Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. You’ll get high ROI According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI.

Marketing 130

Marketing Marketing Education Information 130

SpyFu

APRIL 5, 2024

Competitor analysis helps you: Benchmark your performance Identify market trends and opportunities Optimize your marketing and sales efforts Anticipate and counter competitive threats Make data-driven decisions to improve your bottom line How to Approach Competitor Analysis Effective competitor analysis is an ongoing process, not a one-time event.

Competitor Analysis 59

Competitor Analysis Analysis Benchmarking Profiling 59

FedSavvy

NOVEMBER 9, 2020

PAE has certainly engaged in “buy” as evidenced through acquisitions of a range of companies to expand both their market share in existing services and to pick up new capabilities. . Teamwork (and JVs) are Part of the Toolkit. © FedSavvy Strategies and FedSavvy Strategies blog, 2012-2020.

Win 130

Win Market Segmentation Intelligence Intelligence 130

SpyFu

MAY 14, 2021

But for SEO & content marketers, it’s an innovative way to come up with content marketing ideas. Using this incredible window into Facebook’s knowledge graph, you can then prioritize your content calendar based on unique factors like the population size of each audience segment. An audience-centric approach.

Marketing 115

Marketing Marketing Gaming Entertainment 115

Zoominfo

SEPTEMBER 25, 2019

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. Keep reading! Let’s get into it!

Win 100

Win Learning Gaming Sales 100

Zoominfo

OCTOBER 20, 2021

What unique experiences do they add to your toolkit that you can leverage instead of hiring externally?” You see how their marketing department is structured, where they source their top talent , and what skills their team has that yours lacks. Ready to source the most talented candidates on the market quickly and efficiently?

Matrix 100

Matrix Advantage Advantage Security 100

Similarweb

JULY 15, 2021

So, how do you create a winning marketing strategy during this unprecedented time? . With just a week to go before the opening ceremony, we’re examining the most powerful digitally-driven and people-centric marketing efforts around this summer’s Games. Three, two, one, go! . Keeping the dream alive #StrongerTogether.

Sports 111

Sports Marketing Marketing Gaming 111

E2M

AUGUST 8, 2022

You can’t expect your business to survive without local SEO in an increasingly digitalized market. On the other hand, if a client needs to improve their online presence, you will need a team of copywriters and SEOs working on their content strategy. What kind of content do they read/watch? Duplicate page content.

Business 57

Business Benchmarking KPI Profiling 57

Datapine Blog

JUNE 27, 2019

As a CEO, you’re responsible for overseeing every aspect of your business, from the people and the internal culture all the way through to key sales, marketing, and financial strategies. Exclusive Bonus Content: Reap the benefits of dashboards for CEOs! Management, marketing, finance & sales in one. Return on Equity.

Advantage 98

Advantage Advantage KPI Sales 98

Datapine Blog

JULY 31, 2019

Exclusive Bonus Content: Your Definitive Guide to Salesforce Reports! Salesforce report is a management tool that offers a visual representation of essential sales-based data through a centralized cloud-based reporting platform with the goal to enhance critical elements of a business, including marketing, sales, commerce, and service.

KPI 64

KPI Sales Commerce Capital 64

Smart Data Collective

SEPTEMBER 20, 2023

AI seems to be popping up in all sorts of places, including in marketers’ toolkits. We talked extensively about some of the benefits of using AI in marketing before. Ways that Marketers Are Using AI For marketers worried about the profession’s future, know AI can only be a supercharged assistant at this stage.

Marketing 258

Marketing Marketing Predictive Analytics Brainstorming 258

mention

APRIL 14, 2023

By working with others in your industry, you may be able to differentiate yourself from competitors, and capture market share. Mention and HubSpot are two powerhouse brands that, individually, are well-known for providing top-notch social media and marketing content. However, it is critical to have common goals to see success.

Advantage 261

Advantage Advantage Sports Learning 261

Moz

SEPTEMBER 7, 2020

Posted by izzismith Google Search Console is by far the most used device in the SEO’s toolkit. The amount of ranking keywords is an important KPI, because it helps you determine if a site is steadily increasing its reach and content relevancy. Additionally, you can relate it with search volumes and trends over time.

KPI 69

KPI Loss Research Information 69

Tinuiti

JULY 5, 2023

It opens up the opportunity to create full funnel, multi-channel marketing campaigns to support sales goals for our clients across the board.” This provides a comprehensive view into how each marketing tactic contributes to a brand’s shopping activity on Amazon.

Sales 130

Sales Advantage Advantage Commerce 130

Tinuiti

JULY 5, 2023

It opens up the opportunity to create full funnel, multi-channel marketing campaigns to support sales goals for our clients across the board.” — Nii Ahene , Chief Strategy Officer, Tinuiti What is Amazon Attribution? This provides a comprehensive view into how each marketing tactic contributes to a brand’s shopping activity on Amazon.

Sales 130

Sales Advantage Advantage Commerce 130

Datapine Blog

JUNE 18, 2019

Exclusive Bonus Content: Reap the benefits of the top reports in finance! Exclusive Bonus Content: Reap the benefits of the top reports in finance! Exclusive Bonus Content: Reap the benefits of the top reports in finance! Exclusive Bonus Content: Reap the benefits of the top reports in finance! What Is A Finance Report?

KPI 100

KPI Finance Loss Sales 100

Datapine Blog

OCTOBER 10, 2019

Exclusive Bonus Content: Get our free guide for dashboard creation! And if you’re looking to make a dashboard to outline return on marketing investment (ROMI), your visualizations, design, and metrics would be very different from those featured in a marketing channel engagement report. Marketing CMO example.

Retail 58

Retail KPI Sales Data Mining 58

mention

MAY 13, 2022

A well-executed call to action (CTA) is a key element of effective digital marketing. Just a simple thing such as using a button instead of text boosts conversion rate by up to 45% , speaking volumes about why CTAs are a critical part of any marketing campaign, and without them, you’re literally leaving money on the table.

Copywrite 363

Copywrite Marketing Marketing Advantage 363

mention

JULY 15, 2022

Table of Contents: Step 1. Course selling is a huge market, and you need to niche down and know exactly who your customer is and what you’re going to sell them to meet their needs. This choice depends on how many content pieces (courses, single lessons, webinars, videos, etc.) Map out eLearning content. Targeting Step 2.

Business 245

Business Education Sales Learning 245

Moz

JUNE 10, 2020

Posted by Portent This blog was written by Tim Mehta, a former Conversion Rate Optimization Strategist with Portent, Inc. Running A/B/n experiments (aka “Split Tests”) to improve your search engine rankings has been in the SEO toolkit for longer than many would think. If the test suggests that content will provide 1.5%

Win 64

Win Algorithm Analysis Entertainment 64

Moz

JUNE 10, 2020

Posted by Portent This blog was written by Tim Mehta, a former Conversion Rate Optimization Strategist with Portent, Inc. Running A/B/n experiments (aka “Split Tests”) to improve your search engine rankings has been in the SEO toolkit for longer than many would think. If the test suggests that content will provide 1.5%

Win 64

Win Algorithm Analysis Entertainment 64

mention

SEPTEMBER 27, 2023

This is huge for the digital advertising industry and a game changer for its two players – advertisers and publishers, as Chrome holds a massive 62.82% of the global market share. Source Losing access to third-party data might translate into lesser-targeted content and ads, a low conversion rate, and unhappy users.

Loss 167

Loss Win Profiling Sports 167

Datapine Blog

OCTOBER 25, 2022

In its second edition, published in 2021, Marr adds more insights into understanding customers and markets and how to produce great experiences and products using data. This makes it a valuable tool for analysts, marketers, salespeople, and any other professional looking to understand the power of data stories in their full scope.

Business Intelligence 117

Business Intelligence Intelligence Intelligence Business 117

Moz

OCTOBER 1, 2020

In this helpful — and still relevant — Whiteboard Friday episode from autumn 2018, MozCon speaker Heather Physioc shares her tried-and-true methods for building yourself a toolkit that'll help you tear through roadblocks to get your work implemented. Build out your red tape toolkit. We're going to build out our red tape toolkit.

Copywrite 74

Copywrite Due Diligence Knowledge Gaming 74

Similarweb

MAY 12, 2021

The content creation process works the same. Once you establish this, your content team can focus on what matters: brainstorming, competitor research , content production, and hitting those KPIs. . To answer that question, let’s first define content in the context of digital marketing. . Hint: Content is king) .

Briefing 98

Briefing Brainstorming Alliance Research 98

Netbasequid

NOVEMBER 23, 2022

Social tracking tools collect a wide range of information that can be used to optimize marketing campaigns. We regularly cover these different aspects of social tracking on our blog and in other resources. Consumer conversations and market dynamics. NetBase Quid ® is the leading platform for consumer and market intelligence.

Benchmarking 98

Benchmarking Analysis Competitor Analysis Battlecard 98

Netbasequid

SEPTEMBER 29, 2021

It gathers intel from not only the top social media platforms, but from top tier news sources, blogs, consumer reviews, trade and research journals and more. This helps you maintain a firm grasp of where you stand not only in consumer eyes, but in the global market as a whole. Then use these metrics to inform your content planning.

Benchmarking 98

Benchmarking Profiling KPI Analysis 98

Netbasequid

OCTOBER 17, 2022

Did you know that the average marketer uses about 12 tools? According to HubSpot , nine percent of marketers are using more than 31 tools! However, going through this list and reading about the features of some of these tools can inspire you to demand more from your current toolkit or figure out what it’s missing.

Benchmarking 105

Benchmarking Analysis Battlecard Competitive Intelligence 105

E2M

APRIL 28, 2022

One of the top five leading eCommerce platforms, Shopify had a market share of 3.69% as of April 2021. Secondly, you have no limitations in regards to programming languages, technologies, or content channels. Content Management System (CMS). Think product descriptions, blogs, CTAs, etc. Digital Experience Platform (DXP).

Commerce 57

Commerce Security Security Loss 57

Moz

MARCH 5, 2019

Random domains Moz customers Blog comment spam Low-quality auction domains Mid-quality auction domains High-quality auction domains Known link sellers Known link buyers Domainer network Link network. Instead, I opted to provide these data sets to a number of search engine marketers for validation. Methodology.

Analysis 66

Analysis Profiling Algorithm Loss 66

Datapine Blog

AUGUST 29, 2022

This process often comes with challenges related to scalability, consistency, reliability, efficiency, and maintainability, not to mention dealing with the number of software and technologies available in the market. Product/market fit is THE most important factor to get right. The author, Anil Maheshwari, Ph.D.,

Data Mining 105

Data Mining Predictive Analytics Startups Data Analysis 105

Similarweb

JUNE 2, 2021

The reality is that the number one purpose of digital content marketing is to give your audience a valuable solution starting with education content and ending with your products or services. Can other marketing formats do that? Frankly, not without great content. Does content marketing work?

Marketing 97

Marketing Marketing Education Briefing 97

Moz

MAY 19, 2019

Posted by matt_gillespie There’s an oft-cited statistic in the world of technology professionals, from marketers to startup founders to data scientists: 90% of the world’s data has been created in the last two years. Great data content is both beautiful and easy-to-interpret Every company has a (data) story to tell.

Marketing 58

Marketing Marketing Sports Globalization 58