Capital Information Profiling Sales 
CIO
AUGUST 24, 2023
Multinational data infrastructure company Equinix has been capitalizing on machine learning (ML) since 2018, thanks to an initiative that uses ML probabilistic modeling to predict prospective customers’ likelihood of buying Equinix offerings — a program that has contributed millions of dollars in revenue since its inception.
Zoominfo
AUGUST 1, 2023
But advanced users know that intent can also be a handy tool for forecasting major corporate announcements like layoffs, acquisitions, or data breaches — events that can drive huge opportunities for any business able to capitalize. ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity.
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Zoominfo
JULY 5, 2023
At the recent Forrester B2B Summit North America, ZoomInfo founder and CEO Henry Schuck sat down with leaders from Smartsheet, Sendoso, and BlueOcean to talk about the practical ways ZoomInfo has helped them optimize productivity and align their sales and marketing goals.
CIO
APRIL 12, 2022
Oracle agreed to buy Cerner, a provider of digital health information systems, for $28.3 Where Qualtrics uses online surveys to ask people how they feel, Clarabridge uses AI to identify sentiment by analyzing social media, chat sessions, and other information sources. Oracle buys Cerner for $28.3 billion on Dec.
mention
DECEMBER 11, 2023
Here you’ll find a plethora of information, from audience demographics to pin performance. This could prompt a campaign focusing on converting wish-listed items into sales. Or, if users are leaving at the shipping information page, perhaps shipping costs or times are a deterrent.
mention
MARCH 25, 2024
Knowing these details allows businesses to make informed decisions and develop effective strategies for long-term success. Improve Marketing and Positioning Analyzing competitors allow businesses to identify what makes them unique and use this information to develop a compelling, unique selling point (USP).
Zoominfo
AUGUST 1, 2023
While it’s undeniable that generative AI is already changing how businesses engage with the world, sales and marketing leaders are quickly realizing that AI alone isn’t the solution to all their problems. Acting upon increasing amounts of data in a timely way to capitalize on emerging opportunities is difficult to impossible.
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