mention

SEPTEMBER 1, 2023

Understanding topical authority, and how to build it for your website is a crucial step to helping your website perform better in Google, thereby attracting more organic traffic. In this article, you will learn what topical authority is, why it’s important, and how to strategically build your website to be a topical authority.

IT 273

IT Travel Brainstorming Finance 273

mention

APRIL 7, 2024

Have you ever wondered how often your brand is mentioned without a link and, more importantly, how you can benefit from it? Why Should You Monitor Unlinked Brand Mentions? Monitoring unlinked brand mentions can bring numerous benefits to your business : Enhance brand visibility and awareness. Isn’t that great?

Entertainment 157

Entertainment Advantage Advantage Learning 157

CIO

JANUARY 15, 2024

Cultivate a personal brand Di Maria also recommends CIOs create an executive brand this year, if they haven’t done so already. She points to one CIO whose personal brand was being future-focused as an example of a good approach to this strategy. “We share and learn — across technologies, practical approaches, working frameworks.

IT 795

IT Brainstorming Profiling Learning 795

Happy Market

NOVEMBER 12, 2019

My guest today is Emmanuel Probst, author, UCLA professor, and Senior Vice President of Brand Health Tracking at Ipsos. 00:00] On Episode 240, I’m interviewing Emmanuel Probst, Senior Vice President of Brand Health Tracking at Ipsos, but first a word from our sponsor. [00:11] This episode is brought to you by HubUx.

Market Research 52

Market Research Marketing Research Research Globalization 52

CIO

OCTOBER 24, 2023

Freya Williams, influential sustainability expert and the author of “Green Giants: How Smart Companies Turn Sustainability into Billion-Dollar Businesses,” to get her thoughts on the VMware Zero Carbon Committed initiative and the attributes that enable the most successful sustainable companies to excel.

Innovation 652

Innovation Globalization Technology Technology 652

CIO

NOVEMBER 7, 2023

But in the rare instances where erroneous information from GenAI hallucinations makes it out to the public, the results can be embarrassing and can erode brand trust and credibility. Teach rank-and-file users how to author prompts in ways that are more likely to result in high-quality outcomes.

IT 731

IT Knowledge Education Innovation 731

CIO

OCTOBER 24, 2023

What does the future employee look like for your brand? If not, consumers and talent will look elsewhere for a brand that appeals to them, understands their needs, and develops products, solutions, and people who understand their experiences and culture. Will your brand appeal to that enormous demographic?

Innovation 898

Innovation Technology Technology Research 898

CIO

APRIL 12, 2024

Hey GURA is “really leaning in on that legendary service but also building that authority and trust that we already have with the customer,” he says. “It Explaining life out here The Hey GURA assistant includes a wide-ranging “life out here” knowledge base, echoing Tractor Supply’s corporate brand message.

Retail 585

Retail Commerce Knowledge Innovation 585

mention

APRIL 7, 2021

And one such change we’ll likely see is the increasing importance of building brand authority, especially when everyone is crammed into the crowded digital space. How does brand authority differ from brand positioning? With brand authority, you’re seen as a trusted and reliable entity.

Education 349

Education Competitive Benchmarking Sales 349

CIO

SEPTEMBER 2, 2022

Banks are no longer the key players in the market, with fintech companies, digital-first start-ups, and tech giants delivering their own brand of financial services. New players, too, are disrupting the landscape in unprecedented ways. Then there is the rise of sustainability. An example is a digital bank based in Singapore.

Banking 605

Banking Innovation Advantage Advantage 605

CIO

AUGUST 28, 2022

Banks are no longer the key players in the market, with fintech companies, digital-first start-ups, and tech giants delivering their own brand of financial services. New players, too, are disrupting the landscape in unprecedented ways. Then there is the rise of sustainability. An example is a digital bank based in Singapore.

Banking 613

Banking Innovation Advantage Advantage 613

CIO

JUNE 15, 2023

During the pandemic, Sim and her team launched an e-commerce platform for one of their retail brands, a women’s clothing store called Miladys. The brand didn’t have any e-commerce presence before, which meant they couldn’t operate when the world went into lockdown. “We It was incredibly successful.

Commerce 590

Commerce Innovation Win Retail 590

CIO

APRIL 5, 2023

Later, learn how Tapestry – home to luxury consumer brands such as Coach and Kate Spade – developed a cloud-first operating model in a conversation between CIO Ashish Parmar and Vice President of Data Science and Engineering Fabio Luzzi. CIO Sarah Betadam led a three-year journey to becoming a fully functional data-driven enterprise.

Hospitals 533

Hospitals Innovation Security Security 533

CIO

OCTOBER 23, 2023

Dell Technologies brand is well-known. About the Author: Colin Keaney Colin Keaney joined Dell in April 2011 as Chief Financial Officer (CFO) for Dell Financial Services EMEA. Ensure they deploy the latest technology and security features efficiently and with minimal maintenance concerns. Read the Cegal customer story.

Business 705

Business IT Finance Globalization 705

CIO

DECEMBER 20, 2023

Implementing robust security measures fosters trust, nurtures customer loyalty, and strengthens brand reputation. He founded Njoy Payments, an authorized Latvian institution offering various services, including credit and debit card processing and international payment acceptance.

Commerce 623

Commerce Algorithm Management Globalization 623

CIO

FEBRUARY 16, 2024

There’s a brand-new wave of digital transformation that’s coming,” he says. It’ll tell them they will end up paying penalties later because they are not registered and authorized to do business in that state yet.” Our approach is multifaceted, and we have many initiatives under way.”

Innovation 677

Innovation Predictive Analytics Startups Globalization 677

CIO

NOVEMBER 2, 2023

Not only did this cement his appreciation for the criticality of customer satisfaction, but it also taught him the importance of brand, employee engagement, and building high-performing teams at scale, which are all table stakes for head honchos. “Be

Alliance 729

Alliance Competitive Positioning Technology Technology 729

Smart Data Collective

SEPTEMBER 7, 2022

These analytics algorithms help assess the spam scores and authority of different websites. Some of the equity signals that search engines consider are the authority of the linking domain and page, the trustworthiness and popularity of the linking site, and the anchor text used on the linking site.

Data Mining 336

Data Mining Algorithm Technology Technology 336

CIO

JANUARY 5, 2023

Process automation and data gathering At bottled water producer Blue Triton Brands, Derek Lichtenwalner used Microsoft’s low code Microsoft Power Apps to build an information sharing and communications application for production workers. Derek Lichtenwalner, IS/IT business analyst, Blue Triton Brands.

IT 766

IT Startups Security Security 766

CIO

OCTOBER 23, 2023

In an industry brief , IT Brand Pulse described how as-a-service models, such as the ones offered by our Dell APEX portfolio of services, can help fast-track the reduction of e-waste and significantly lower costs related to sustainability management, including end-of-life equipment. Actual results may vary. Full report.

Briefing 561

Briefing Win Loss Finance 561

CIO

APRIL 27, 2023

We help companies take the first step towards reducing technical debt and improving both technology infrastructure and brand with modern applications that are intelligent, engaging, and easy to use. Learn more about Protiviti’s Innovation vs. Technical Debt Tug of War survey results.

Technology 533

Technology Technology Learning Innovation 533

mention

DECEMBER 25, 2023

Social media makes it easy to get your online brand noticed , so you need to have one. With the right social media marketing plan, you can increase your online brand presence. Now that we know how important social media marketing is, let’s uncover some social media marketing tactics to make your brand more visible online.

Marketing 295

Marketing Marketing Sports Innovation 295

GrowbyData

MARCH 19, 2024

Yet, within this fiercely competitive arena, brands, manufacturers, and wholesalers face challenges, emphasizing the critical importance of Minimum Advertised Price (MAP) in upholding pricing standards and ensuring alignment with manufacturers’ prescribed prices. Here are essential steps to consider: 1.

Competitive Landscape 93

Competitive Landscape Commerce Competitive Capital 93

mention

SEPTEMBER 8, 2023

Social media PR gives brands wider reach, improved reputation management, measurable results, and more. Brand visibility is the biggest advantage social media has over traditional PR outlets. In this article, we’ll be discussing eight social media PR tips that can boost your brand’s visibility.

Profiling 184

Profiling Advantage Advantage Globalization 184

CIO

FEBRUARY 26, 2024

Leaders who rely solely on authority are falling out of favor in an era that values open communication and teamwork, potentially hindering employee engagement and adaptability,” Shah says. This approach allows companies to develop their talent internally, improve brand loyalty, and enhance their competitive edge.”

IT 780

IT Education Innovation Technology 780

CIO

APRIL 8, 2024

This change will also give VCSP partners more chances to pursue opportunities for VMware Cloud Foundation in the regions they are authorized to serve.

Commerce 354

Commerce Advantage Advantage Alliance 354

mention

APRIL 29, 2022

Users share content to connect to their peers, endorse their favorite brands, and share their opinions with the world. Brands can leverage this popularity to generate leads and strengthen their online presence too. To support a cause they believe in or to endorse a brand they like. The same goes for brands.

Matrix 355

Matrix Profiling Briefing Entertainment 355

mention

MARCH 22, 2023

Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. It offers immediate value to social media marketers, content marketers, and brand owners who aren’t afraid to get into the nitty-gritty.

Copywrite 260

Copywrite Marketing Marketing Startups 260

Smart Data Collective

JUNE 29, 2022

Establish yourself as an authority. To establish yourself as an authority, you can try guest posting, which is nothing but sharing content related to your business in collaboration with other bloggers on their website. Guest posting allows you to target the blogger’s audience and establish yourself as an authority among that group.

Marketing 340

Marketing Marketing Data Mining Sales 340

mention

MARCH 20, 2024

Creating an online reputation management strategy can help your brand deal with or prepare for negative attention. But beyond safeguarding your business from negative feedback, reputation management also allows you to build trust and strengthen your brand’s credibility. Search your brand name on Google. What do you see?

Management 176

Management Restaurants Profiling Loss 176

Smart Data Collective

JULY 20, 2022

Internet usage is on the rise and embracing digital marketing tools can boost brand awareness and business success. Search engine optimization is a highly effective way to increase your online brand visibility. Plus, high visibility websites are seen as more reliable by Google, which can increase your authority as a brand.

Marketing 346

Marketing Marketing Algorithm Commerce 346

mention

JULY 24, 2023

Many business owners make the mistake of perceiving social media activity, advertisements, and strategies as a standalone channel to generate leads and promote their brands. Social media platforms provide an ideal space to share SEO-optimized content, attract followers, and build a strong brand community.

Profiling 130

Profiling Research Startups Algorithm 130

GrowbyData

JANUARY 9, 2024

The world of B2B authorized sellers is a complex ecosystem teeming with opportunity… and challenges. From unauthorized retailers to MAP violations , and bad reviews to fraudulent sales, the intricacies of this landscape can test even the most seasoned brand. This may be annually or at whatever frequency the brand publishes this.

Retail 103

Retail Competitive Marketing Marketing 103

mention

OCTOBER 4, 2023

Social media makes it easy to get your online brand noticed , so you need to have one. With the right social media marketing plan, you can increase your online brand presence. Now that we know how important social media marketing is, let’s uncover some social media marketing tactics to make your brand more visible online.

Marketing 273

Marketing Marketing Sports Innovation 273

mention

SEPTEMBER 7, 2022

If you’re a social media marketer, you know that one of the key ways to build awareness for your brand is to create engaging and compelling content. But what if you could take things one step further and actually use new technologies to help you promote your brand? 7 Ways to use NFTs for brand awareness. What are NFTs.

Gaming 362

Gaming Startups Travel Marketing 362

Smart Data Collective

SEPTEMBER 27, 2023

As a result, you’ll create more detailed pieces while increasing your rank, authority, and reach. For example, surveys can seek feedback about ad campaigns, products, and brands. You’ll get a more complete picture of what people think about your marketing campaigns and brand strategies.

Marketing 241

Marketing Marketing Gaming Research 241

mention

MAY 23, 2023

Firstly, high-quality content can help businesses establish their brand authority and thought leadership. Additionally, high-quality content is more likely to be shared and recommended by the target audience, resulting in increased reach and brand awareness.

Marketing 299

Marketing Marketing Algorithm Advantage 299