Remove blog positioning-examples
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Women IT leaders take center stage

CIO

But for true recognition, you have to have a presence beyond your company,” says Balaban, who has had multiple senior-level IT positions and was most recently a director in the Office of the CIO at waste management company Covanta. For example, she authored a white paper about data and Europe’s value-added tax that didn’t elevate her profile.

IT 792
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AI and automation will play an increasing role in technology

CIO

By Ram Velaga, Senior Vice President and General Manager, Core Switching Group This article is a continuation of Broadcom’s blog series: 2023 Tech Trends That Transform IT. Stay tuned for future blogs that dive into the technology behind these trends from more of Broadcom’s industry-leading experts.

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The 5 Best Brand Positioning Examples We’ve Ever Seen

Crayon

We’ve talked at length about brand positioning on the Crayon blog—from creating positioning maps to identify where your brand exists in the competitive landscape, to crafting messaging hierarchies that arm your marketing and sales teams with a layered set of selling propositions. It would be impossible without strong examples.

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VMware customers take wait-and-see approach amid Broadcom changes

CIO

Tan published a long blog post defending the changes on April 15, suggesting that consumer concerns aren’t going away. Major market share One reason customers may be sticking around is because of VMware’s position in the market. Do we go with something else?’”

Capital 643
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Episode 4: Data is the New Currency

CIO

This blog summarizes a recent podcast that featured Graeme Thompson, CIO of Informatica. Mr. Thompson started the podcast with an example that drives home the differences between how data and currency are managed in companies today. A simple comparison of how a CIO and a CFO would answer four key questions set the tone.

Win 735
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How Zero Trust can help align the CIO and CISO

CIO

While both positions are crucial in their own way, the top priorities for CIO and CISO can often differ. For example, with Zero Trust, CIOs can leverage AI and ML to automate and enhance security processes, while CISOs can use these technologies to improve risk management and incident response.

Security 672
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Is your print environment secure? Here’s why it should be your 2024 priority

CIO

Printers are often not subject to the rigorous security measures routinely applied to computing devices; for example, complex passwords and rigorous patching and software update regimes. Looking ahead, there are some positive signs of trends apparent in IT security in general that also embrace printer security.

Security 672