Zoominfo

FEBRUARY 17, 2021

It’s time to activate the triple touch sales tactic. What is the Triple Touch in Sales? The ‘touches’ include contacting the prospect three different ways, each time building trust, getting on their radar, and moving them further into the sales funnel. The triple touch is a tactic that salespeople use to engage prospects.

Sales 130

Sales Briefing Profiling Research 130

CXL

OCTOBER 7, 2022

Table of contents What is the multi-armed bandit problem? What is the multi-armed bandit problem? The multi-armed bandit problem is a classic thought experiment, with a situation where a fixed, finite amount of resources must be divided between conflicting (alternative) options in order to maximize each party’s expected gain.

Algorithm 94

Algorithm Learning Advantage Advantage 94

Moz

FEBRUARY 9, 2021

You’re working with your dev team on some technical improvements, but you notice a big slice of the opportunity lies with content. That piece of content can be a blog post, a landing page, a white paper, or any number of other initiatives that require content. Internal and external link opportunities. What’s a content brief?

Briefing 60

Briefing Retail Research Startups 60

Moz

FEBRUARY 7, 2021

Large, multi-listing enterprises like EV charging brands might want to check out the automated duplicate detection and resolution services offered by Moz Local so that pesky duplicates aren’t interfering with listings management, visibility goals, and consumer direction. Local search marketing tips for EV charging stations. Get writing!

Profiling 65

Profiling Restaurants Research Travel 65

Moz

JANUARY 1, 2019

Other teams to get involved: Customer support and sales team (including for training). Branded ROPO questions: Types of content to answer these questions: Blog content (+ video tutorials). Include your sales team for them to know how to best explain your product benefits to clients. Implement QAPage Schema.

Research 59

Research Competitive Algorithm Knowledge 59

Zoominfo

OCTOBER 31, 2019

So you missed your sales quota last quarter. When people fail to meet their sales quota, I can almost always point to one of three reasons: An unhealthy sales pipeline Poor messaging Selling to a single point of failure. Problem #1: You have an unhealthy sales pipeline. What percentage of leads converted to opportunities?

Sales 178

Sales Pharmaceutical Security Security 178

Moz

JANUARY 10, 2021

As you read these brief stories, see if you can identify six common threads running through them. Adding a post once every couple of months is better than nothing, but it's such an opportunity to attract more customers to their grocery stores.”. 6 common threads for 2021 local SEO strategy. Image credit: RJP.

Restaurants 65

Restaurants Commerce Gaming Briefing 65