin with resources. These companies and tools offer invaluable services like assessing ad resonance, gauging emotional responses, and predicting ad performance.

Innovation 52

Innovation Market Research Marketing Research Analysis 52

CIO

DECEMBER 4, 2023

The idea of adding dedicated processors to offload network workloads isn’t new—smart network interface cards (SmartNICs) have provided network and security capabilities for years. DPUs are programmable, meaning new features and capabilities can be added via simple firmware updates.

Management 587

Management Security Security Technology 587

Netbasequid

MAY 24, 2022

Indirect competitors either; a) serve the same customer need but offer a different solution, or b) use a similar solution to solve the same customer need but outside your market or vertical. For the first type of indirect competitor, they are not a major threat, as far as they are offering a different solution.

Competitor Analysis 98

Competitor Analysis Analysis SWOT Data Mining 98

Similarweb

NOVEMBER 23, 2021

Just as we’re shaking off 2020, Google embraced the unprecedented times by announcing a series of changes to its Google Ads platform. Originally planned for 2022, the tech giant announced the end of utilizing third-party cookies on Google Chrome browser, which will fundamentally change display marketing strategies.

Retail 52

Retail Win Competitive Gaming 52

Wink Intel

JANUARY 26, 2021

Tech professionals rely on Built In’s Best Places to Work lists to discover employers that align with their preferences, passions and values. NEW YORK , Jan. “Last year certainly had its challenges for all of us in New York. . “Last year certainly had its challenges for all of us in New York. ” .

Startups 40

Startups Algorithm Innovation Information 40

CIO

DECEMBER 6, 2023

But this wasn’t the first time Bing’s AI news added dubious polls to sensitive news stories. But these Guardian polls appear to have been published on Microsoft properties with millions of visitors by automated systems with no human approval required.

IT 819

IT Brainstorming Knowledge Sports 819

Alpha Sense BI

SEPTEMBER 28, 2023

Consulting firms use it to provide confident, accurate, data-driven solutions for clients. The Analyst Perspective The analyst perspective encompasses equity research published by expert industry analysts who rely on their years of experience and deep knowledge of particular markets to provide insight.

Analysis 52

Analysis Marketing Marketing Primary Research 52

CIO

JUNE 14, 2023

Even if you live and breathe tech every day, it’s difficult to conceptualize how big “big” really is. When adding more storage nodes, it is important to ensure that the capacity addition is more optimal and efficient. Merely adding more data nodes is insufficient. Merely adding more data nodes is insufficient.

Airline 380

Airline IT Human Resources Innovation 380

Wink Intel

FEBRUARY 23, 2021

This 5, 7, and 10-year annuity product line now offers new equity and multi-asset index options, as well as the choice to purchase a higher rate on crediting strategies for added growth potential. Credit Suisse Tech Edge Index (Ticker: CSEATEDG): The excess return index combines four U.S New Index Options.

Intellectual Property 40

Intellectual Property Biotech Banking Retail 40

Tinuiti

DECEMBER 22, 2023

Retail media networks are retailer-owned advertising spaces that allow marketers to purchase relevant digital ad space powered by the respective retailer’s first-party data insights. And it helps pay the bills for the investment in tech. And…it hasn’t stopped. And apparently, so will the number of networks and their offerings!

Retail 130

Retail Commerce Sales Security 130

Tinuiti

DECEMBER 22, 2023

Retail media networks are retailer-owned advertising spaces that allow marketers to purchase relevant digital ad space powered by the respective retailer’s first-party data insights. And it helps pay the bills for the investment in tech. And…it hasn’t stopped. And apparently, so will the number of networks and their offerings!

Retail 130

Retail Commerce Sales Security 130

mention

SEPTEMBER 27, 2023

This is huge for the digital advertising industry and a game changer for its two players – advertisers and publishers, as Chrome holds a massive 62.82% of the global market share. Source Losing access to third-party data might translate into lesser-targeted content and ads, a low conversion rate, and unhappy users.

Loss 167

Loss Win Profiling Sports 167

Similarweb

APRIL 16, 2021

But most likely, there’s a disconnect between your marketing messages , where you’re publishing, and your target customers. . These are the most common questions that marketers are asked, and for good reason. But, it goes beyond that. To reach your target audience , you need to get inside their heads. . What are buyer personas ? . .

Market Research 97

Market Research Marketing Research Sports Competitive Landscape 97

Audience Partners

SEPTEMBER 7, 2016

Originally Published in Campaigns and Elections Audience Partners has received a patent on its cookie-voter file matching technology. The company said it’s the first in the ad-tech industry to “use a voter file to target ads by leveraging programmatic ad buying systems and real-time bidding (RTB).” “For

IT 28

IT Innovation Technology Technology 28

Audience Partners

SEPTEMBER 7, 2016

Audience Partners is the first company in the ad tech industry to use a voter file to target ads by leveraging programmatic ad buying systems and real-time bidding (RTB). Fort Washington, PA – The US Patent and Trademark Office (USPTO) issued Patent No.

Hospitals 28

Hospitals Innovation Win Technology 28

Alpha Sense BI

FEBRUARY 21, 2023

What about 24/7 tech support? The name of the game today is staying nimble and proactive to an ever-changing market landscape. It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. How is their customer feedback ?

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

FEBRUARY 21, 2023

What about 24/7 tech support? The name of the game today is staying nimble and proactive to an ever-changing market landscape. It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. How is their customer feedback ?

Market Research 52

Market Research Marketing Research Research Marketing 52

Audience Partners

SEPTEMBER 15, 2016

Originally published in AdExchanger Audience Partners, which provides an advertising platform focusing on advocacy, political and healthcare verticals, reached an agreement Wednesday to acquire Bering Media for an undisclosed sum. Audience Partners expects the deal to close in October. Bering Media gives the company a new methodology. “We

Sales 28

Sales Technology Technology Marketing 28

Netbasequid

MAY 14, 2021

The competition is fierce today and without competitive monitoring you won’t know what your competition is up to. A competitor monitoring tool should be a priority, as the intel it provides is the what sets winning brands apart from the pack. WhatRunsWhere. million in 2019 and it is expected to grow to 82 million by 2027. What insight, specifically?

Competitive Intelligence 64

Competitive Intelligence Win Competitive Gaming 64

Timo Elliot

JANUARY 10, 2022

We know that you’re a rabidly enthusiastic listener to this podcast, so we’ve invited you to this particular episode because it’s the round-up episode, we’ve had eight or nine episodes published now since September of 2021, you’ve listened to them all… Thank you for that. Timo Elliott: Hello everyone!

Retail 121

Retail Algorithm Innovation Globalization 121

Alpha Sense BI

APRIL 26, 2024

It’s supported by advanced AI features for added scope, speed, and accuracy—all in one centralized platform. Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

Moz

JANUARY 5, 2020

Residents, new neighbors, and travelers seeking what you offer will almost certainly find something about your company online, whether it’s a stray mention on social media, an unclaimed local business listing generated by a platform or the public, or a full set of website pages and claimed listings you’ve actively published.

Alliance 78

Alliance Travel Education Restaurants 78

Moz

FEBRUARY 7, 2021

The majority of the listings I looked at in this sector were adding the words “charging station” to their brand name, which technically violates Google’s guidelines. For example, the above screenshot shows the charger icons, charger type designations, and wattage displays in the local results. Business title.

Profiling 65

Profiling Restaurants Research Travel 65

Elegant BI

DECEMBER 30, 2011

No one took the hint when I added Business Intelligence (BI) software to my gift wish list, so I took matters into my own hands and began my search for a simple-to-use BI with sophisticated features. A Business Intelligence solution that is simple to use with intuitive tools. I got gift cards to stores I don’t like and ugly sweaters!

Business Intelligence 40

Business Intelligence Intelligence Intelligence Analysis 40

Alpha Sense BI

APRIL 19, 2024

On the other hand, 2022 and 2023 brought mass layoffs , falling market capitalizations, and a weakening of global tech spending. Meanwhile, sustainability and cybersecurity are high priority for tech powerhouses—as environmental impact and data safeguards are inextricably linked to a company’s growth and longevity. OpenAI’s ChatGPT ).

Technology 64

Technology Technology Retail Biotech 64

Similarweb

APRIL 16, 2021

But most likely, there’s a disconnect between your marketing messages , where you’re publishing, and your target customers. . These are the most common questions that marketers are asked, and for good reason. But, it goes beyond that. To reach your target audience , you need to get inside their heads. . What are buyer personas ? . .

Market Research 52

Market Research Marketing Research Sports Competitive Landscape 52

Zoominfo

JULY 14, 2023

But they can also face a winding path to purchase , sprawling buying committees, and a dizzying number of channels vying for their attention. For B2B marketers, that means the challenge of effectively reaching, engaging, and converting their target audience is more complex than ever. Here’s how to make sure your B2B marketing strategy gets results.

Marketing 130

Marketing Marketing Sales Research 130

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. Below, we discuss the components of effective tech market research, as well as how conducting market research on the AlphaSense platform gives you the leading edge.

Market Research 52

Market Research Marketing Research Research Marketing 52