mention

APRIL 17, 2024

Social media analytics is an essential component for any brand or business looking to measure how its audience interacts with its content. Through a thoughtful analysis of interactions, engagements , and content performance, companies and social media professionals can gain insights that help enhance their social media efforts.

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Analysis Competitor Analysis Knowledge Marketing 157

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APRIL 22, 2024

Brand managers ensure their brand performs well in the market and resonates with their target audience. Measuring the volume of brand mentions is a crucial KPI for brand managers, as it provides insights into how well the brand resonates with its target audience and how successful its marketing efforts are.

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Management KPI Analysis Marketing 157

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APRIL 10, 2024

Online reputation monitoring is supervising and analyzing your audience’s feedback to understand how your brand is perceived online. That can help you determine the sentiment of your customers (positive or negative), identify trends, and gain insights into your digital reputation. What is Brand Reputation Monitoring?

Gaming 267

Gaming Management Sales Information 267

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APRIL 26, 2024

Public relations is about managing relationships between your brand and its audiences. To achieve this, PR employs various forms of communication, such as written articles, video production, press releases, and more. The aim is to sell products or services through catchy slogans, persuasive ads, and short-term promotions.

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MARCH 27, 2024

You don’t need more than one wrong campaign or one bad product to damage it. Search Engines : Search engine reputation management involves controlling how your brand looks within SERPs when someone searches for your products. It helps you stay in touch with your audience and deepen your relationships to a personal level.

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Predictive Analytics Analysis Retail Management 176

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MAY 23, 2023

In this article, we’ll explore the top content marketing trends of 2023 that can help you grab your audience’s attention, build stronger relationships with your customers, and drive results. It is an effective marketing tool that allows companies to reach a broad audience relatively cheaply. So, let’s start.

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OCTOBER 4, 2023

If you don’t have an online presence, you can’t reach your target audience and make them aware of your business. If you want to build a social media presence, look for social channels where your audience hangs out. Yes, telling stories isn’t easy, but this tactic works like a charm on the target audience.

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Smart Data Collective

APRIL 17, 2023

Gaining perspective on the importance of data when trying to comprehend demographics can give one deeper insight into how marketing teams function. Data is Key to Determining Target Audiences While many outside of the marketing field may find this surprising, data actually plays a crucial role in determining who target audiences are.

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Marketing Marketing Research Knowledge 315

Tinuiti

MARCH 7, 2024

A month later, they announced a partnership with The Trade Desk that “aims to make CPG advertisers’ media buys more data-driven on The Trade Desk by enabling them to reach purchase-minded audiences based on Instacart’s consumer behavior and product purchase data.”

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JANUARY 1, 2024

Understanding Social Listening Social listening refers to the practice of observing and analyzing online conversations to gain valuable insights into consumer sentiment, trends, and brand perception. This information can then be used to inform marketing strategies, product development, and customer service initiatives.

KPI 157

KPI Analysis Entertainment Advantage 157

Aqute Intelligence

APRIL 19, 2024

Competitive intelligence (CI) services offer businesses valuable insights into their market and competition. CI provides insights into competitor strategies, market trends, and customer preferences, empowering you to make informed decisions. Competitive intelligence services: What is it, and why do you need it?

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Competitive Intelligence Competitive Intelligence Intelligence 130

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DECEMBER 11, 2023

Pinterest can be a powerful platform for savvy marketers, offering access to receptive audiences, intuitive tools, and impactful formats. Knowledge is power, and the more you know about the performance of different audiences, tactics, and messages, the easier it will become to boost engagements and skyrocket conversions.

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Profiling Benchmarking Algorithm Analysis 205

Smart Data Collective

NOVEMBER 12, 2021

While I understand that selling products, cutting costs and delivering brand strategy is important for long term business results, the lack of priority in using data troubles me. Today, there are ways to build audiences based on a variety of different variables and create personas that deliver actionable insights.

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Information Marketing Marketing Commerce 329

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FEBRUARY 28, 2024

If someone asked you to name three Apple products, what would you say? Plenty of people can’t name the last two products. Done right, brand tracking gives you real-time and long-term insights to execute successful marketing campaigns, increase your market share, and put strong numbers on the board. The iPhone. The MacBook.

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Commerce Analysis Globalization Retail 167

mention

MARCH 10, 2023

Table of Contents: Choose the Right Platform Create Timely Content Make It Irresistible Leverage Influencer Marketing Get the Audience Involved and Immersed in the Event Don Not Forget to Provide Value Track Your Metrics 1. It gives you more control over the shopping experience your audience gets.

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Sales Commerce Retail Gaming 347

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JUNE 9, 2023

A lead generation tool is a software or platform that helps businesses identify and capture potential customers or leads for their products or services. This involves determining if the lead is a good fit for your product or service and if they have the budget and authority to make a purchase.

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Profiling Sales Information Marketing 343

Smart Data Collective

SEPTEMBER 13, 2023

Here are some market research best practices for IT hardware companies to help them make educated decisions and expand sustainably: Understanding Your Target Audience Begin your market research adventure by learning everything you can about your target customer. What are their products or services, and how do they promote them?

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mention

MARCH 11, 2024

Although this medium has been around for two decades, it has only recently ascended to the status of one of the most versatile and effective ways to reach an audience. They offer a unique blend of storytelling, expert interviews, and audience engagement that can deeply resonate with listeners.

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FEBRUARY 17, 2023

Data visualization is an ever-growing field that helps to communicate data in a more compelling and insightful way. These methods can be used to make sense of data and to help communicate insights to others. This is a great storytelling tool, as it highlights the sequence of events in a way that your target audience can easily follow.

Marketing 349

Marketing Marketing Globalization Information 349

Smart Data Collective

OCTOBER 4, 2021

Customers won’t always directly tell you the information your company needs to provide better products or services. Are they pleased with your products and services? Conversational analysis is the study of qualitative data to gain insight into the thoughts, opinions, and decisions your audience makes.

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Analysis Restaurants Algorithm Data Analysis 284

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DECEMBER 15, 2023

In this fast-evolving digital landscape, understanding your target audience has become more important than ever. These profiles go beyond demographics to offer insight into the needs, motivations, aspirations, and pain points of your ideal customers. Gone are the days when customers would respond to traditional advertising methods.

Marketing 167

Marketing Marketing Profiling Research 167

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DECEMBER 6, 2023

Media monitoring and quality management software have emerged as effective tools for driving business success by providing valuable insights, enhancing brand reputation, and ensuring exceptional customer experiences. Businesses may improve their procedures for maximum productivity, from supply chain management to employee training.

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Management Business Competitive Landscape Innovation 167

mention

APRIL 7, 2024

Regarding productivity, it is at the same level as Guest Posting (12%). Gather insights into public perception and sentiment towards your brand. Set a deeper connection with your target audience. Here are some examples : Particular product names. Why Should You Monitor Unlinked Brand Mentions? CEO or key personnel names.

Entertainment 157

Entertainment Advantage Advantage Learning 157

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NOVEMBER 10, 2023

Businesses and creators can unlock unparalleled success on TikTok by using data to understand their audience, track trends, and optimize their content. By creating content relevant to current trends, you can tap into a large audience of interested users. This can lead to frustration, wasted resources, and missed opportunities.

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Predictive Analytics Algorithm Data Analysis Entertainment 176

mention

APRIL 11, 2024

Essentially, it’s the process businesses and researchers use to gauge the public’s feelings towards products, services, or topics by analyzing language and emotion in text. Companies are leveraging this technique not only to better understand their audience’s reactions but also to tailor their strategies accordingly.

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MARCH 25, 2024

This can be in terms of product development, customer service, customer experience, or anything else. Direct competitors are those businesses that offer similar products and services as you do. This can help you improve your own products or services to better meet customer needs.

Analysis 157

Analysis Competitive SWOT IT 157

Aqute Intelligence

JANUARY 3, 2024

Think of your internal competitive intelligence newsletter as the secret decoder ring, transforming complex market dynamics and competitor analysis into digestible insights. Consider including insights from industry reports by renowned agencies like Gartner, Forrester and IDC.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Smart Data Collective

FEBRUARY 16, 2023

Social media marketing is a great way to reach your audience, especially if you are promoting a niche product or service. Machine learning technology is invaluable for helping you optimize your strategy for your audience in a given area. New AI tools have also made it easier to interact with your audience.

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Learning Marketing Marketing Gaming 288

Smart Data Collective

MAY 4, 2021

This is hardly surprising, since so many businesses depend on data analytics to draw useful insights on every aspect of their business model. Data analytics are there to provide decision-makers with key insights into the company that ensure the right choices are made in terms of what the organization and its customers need.

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Business Data Analysis Analysis Learning 339

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APRIL 15, 2024

It provides valuable insights into employee satisfaction, morale, and areas that may need improvement. By taking heed of this feedback, you can implement necessary changes to enhance employee engagement and retention, ultimately fostering a more productive and harmonious workplace culture.

Management 157

Management Innovation Information Learning 157

Smart Data Collective

NOVEMBER 2, 2022

Neculai talks about the benefits of using AI to create mirror audiences to improve segmentation and other elements of the marketing process. It can help increase sales, reach more interested prospects, gain insights, and strengthen customer relationships. Combine the audience and the context.

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Algorithm Profiling Marketing Marketing 324

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FEBRUARY 19, 2024

Regardless of your company’s niche, ecommerce product videos have proven to be exceptionally reliable assets to get your target audience on board with what you have to offer. Maybe more importantly, few can deny the tangible and widespread impact an excellent ecommerce product video can have on potential customers.

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Sales Gaming Marketing Marketing 157

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FEBRUARY 12, 2024

Truth is, PR entails all the communication efforts that build a positive relationship with your target audience. that has any impact on how your target audience sees you is considered public relations. The aim of PR is to optimize these channels to create a positive perception in the minds of your target audience.

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Globalization Gaming Marketing Marketing 157

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MARCH 20, 2024

Conduct an online reputation audit Auditing your online reputation lets you get insights into how people perceive your brand online. When you conduct an online audit like this for your brand, you can look at the different things people are saying about your business, products, or services, whether positive, neutral, or negative.

Management 176

Management Restaurants Profiling Loss 176

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MARCH 3, 2023

Can you recollect any instance where you loved a product so much that you recommended it to your friends or family? Train Your Team: Arrange employee training sessions to make your sales team understand the pain points and needs of the target audience, product functionalities, communication tactics, and more.

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Marketing Marketing Win Knowledge 261

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JUNE 12, 2023

As far as digital visibility goes, social media activity and interactions are pivotal in how a company can reach a wider audience, engage with potential customers, promote its products or services, and generate vital brand awareness. What type of content do you feel would best suit your audience? Choose the right platforms.

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Smart Data Collective

JULY 2, 2023

One of the top benefits is that AI can help make great insights on different cultures. AI tools process data and identify patterns, providing insights into human behavior and cultural trends. It is a good idea to find a business that uses AI to make these insights. What Is A Cultural Insight Agency?

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