ArchIntel

JUNE 9, 2021

In a blog post, Harvey Ranola , director of demand generation and global strategist of media intelligence at NetBase Quid, explored the role of competitive analysis and research in marketing. According to Ranola, competitive intel allows companies to know how their brand is perceived relative to the competition. ArchIntel™ -.

Competitive Intelligence 181

Competitive Intelligence Competitive Intelligence Intelligence 181

Alexa

MAY 24, 2021

The best businesses in the world recognize how critical building an optimal customer experience is to their overall sales and brand reputation. But how do you know what customer journey touchpoints you should actually be focusing on as a business? Customer journey stage: Awareness. Social Media.

Education 328

Education Competitor Analysis Advantage Advantage 328

mention

NOVEMBER 29, 2023

A well-made content strategy is key to successful marketing campaigns, whether you’re curating blog posts, social media updates, or website content. This article will explore the best AI tools and how they can transform your content strategy to help you select the best solutions for your needs.

Research 167

Research Analysis Competitor Analysis Competitive 167

Tinuiti

JULY 5, 2023

Amazon Attribution is a free analytics measurement solution that provides brands that sell on Amazon with sales impact analysis across media channels off Amazon. This provides a comprehensive view into how each marketing tactic contributes to a brand’s shopping activity on Amazon.

Sales 130

Sales Advantage Advantage Commerce 130

Tinuiti

JULY 5, 2023

Amazon Attribution is a free analytics measurement solution that provides brands that sell on Amazon with sales impact analysis across media channels off Amazon. This provides a comprehensive view into how each marketing tactic contributes to a brand’s shopping activity on Amazon.

Sales 130

Sales Advantage Advantage Commerce 130

mention

APRIL 20, 2021

This means two things: There’s a LOT of information created each day on social media platforms only ( not even counting blog posts, news articles, forums and review sites ). This noise makes relevant social media messages inaudible for your business. How does social listening differ from online monitoring? Yet, businesses.

Gaming 246

Gaming Competitive Analysis Learning 246

mention

NOVEMBER 30, 2022

A great marketing funnel has two essential elements: quality content and persuasive marketing messages. However, if your message doesn’t resonate with your audience , they’ll click away to opt for competing products and services they can genuinely connect with. Marketing Sales Funnels: A Video Perspective.

Entertainment 130

Entertainment Education Analysis Marketing 130

SpyFu

DECEMBER 19, 2022

Those who still rely on outdated strategies of how to promote a web site by simply posting content regularly are destined for failure. Repurpose blog posts into visual content If you don’t know it already, visuals are highly effective for engaging an audience online. Let's dive right in.

Analysis 133

Analysis Profiling Research Competitive 133

Zoominfo

NOVEMBER 20, 2023

Prompted by predictions of massive economic impact and the disruption of multiple industries, professionals in many fields are assessing how this new breed of AI tools will complement and complicate their working lives. Each new example proves tantalizing hints of how much of a productivity game-changer generative AI can be.

Marketing 130

Marketing Marketing Gaming Innovation 130

mention

NOVEMBER 10, 2023

But there is a solution: TikTok monitoring and data analysis. In this article, we will explore the art of TikTok monitoring and data analysis and show you how to use it to achieve your business or content creation goals. Data analysis can help you stay ahead of the curve and identify new trends early on.

Predictive Analytics 176

Predictive Analytics Algorithm Data Analysis Entertainment 176

mention

MARCH 3, 2023

For instance, how a brand addresses customer pain points – before, during, and post-sales determines customer service experience. Here’s how you can ensure a great customer service experience. Can you recollect any instance where you loved a product so much that you recommended it to your friends or family?

Marketing 261

Marketing Marketing Win Knowledge 261

Netbasequid

JUNE 28, 2022

On the surface, a competitor analysis helps brands identify competitors in an industry and reveals any winning marketing strategies. However, today’s competitive analysis goes well beyond that. With that, let’s dig deeper to see how competitive intelligence works, followed by metrics to measure your efforts.

Competitor Analysis 90

Competitor Analysis Analysis Marketing Marketing 90

Zoominfo

DECEMBER 4, 2019

In today’s blog post, we look at some of the most common and most critical social recruiting mistakes. We’ve all been there: you open up your LinkedIn messages and find a sloppily-written note from a recruiter that hasn’t done their homework. Authenticity is the name of the game when it comes to recruiting.

Profiling 221

Profiling Gaming Education Information 221

SpyFu

APRIL 1, 2021

Conducting a high-level competitive analysis is crucial to your online success. Often, your most significant opportunities come from your competitors’ data. Keeping up with your competitors’ marketing strategies is a great way to identify their strengths and weaknesses. Scroll down the page to your organic and paid competitors.

Competitor Analysis 108

Competitor Analysis Analysis Research Marketing 108

Netbasequid

DECEMBER 7, 2021

When it comes to winning online, few brands have found foolproof ways to stay ahead of competitors – but all of that is about to change. We have 10 tactics for expert customer analysis to share with you below. What is Customer Analysis? How is Customer Analysis Used? Find lookalike audiences.

Analysis 97

Analysis Win Learning Marketing 97

Netbasequid

DECEMBER 21, 2021

Whether your brand is new to the social listening game or you’ve been around the block a few times, a competitive analysis is a key ingredient in your overall market intelligence. For brands wanting to take competitive intelligence seriously, we’ll talk here about how to do a competitor analysis the right way.

Competitor Analysis 97

Competitor Analysis Analysis Matrix Competitive Intelligence 97

mention

OCTOBER 13, 2021

I like using marketing tools , they are wonderful for extracting information and deep analysis, however, they do have some shortcomings. I like using marketing tools , they are wonderful for extracting information and deep analysis, however, they do have some shortcomings. That is a huge blow to my marketing budget.

Marketing 301

Marketing Marketing Research Knowledge 301

Netbasequid

SEPTEMBER 28, 2022

How to use social media marketing tools. How to use social media marketing tools. With that in mind, let’s explore what social media marketing tools are and how they can help your brand grow! We are going to reveal the best 25 social media marketing tools for 2022. But first we’ll discuss: What social media marketing tools are.

Marketing 102

Marketing Marketing Benchmarking Analysis 102

Netbasequid

JUNE 8, 2022

In this post, we are mainly going to discuss how to use different tools to conduct one; but first…. A competitive audit can help companies establish marketing benchmarks by discovering what others in their industry are doing and the results they get from it. A competitive audit offers a chance to do just that. Search engines.

Competitive 98

Competitive Benchmarking Analysis SCIP 98

Netbasequid

MARCH 13, 2023

So how do brands know if their Instagram marketing efforts are paying off? In this blog, we’ll discuss the following: What are Instagram Analytics? Instagram analytics is a set of tools that help brands understand how effective their marketing efforts are on Instagram. There are 1.3 What is Instagram Analytics?

Analysis 97

Analysis Profiling Benchmarking Competitive Intelligence 97

Netbasequid

MAY 24, 2023

And whether or not gaming applies to your brand, you can quickly sort through the information and dig into relevant subsets that do. ‘Looking around the corner’ can mean different things. Regardless of the context, knowing what’s coming for you is critical, and the right data reveals all.

Gaming 97

Gaming Benchmarking Analysis Market Research 97

SpyFu

JANUARY 15, 2021

We’ll show you how to take those alerts and turn them into tangible marketing opportunities. Learn how using Google Alerts for marketing can help you build backlinks, track industry news, and find new content ideas. For example, as a keyword research tool, we would track “keyword research,” “competitor research,” and “seo help.”

Brainstorming 112

Brainstorming Marketing Marketing Research 112

CXL

OCTOBER 31, 2022

In this article, you’ll learn how to use customer insights and competitive analysis to develop a powerful Facebook ad strategy for your ecommerce that engages, converts, and drives revenue growth. Win competitor’s customers with intent-based targeting Conclusion. How many captured your attention?

Copywrite 85

Copywrite Win Retail Research 85

Netbasequid

FEBRUARY 8, 2023

But with your brand spread out between Instagram, Facebook, TikTok, Twitter, Reddit, and more–how do you effectively and sufficiently track your marketing efforts? The internet has exploded with social forums and platforms; there is no lack of online avenues to advertise to the masses. So, what is a social media audit?

Learning 98

Learning SWOT Win Analysis 98

mention

SEPTEMBER 29, 2021

How to Create Positive Word of Mouth Advertising For Your Business Bonus tip: Measure Your Word of Mouth Marketing Wrapping Up. Word of mouth marketing is a free way of championing your product, resulting in additional sales without you or your employees doing anything. Word of Mouth Advertising is like a personal recommendation.

Gaming 347

Gaming Sales Marketing Marketing 347

Netbasequid

FEBRUARY 23, 2021

And one super critical layer is audience analysis. That’s where audience analysis comes in. In this article we’ll peel back the layers within audience analysis and take a thorough look at what it is, how it works, and why it’s such a crucial component of social media analytics. Why Audience Analysis?

Analysis 87

Analysis Gaming Win Information 87

Netbasequid

AUGUST 17, 2022

Brands do not often place enough stock in the “worse” part of that equation until a crisis hits, but market research can change that! So, what are the characteristics of solid market research – and how can it be used to defend your brand specifically? In fact, sentiment analysis tools have historically relied on shaky assumptions.

Market Research 111

Market Research Marketing Research Research Marketing 111

Data Hut

JANUARY 7, 2024

In this blog, we dive into the transformative power of web scraping for e-commerce marketers. In this blog, we dive into the transformative power of web scraping for e-commerce marketers. We'll explore how this tool can significantly enhance your strategies, giving you a competitive edge in a crowded marketplace.

Commerce 52

Commerce Security Security Competitive 52

Netbasequid

AUGUST 9, 2022

In this fast-paced market, having staying power comes down to understanding what’s happening within the industry, how your brand is perceived by consumers and how you measure up to the competition. We are going to cover the bases of what a market research report is and how to prepare one that will set you on the road to success.

Market Research 98

Market Research Marketing Research Research Marketing 98

Netbasequid

AUGUST 25, 2022

Here’s how find and make the most of it! It’s important to capture data from social media, news media, forums, and blogs in one place. And now, Pharma can do so as well, using the capability to streamline every important aspect of the production process. Data has become a silver bullet for pharma. Enter Intelligence Connector.

Intelligence 98

Intelligence Intelligence Pharmaceutical Competitive Landscape 98

Zoominfo

JUNE 3, 2018

Welcome to our June B2B Blog Post Round-Up—a series where we highlight the great work our writers contribute to some of our favorite publications. But the question is: How are these two things—branding and customer experience—related? But, what if we told you your beloved marketing reports might be doing more harm than good?

Sales 154

Sales Startups Sales Enablement Technology 154

Netbasequid

FEBRUARY 23, 2022

Social media continues to grow and has become the way many brands ‘do’ business. Fifty-eight percent of consumers remember at least one brand that pivoted to better respond to their needs during the pandemic, and 82% said this led to them doing more business with the brand. So, what are social media scanners? Let’s explore.

Competitive 105

Competitive Benchmarking Competitive Intelligence Analysis 105

Netbasequid

SEPTEMBER 16, 2022

Additionally, according to SCIP , there is a 77% likelihood that the greatest threat to business in the future will come from unknown competitors. Baglietto created an analysis of AstraZeneca’s campaign for its new drug called Tezspire. When new products succeed, ripples are felt across the entire market.

Market Research 98

Market Research Marketing Research Research Intelligence 98

Netbasequid

FEBRUARY 17, 2021

Sustainability Analysis by Social Channel. Their report details the variation in tone and content on Twitter and LinkedIn, and we encourage you to read it for their in-depth analysis of keywords found in clusters and by sentiment. It extracts the most relevant/related mentions when forming contextualized clusters for analysis.

Analysis 98

Analysis Market Intelligence Research Intelligence 98

Netbasequid

MAY 26, 2023

How deeply do you understand your audience? Brands must keep abreast of issues that matter to their target audience, prioritize this information to head off what they can, and be prepared with relevant messaging when the worst-case scenarios hit—and they always inevitably hit. Let’s explore what really matters and why.

Analysis 97

Analysis Benchmarking Knowledge Competitive 97

Similarweb

APRIL 16, 2021

Taking the time to create accurate buyer personas based on well-researched metrics based on existing customers and or prospective customers will give you and your team the knowledge you need to focus your marketing efforts and marketing analysis tools so they meet your customer in the right place with the right marketing messages. .

Market Research 97

Market Research Marketing Research Sports Competitive Landscape 97

Netbasequid

JANUARY 20, 2021

Let’s break down just what this crucial business tool is; why you need to use it; and, how! Techopedia defines social media analytics thusly: “Social media analytics (SMA) refers to the approach of collecting data from social media sites and blogs and evaluating that data to make business decisions. Social media isn’t about brands.

IT 122

IT Analysis Gaming Competitive 122