Zoominfo

APRIL 8, 2018

If content is king, consider your blog its throne. In the B2B space, consistent blogging can have a huge impact on the success of your business—i.e. If your company isn’t blogging—it’s time to start. Check out these numbers: 33 Business Blogging Statistics. General B2B Blogging Statistics: 1. Not convinced?

Business 201

Business Marketing Marketing Information 201

Smart Data Collective

NOVEMBER 20, 2022

Proper marketing and sales prospects play a huge role in improving the success rate of your business. The following blog discusses what you need to know about big data. You’ll learn what big data is, how it can affect your marketing and sales strategy, and more. How Can Big Data Revolutionize Future Marketing And Sales?

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Sales Marketing Marketing Business Intelligence 335

Zoominfo

MAY 21, 2019

Welcome to the May edition of the ZoomInfo B2B Blog Post Round-Up series. These blog posts typically explore topics related to B2B marketing, B2B sales, recruiting, or business growth. And there you have it– the May 2019 B2B Blog Post Round-Up. Final Thoughts.

Win 189

Win Sales Retail Education 189

mention

AUGUST 19, 2022

When was the last time you were pleased to see a well-crafted cold sales email? Emailing as a way of sales prospecting has gotten a bad rap over the last few years, and for a good reason. Overtly sales-y subject lines, phony personalization, bland content…even the salespeople themselves are tired of such emails.

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Sales Profiling Learning Knowledge 329

Zoominfo

JUNE 28, 2018

As a busy recruiter, you don’t have much time in your day to spend reading articles and recruiting blogs. Here are our ten recruiting blogs to bookmark today. The SHRM blog is arguably the most well-respected, comprehensive, useful resources on this list. Visit their blog and see for yourself! We get that. Go take a look!

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Human Resources Education Knowledge Sales 170

Intelligence Node

NOVEMBER 15, 2022

The post 7 Pricing Strategies to Supercharge your eCommerce Christmas Sales appeared first on Blog. As of 2022, the price has become a make-or-break factor for almost 50% of American shoppers. With the holiday season fast approaching, these price-sensitive consumers are looking to.

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Sales 181

Zoominfo

JUNE 3, 2018

Welcome to our June B2B Blog Post Round-Up—a series where we highlight the great work our writers contribute to some of our favorite publications. If you worked in sales or marketing in the past year—you’ve already heard the news: Account-Based Marketing (ABM) is an incredibly effective way to target qualified prospects and close more deals.

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Sales Startups Sales Enablement Technology 154

Zoominfo

OCTOBER 24, 2018

Welcome to our October B2B Blog Post Round-Up. If you’re new to the ZoomInfo blog, we use our monthly round-ups to highlight the work our writers have done for outside publications. This month’s round-up covers a variety of topics including email marketing, sales reporting, storytelling and so much more. Let’s get into it!

Sales 140

Sales Profiling Gaming Marketing 140

mention

MAY 20, 2022

To anyone who’s worked in sales or marketing, the differences between a sales pipeline and a sales funnel are likely well known. Table of Contents: What is a sales pipeline? What is a sales funnel? The differences between a sales pipeline and a sales funnel Wrapping it up. What is a sales pipeline?

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Sales Copywrite Marketing Marketing 157

mention

FEBRUARY 19, 2024

Luckily, that’s what this piece is all about Keep reading, and not only will you get a better sense of how these videos can fit into your next video marketing push , but you’ll also get a solid blueprint for making product videos that lead to sales— examples and all! Why use video for ecommerce?

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Sales Gaming Marketing Marketing 157

Zoominfo

JANUARY 8, 2021

All eyes are on you, Marketing Manager, to feed the sales team ready-to-close leads. Your content marketing — think blog posts, email sequences, and whitepapers — nurtures the target lead, getting them interested in your product or service. BTW: Are Your Sales and Marketing Teams Aligned? Read several blog posts?

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Sales Marketing Marketing Profiling 246

Zoominfo

FEBRUARY 5, 2019

Welcome back to our B2B Blog Post Round-Up series. Create a practical exercise or project that mimics the actual responsibilities of the role—such as a writing prompt for content writers or a practice sales call for sales reps. And there you have it, our February 2019 B2B Blog Post Round-Up! Continue reading.

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Copywrite Profiling Technology Technology 150

Zoominfo

DECEMBER 6, 2018

Welcome back to our monthly B2B Blog Post Round-Up. Similar to the content published here on the ZoomInfo blog, these pieces are intended to help sales, marketing, and recruiting professionals with their day-to-day job responsibilities. We hope you stick around and find inspiration in our November blog post picks.

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Sales Competitive Profiling Learning 113

Zoominfo

MAY 9, 2018

Welcome back to our B2B Blog Post Round-Up series—these monthly blog posts published by ZoomInfo highlight some of the great work our writers have contributed to outside publications. Today’s blog post is a primer on data-driven marketing. 7 Sales Metrics to Track in 2018. 1. Length of Sales Cycle.

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Commerce Sales Marketing Marketing 113

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. To craft an effective modern sales playbook , data and analytics must reign supreme.

Sales 130

Sales Sales Enablement Technology Technology 130

Zoominfo

FEBRUARY 25, 2021

Are you thinking about increasing sales with a webinar? A webinar funnel works a lot like a sales funnel or marketing funnel. Now, as people get comfortable with the idea of running a sales webinar, we’ll likely see a continued uptick in these sales presentations. How Do I Create a Sales Webinar? Ask for the Sale.

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Sales Brainstorming Marketing Marketing 208

Zoominfo

JUNE 4, 2019

Why would your B2B sales prospects be any different? In B2B sales, the quicker you build trust with your prospect, the more likely it is that you will close a deal. In fact, only 3% of buyers trust sales reps ( source ). We’ve compiled a comprehensive guide to building trust in sales. Yet, it’s easier said than done.

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Sales Profiling Research Knowledge 244

Zoominfo

MAY 12, 2016

Yes, best performing salespeople learn from experience and develop “grit” without the help of sales books. With that said, here are five of the books and blogs we love. If, like Bertuzzi, you’ve ever struggled to get the attention of your prospective clients, then you’ll enjoy her insight on sales development. Sound interesting?

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Sales Profiling Learning Technology 100

Zoominfo

FEBRUARY 17, 2021

It’s time to activate the triple touch sales tactic. What is the Triple Touch in Sales? The ‘touches’ include contacting the prospect three different ways, each time building trust, getting on their radar, and moving them further into the sales funnel. . Your email is the foundational step of your sales cadence.

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Sales Briefing Profiling Research 237

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. The Ultimate List of Sales Podcasts. Listen here.

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Sales Startups Entertainment Capital 269

Zoominfo

MARCH 15, 2018

Welcome to our seventh installment in our series of B2B blog post round-ups. If you’re not familiar with the ZoomInfo blog, these monthly round-ups feature blog posts, articles, and guides the ZoomInfo team has contributed to outside publications. 2. How to Set Prospect Expectations During the Sales Process.

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Sales Gaming Marketing Marketing 113

Zoominfo

AUGUST 8, 2018

For many sales reps, productivity is key to sales success. So, if your goal is to increase sales productivity, start by asking how much time you waste on non-selling activities. 82% of sales reps feel challenged by the amount of data and the time it takes to research a prospect. After all, you’re not a robot.

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Sales Sales Enablement Research Information 214

Intelligence Node

SEPTEMBER 5, 2022

Online sales rose 9% in the US to $257 bn in 2021. The post 5 Key Predictions for Black Friday Sale 2022 appeared first on Blog. Though relatively modest, it was the highest growth witnessed since the pandemic. With looming inflation and recession, 2022.

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Sales IT 104

Zoominfo

JULY 5, 2018

Welcome—or, welcome back—to our monthly blog post round-up. Our round-up blog posts are a series in which we highlight the best work our writers have contributed to outside publications. We cover topics related to sales, marketing, recruiting, and business—just as we do on our own B2B blog. Let’s get into it.

Human Resources 113

Human Resources Commerce Algorithm Sales 113

Zoominfo

JANUARY 15, 2019

This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. It is our hope that our content helped spark your creativity, allowed you to discover something new, or made your life as a sales professional easier in some way. 12 Ways to Handle Sales Pressure.

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Sales Sales Enablement Technology Technology 185

Zoominfo

FEBRUARY 18, 2018

If you’re a regular reader of our B2B blog, you already know the drill. Direct Dials: The Secret to B2B Sales Success. If we told you just one direct dial phone number could help your sales team generate a million dollars in revenue, you probably wouldn’t believe us. 4 Sales Productivity Myths. It’s that time again.

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Marketing Marketing Sales Education 124

Zoominfo

APRIL 9, 2018

Welcome to our eighth installment in our series of B2B Blog Post Round-Ups. How to Drive More Traffic to Your B2B Blog. In a world where content is king, B2B blogging can have a huge impact on the success of your organization in terms of leads, brand awareness, customer engagement, and even revenue. Keep reading.

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Innovation Marketing Marketing Technology 157

CIO

APRIL 22, 2024

Tan published a long blog post defending the changes on April 15, suggesting that consumer concerns aren’t going away. Its market share had stayed around 40% since late 2018, with overall HCI sales increasing sharply during that timeframe.

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Capital Finance Innovation Security 640

Owler

NOVEMBER 19, 2021

Owler interviews Amy Franko, a LinkedIn Top Sales Voice , a strategic sales expert, and keynote speaker. After an extremely successful sales career, she built Amy Franko Associates, a company with a specific focus on sales training and leadership excellence. Amy Franko, Sales Leader. Reduce the noise.

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Sales Win Sales Enablement Gaming 52

Zoominfo

FEBRUARY 5, 2021

If you think a B2B sales funnel is an abstract idea, brace yourself. It’s time to build a sales funnel that captures and converts your best buyers. Hopefully, they’re on your website, digesting your blog posts, videos, and case studies.). That’s where your streamlined, four-stage sales funnel comes in.

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Sales Profiling Win Research 179

Smart Data Collective

AUGUST 29, 2019

The sales profession is responding to major changes brought by big data. The big data revolution is making the sales industry more efficient and effective than ever. In 2019, Forbes contributor Louis Columbus wrote a great article on the ways that big data is changing the sales and marketing profession. Start blogging.

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Sales Marketing Marketing Brainstorming 184

Zoominfo

JUNE 12, 2019

The B2B sales arena has a few social celebs of its own. In today’s post, we’ve compiled a list of the top sales influencers on our radar. Leading off our list is sales consultant and coach, Jeb Blount. Jeb carries his sales wisdom over to all his social media channels and spreads his expertise to the masses.

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Sales Innovation Education Win 188

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! DiscoverOrg. Google Alerts.

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Research Sales Profiling Startups 233

Zoominfo

AUGUST 20, 2019

Blogging is one of the most effective ways to build brand awareness. But coming up with good blog post ideas can be challenging. Here are 50 business blog ideas to help you fall back in love with blog writing. Business blogs provide an opportunity for your audience to get to know your brand on a deeper level.

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Win Business Brainstorming Restaurants 100

Zoominfo

FEBRUARY 22, 2021

But in reality, many people who work in sales are also motivated to help other salespeople succeed and advance their careers. Following the right sales influencers on social media channels can give you a lot of insight into best practices, new trends, tips and advice, and help you find ways to connect with prominent thought leaders.

Sales 205

Sales Startups Innovation Gaming 205

Zoominfo

MAY 13, 2018

It’s common knowledge that working in sales is hard. Yet—what most people don’t understand is the extent to which sales pressure can negatively impact an organization. In today’s post we explain the effects of sales pressure and provide ways to mitigate this stress productively. ” ( source ). ” ( source ).

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Sales Knowledge Sales Enablement Management 258

Crayon

MAY 24, 2021

A Google search for “sales and marketing alignment” yields dozens of case studies and blog posts ( including one that we wrote ). This is unsurprising; it’s generally taken for granted that getting sales and marketing on the same page is of the utmost importance. And it is important—that’s inarguable.

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Marketing Marketing Sales Management 455