mention

APRIL 10, 2024

What is Brand Reputation Monitoring? That can help you determine the sentiment of your customers (positive or negative), identify trends, and gain insights into your digital reputation. By analyzing this information, brands can better manage their digital reputation. Let’s get started.

Gaming 267

Gaming Management Sales Information 267

Alexa

OCTOBER 13, 2020

Every content marketer wants high-quality inbound links going to their blog. Those backlinks can give you a huge boost when it comes to your SEO efforts, and help you climb SERPs faster. But what about the bad backlinks ? What Does Google’s Link Disavow Tool do? Source: Search Engine Land.

Profiling 324

Profiling Algorithm Information Marketing 324

mention

OCTOBER 11, 2023

“Should you set up shop as a marketing generalist or a specialized expert ?” It’s a timeless question that every up-and-coming digital marketing agency ponders upon. With over 10,700 digital marketing agencies in the U.S. What if that area is already saturated? And why not? And why not?

Marketing 167

Marketing Marketing Commerce Knowledge 167

Smart Data Collective

NOVEMBER 18, 2020

The market for big data is surging. This is because we are always encountering sites with misleading or outright false information about something, and the only way to discourage the practice is by using reliable data sources especially for those with blogs or websites. It is expected to be worth $274 billion within the next two years.

Entertainment 328

Entertainment Finance Education Globalization 328

mention

JULY 20, 2022

Lockdowns worldwide made customers use online digital platforms for online shopping, which increased e-commerce in the United States by $183 billion. To make it easier for you, I’ve put together a list of free marketing tools for e-commerce that will help you grow your business online. Free marketing tool for SEO audit.

Commerce 326

Commerce Marketing Marketing Analysis 326

Smart Data Collective

JUNE 5, 2021

Artificial intelligence can be very important for online marketing. A growing number of marketing professionals are finding new ways to utilize AI to expand their reach. One of the most important ways that marketers can benefit from AI is with search engine marketing. What is Latent Semantic Indexing?

Algorithm 341

Algorithm Intelligence Intelligence Research 341

mention

JANUARY 26, 2024

In the ever-evolving landscape of digital marketing, there are various metrics and concepts that marketers need to be familiar with in order to stay competitive. Understanding and effectively utilizing share of voice can have a profound impact on a brand’s marketing strategy and ultimately drive success.

IT 157

IT Analysis Competitive Marketing 157

mention

FEBRUARY 12, 2024

You probably already know the value of being on social media, or content marketing, or getting company news covered in third-party media outlets. So anything related to blog posts and SEO, podcasts and videos, social media, email marketing, guest posts, interviews, third-party reviews, etc.

Globalization 157

Globalization Gaming Marketing Marketing 157

Smart Data Collective

NOVEMBER 12, 2021

According to the 2021 CMO Spend Survey by Gartner, budget allocation for marketing analytics failed to make the top 3 in priority falling behind digital commerce, marketing operations and brand strategy. Here are two ways that marketers can use data to drive better marketing performance.

Information 325

Information Marketing Marketing Commerce 325

mention

APRIL 13, 2022

Not all marketing goals are created equal. So, jotting down one-line goals will not cut it in such a competitive marketing landscape. So, jotting down one-line goals will not cut it in such a competitive marketing landscape. Source: Hydrate Marketing. 8 SMART goals for digital marketing Conclusion.

Marketing 330

Marketing Marketing Copywrite Sales 330

Smart Data Collective

MARCH 5, 2022

It’s great to have a platform to help you get started, but you need to know exactly what side hustle that you would like to pursue in the first place. Even if you already have a full-time job in data science, you will be able to leverage your expertise as a big data expert to make extra money on the side. Dropshipping.

Data Mining 329

Data Mining Knowledge Algorithm Retail 329

Smart Data Collective

AUGUST 31, 2020

At Smart Data Collective, we have talked extensively about the benefits of big data in digital marketing. We have focused a lot on using data analytics for SEO. However, there are a lot of other benefits of using big data in marketing. You shouldn’t limit yourself to using data analytics in your SEO strategy.

Marketing 215

Marketing Marketing Restaurants Advantage 215

mention

DECEMBER 2, 2022

Landing pages are a popular tool used in inbound marketing to attract customers and generate leads. What are landing pages? But simply creating a landing page and waiting for the leads to come isn’t enough. You need to create effective landing pages that encourage a visitor to become a lead. Tip 1: Limit form fields.

Entertainment 283

Entertainment Sports Briefing Commerce 283

Zoominfo

JULY 25, 2023

But the long-running effects of digital disruption, coupled with the sudden shock of COVID-driven remote work, have changed the game. Sales and marketing work to build on existing interest by identifying key customer profiles and selling the right value proposition to each of them through various strategies.

Sales 130

Sales Profiling Gaming Win 130

Tinuiti

JULY 12, 2023

Learn everything you need to know, from building awareness to converting customers, and holiday-specific marketing strategies for a successful Q4. Tinuiti’s Marketing Science expert will join App store optimization and app marketing tool, MobileAction, and leading mobile analytics and attribution provider, Singular. 6 Sessions.

Retail 100

Retail Commerce Sales Research 100

Tinuiti

JULY 12, 2023

Learn everything you need to know, from building awareness to converting customers, and holiday-specific marketing strategies for a successful Q4. Tinuiti’s Marketing Science expert will join App store optimization and app marketing tool, MobileAction, and leading mobile analytics and attribution provider, Singular. 6 Sessions.

Retail 100

Retail Commerce Sales Research 100

Smart Data Collective

AUGUST 12, 2019

SEO professionals are turning to these tools as well. SEO professionals are using AI as well. Link building is an intrinsic part of any successful digital marketing campaign. Machine learning is playing an important role in the nature of SEO strategies, including building links. What does this mean for SEOs?

Learning 190

Learning Algorithm Profiling Marketing 190

mention

FEBRUARY 19, 2024

Regardless of your company’s niche, ecommerce product videos have proven to be exceptionally reliable assets to get your target audience on board with what you have to offer. SEO and discoverability. Moreover, 86% of marketers using video content in their strategy state it’s effective for lead generation.

Sales 157

Sales Gaming Marketing Marketing 157

Tinuiti

MAY 22, 2023

Search How Can Marketers Use the Google Ads Transparency Center as a Competitive Intelligence Tool? By Tinuiti Team May 23 2023 Transparency and user control have become crucial aspects in the ever-changing realm of digital advertising. Let’s see what our experts think! What is the Google Ads Transparency Center?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Tinuiti

MAY 22, 2023

Search How Can Marketers Use the Google Ads Transparency Center as a Competitive Intelligence Tool? By Tinuiti Team May 23 2023 Transparency and user control have become crucial aspects in the ever-changing realm of digital advertising. Let’s see what our experts think! What is the Google Ads Transparency Center?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Zoominfo

AUGUST 26, 2018

A little bit of humor can go a long way– even in the marketing world. Today’s marketing professionals must juggle a number of high-priority tasks throughout the day, and often, they find themselves under a significant amount of stress. In these cases, a few lighthearted jokes can ease the tension of the day-to-day marketing job.

Marketing 272

Marketing Marketing Travel Sales 272

E2M

FEBRUARY 7, 2024

Growing a digital agency is the common goal that every owner shares – but the growth path is a unique, bumpy ride for everyone. What Are White-label Digital Services? What Are White-label Digital Services? What Kind of White-label Digital Marketing Services Your Agency Can Leverage?

Win 67

Win Gaming Education Competitive 67

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. But, what is new is the abundance of video resources now available within Google search results. Today we’re closing out this three-part series with a post for our marketing audience.

Marketing 220

Marketing Marketing Travel Education 220

E2M

MARCH 13, 2024

A polished and detail-oriented SEO proposal is a crucial part of your sales process. The main challenge of preparing an SEO proposal is to present all your know-how in a way that builds authority, showcases value proposition, and doesn’t make clients’ wallets cry. The What Is an SEO Proposal? SEO Pricing 14.

Analysis 67

Analysis Win Benchmarking Profiling 67

mention

NOVEMBER 1, 2023

The world of digital marketing is rapidly changing thanks to new advancements in artificial intelligence (AI) technology. Specifically, generative AI tools like ChatGPT are disrupting the content creation process and influencing marketing strategies for businesses across a broad spectrum of industries.

Marketing 157

Marketing Marketing Algorithm Briefing 157

mention

APRIL 1, 2024

What is a Crisis Management Strategy? The Top 10 Strategies For Effective Crisis Management This blog will walk you through 10 effective strategies based on real-world crises. Months of meticulous planning culminated in the highly anticipated launch of your company’s flagship product. Predicting each crisis is impossible.

Management 157

Management Business Airline Travel 157

Zoominfo

MARCH 1, 2021

Key performance indicators (KPIs) serve as metrics that measure team-wide performance — and are great for digital marketing teams. In fact, 65% of B2B marketers use KPIs to measure their content performance. If you’re not entirely sure what’s working and what’s not for your marketing team, add KPIs into your strategies.

Marketing 207

Marketing Marketing KPI Loss 207

Zoominfo

AUGUST 7, 2018

The digital nature of our current business landscape has caused a dramatic shift in the way companies market their products. As a result, SEO has become an essential skill for all modern marketers. Marrying the creative side of content marketing with the more technical parts of SEO is an art form many have yet to master.

Sales 196

Sales Research Marketing Marketing 196

Smart Data Collective

SEPTEMBER 4, 2020

Data mining in Search Engine Optimization is a new concept and has gained importance in the digital marketing field. In this article, we would be diving into the details of data mining, its role in business decisions, the importance of SEO as well as how it is changing SEO in today’s digital world.

Data Mining 165

Data Mining Knowledge Sales Information 165

Smart Data Collective

JUNE 29, 2022

Big data technology is leading to a lot of changes in the field of marketing. A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. Email marketing is one of the disciplines that has been heavily touched by big data. Always Provide Value.

Data Mining 262

Data Mining Marketing Marketing Entertainment 262

mention

AUGUST 4, 2023

Social media channels like Instagram, Facebook, and YouTube are popular touchpoints for social media marketing. However, savvy marketers are always on the lookout for new and emerging social networks to reach audiences. If you are not convinced that marketing on Twitch is the right move for your business, consider the following.

Marketing 130

Marketing Marketing Gaming Education 130

Zoominfo

MARCH 4, 2021

You want to be on top in your market, but it’s more difficult when you’re pitted against enterprises. And what are one of the most difficult methods of lead generation? Lead generation is the process of advertising, optimizing brand reach, engaging with nurture campaigns, and maximizing digital channels.

Profiling 246

Profiling Sales Competitive Marketing 246

mention

MARCH 3, 2021

Many digital marketers—even good ones—often struggle to connect the dots between their work (which matters to them) and its real-world impact (which matters to the client or their manager). In this article, we’ll review which KPIs you should focus on and how you should optimize your digital marketing campaigns with them in mind.

Marketing 130

Marketing Marketing KPI Sales 130

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. But, what is new is the abundance of video resources now available within Google search results. If you’re on the hunt for new marketing resources, look no further.

Marketing 100

Marketing Marketing Travel Education 100

Zoominfo

FEBRUARY 1, 2021

You manage a small business and its marketing. Maybe your marketing efforts are more ‘throw it at the wall and see if it sticks’ than a fine-tuned ROI machine. What is small business marketing? The goal of small business marketing is to attract leads to your business. How to Grow Your Small Business with Marketing.

Management 145

Management Marketing Marketing Business 145

ArchIntel

JANUARY 4, 2021

Let’s discuss the best ways to use competitive intelligence in today’s market. As a business owner, there’s no doubt that you would focus on collecting data and researching the best marketing strategies solely for your business. However, monitoring your competition’s marketing strategies and how they perform is just as important. .

Competitive Intelligence 193

Competitive Intelligence Competitive Intelligence Intelligence 193

SpyFu

APRIL 5, 2024

Understanding what your competitors are up to is critical for making smart strategic decisions. Why Competitor Analysis Matters In today's fast-paced digital landscape, businesses can't afford to operate in a vacuum. But manually tracking their every move is time-consuming and inefficient.

Competitor Analysis 59

Competitor Analysis Analysis Benchmarking Profiling 59