Remove blog why-and-how-to-track-website-changes-on-your-competitors-websites
article thumbnail

Share of voice : What is it and you to increase yours

mention

Share of voice refers to the proportion of advertising or publicity that a brand or company has in relation to its competitors within a specific market or industry. Share of voice refers to the proportion of advertising or publicity that a brand or company has in relation to its competitors within a specific market or industry.

IT 157
article thumbnail

Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

Every business is now doing its best to stay ahead of its competitors. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. With this report, businesses can understand their competitive landscape and identify their key competitors.

Analysis 157
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Calculating ROI For Instagram/Facebook Ads

mention

You put a lot of effort into your social media campaigns. But, how would you know if it’s working? Well, you could try measuring your social media Return on Investment (ROI). But how will you measure social media ROI? This blog post will take you through how to calculate ROI on your Instagram and Facebook ad campaigns.

article thumbnail

The 10 Best Competitor Analysis Tools for 2024

SpyFu

Understanding what your competitors are up to is critical for making smart strategic decisions. But manually tracking their every move is time-consuming and inefficient. The right software can make competitor analysis more informed, accurate, and efficient.

article thumbnail

5 Things You Should Know About Lifecycle Marketing

mention

After all, all you really need to do is put up some adverts and customers will come flocking to your website (or store) to buy the product. Doing it well involves in-depth knowledge of your product and, more importantly, your customers. Of course, that’s not quite right. Awareness 2. Connect and engage 3.

Marketing 157
article thumbnail

The Best Ways to Use Competitive Intelligence in Today’s Market

ArchIntel

As a business owner, there’s no doubt that you would focus on collecting data and researching the best marketing strategies solely for your business. However, monitoring your competition’s marketing strategies and how they perform is just as important. . How a business can identify their main competitors.

article thumbnail

How to Choose the Right Copywriter

mention

But more than that, a good copywriter has to understand what motivates people and how to write words that compel them to act on those motivations. A good copywriter is more than a talented wordsmith but a master marketer who knows how to choose the right words to persuade the reader to take a specific action.

Copywrite 130