Crayon

OCTOBER 15, 2021

Making cold calls. Running demos. Persuading decision-makers.

Sales Enablement 617

Sales Enablement Win Sales 617

Zoominfo

AUGUST 5, 2021

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. In these conditions, without the right knowledge, tools, and team assistance at their fingertips, your sales reps will find consistent sales success hard to come by.

Sales Enablement 130

Sales Enablement Sales Knowledge Win 130

Primary Intelligence

OCTOBER 10, 2019

What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales.

Sales Enablement 104

Sales Enablement Battlecard Sales Loss 104

Weidert Group

AUGUST 31, 2023

Everything you do to help your sales team reach their goals is sales enablement, but have you thought about putting an intentional sales enablement strategy in place? HubSpot research found that 88% of those who use sales enablement processes believe it is moderately to extremely important when making a sale.

Sales Enablement 59

Sales Enablement Sales Research IT 59

Zoominfo

AUGUST 5, 2021

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. In these conditions, without the right knowledge, tools, and team assistance at their fingertips, your sales reps will find consistent sales success hard to come by.

Sales Enablement 100

Sales Enablement Sales Knowledge Win 100

Primary Intelligence

OCTOBER 10, 2019

What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales.

Sales Enablement 80

Sales Enablement Battlecard Sales Loss 80

ArchIntel

APRIL 14, 2021

Conor Bond , a content marketing and search engine optimization specialist at software-driven competitive intelligence platform Crayon, has written a seven-step guide to developing an effective sales enablement strategy. He said that the process of building and implementing a company’s sales strategy should be a team effort.

Sales Enablement 104

Sales Enablement Sales Competitive Intelligence KPI 104

CIO

OCTOBER 16, 2023

Using HUAWEI eKit, distributors can get digital marketing, transaction processing, service, sales enablement and partner operations capabilities. Huawei’s aim is to make it easy for small to medium businesses to distribute Huawei products worldwide, with a ready-built web sales platform available.

Business 800

Business Sales Enablement Hospitals Retail 800

Kompyte

FEBRUARY 20, 2023

Sales enablement is essential for the success of your team. It empowers sales reps with the knowledge, tools, and resources needed to build customer relationships and close deals.

Sales Enablement 52

Sales Enablement Sales Knowledge IT 52

Weidert Group

MAY 10, 2022

When the average salesperson thinks about sales enablement software or a customer relationship management (CRM) tool, the behemoth in the industry typically comes to mind: Salesforce. But just because it’s the biggest doesn’t mean it’s the best. Should you? Spoiler alert! We believe HubSpot is the better choice.

Sales Enablement 52

Sales Enablement Sales Management Technology 52

Weidert Group

JULY 1, 2021

Here’s a simple truth: Without sales, there’s no business. That is to say, at least for B2B inbound marketing , the whole point is to pave the way for the sales process by helping the prospective customer. So, how do you make sure your marketing plan supports and enables your sales team members in all the right ways?

Sales Enablement 52

Sales Enablement Sales Marketing Marketing 52

Crayon

MARCH 10, 2021

The sales battlecard is an extraordinarily impactful tool for any business in a competitive B2B market. 71% of businesses that leverage sales battlecards say these tools have helped them increase their win rate. Translation: Battlecards will help your sales team win more deals — potentially a lot more deals.

Battlecard 616

Battlecard Win Sales Competitive Intelligence 616

Crayon

JANUARY 19, 2022

That means that your sales team must be prepared for competitive conversations in 2022. Competition is heating up in nearly every industry. In 2021, 53% of businesses said the majority of their deals were competitive.

Sales 616

Sales Competitive Sales Enablement Business 616

Crayon

APRIL 14, 2021

The more closely you align your sales and marketing teams, the better. Today, we’ll walk through six best practices for better alignment between sales and marketing. So, how do you do it? How do you get all those people — who, on a day-to-day basis, work on an extraordinarily wide range of tasks — to focus on a common goal?

Sales 662

Sales Marketing Marketing Win 662

Crayon

JUNE 2, 2021

Competitive battlecards (also known as competitor battlecards, or more simply as battlecards) can add a tremendous amount of value to your suite of sales enablement collateral.

Battlecard 617

Battlecard Competitive Sales Enablement Competitive Intelligence 617

Crayon

JUNE 22, 2022

Sales battlecards (also known as competitive battlecards, or simply as battlecards) give your sellers the facts, tactics, and materials they need to win competitive deals.

Battlecard 325

Battlecard Sales Win Competitive 325

Weidert Group

OCTOBER 21, 2021

Friction among revenue teams, especially surrounding their sales content and collateral, is an all-too-common phenomenon. Conversely, salespeople feel at sea in an ocean of material and end up creating their own sales collateral, saving it in places where its performance can neither be analyzed nor optimized.

Sales Enablement 52

Sales Enablement Sales Research Marketing 52

Zoominfo

JULY 24, 2020

In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important? Sure, it’s a problem, but your company is doing well.

Sales 301

Sales Marketing Marketing Sales Enablement 301

Owler

NOVEMBER 4, 2021

I’m happy to share why I think Owler is powerful sales enablement and content marketing tool! We’re Sales Enablers and Want to Share the Best Resources with Our Customers As the senior content marketing manager for Marketron, I develop content that delivers strategies, tips, and ideas to an audience of salespeople.

Sales Enablement 59

Sales Enablement Sales Marketing Marketing 59

Weidert Group

JANUARY 7, 2021

When B2B marketers talk about sales enablement, what do they actually mean?

Sales Enablement 59

Sales Enablement Sales Marketing Marketing 59

Primary Intelligence

JANUARY 19, 2022

Sales reps must make the most of this shortened window of time by gaining a thorough understanding of what decision drivers cause won and lost deals and what specific things they can do as individuals to increase win rates. Additionally, over 50% of the time, sales reps will give a different reason for a win or loss than their buyer.

Sales 160

Sales Battlecard Win Loss 160

CIO

JUNE 22, 2023

Sales-enablement software provider Highspot and customer engagement software provider Twilio have already signed up for the program, it added.

Innovation 592

Innovation Sales Enablement Intelligence Intelligence 592

Zoominfo

JANUARY 28, 2021

Is it possible to replicate the infectious energy of the sales floor at the end of a quarter in a virtual world? That was the challenge ZoomInfo faced as 2020 drew to a close in December, which is typically a great month for B2B sales teams. Breaking News: Broadcast Sports Sales Updates Live. Inside Looks at Sales Team Meetings.

Sales 228

Sales Sports Sales Enablement Win 228

Crayon

SEPTEMBER 8, 2021

Unless you’re subscribed to the Crayon blog, you’re most likely reading this because you Googled “pre-call planning.”. If that’s the case, you probably noticed that there are a lot of blog posts on this subject. You may have even read some of them.

Competitive 630

Competitive Sales Competitive Intelligence Knowledge 630

Crayon

JANUARY 11, 2023

Battlecards are one of the most popular sales enablement materials businesses create today, with two-thirds of competitive intelligence teams saying that they regularly maintain competitive battlecards.

Battlecard 325

Battlecard Competitive Intelligence Sales Enablement Competitive 325

Crayon

MARCH 21, 2022

Product marketers have to juggle the messaging and positioning of products, lead product launches and help drive adoption, manage competitive intelligence programs, develop sales enablement materials, and so on. In other words, multitasking – strategically – is the name of the game for product marketers.

Marketing 473

Marketing Marketing Sales Enablement Competitive Intelligence 473

Owler

JANUARY 31, 2024

One impactful way to achieve this is by attending sales conferences. The Benefits of Sales Conferences Sales conferences are more than meet-ups, they are immersive experiences designed to empower sales and marketing professionals. Networking Opportunities : Building strong relationships is essential for success in sales.

Sales 52

Sales Sales Enablement Knowledge Gaming 52

Zoominfo

FEBRUARY 27, 2021

Manual sales prospecting and lead generation doesn’t get your sales and marketing teams where they need to be for their quotas — and it wastes time. However, when these teams are equipped with the right tools, such as sales intelligence, less important tasks can be automated so that reps can focus on lead strategies.

Sales 264

Sales Intelligence Intelligence Sales Enablement 264

Kompyte

APRIL 25, 2023

As more and more brands and products scramble for attention, sales leaders and product marketing managers are eager to equip their teams with the right tools to gain any possible advantage. One of those must-have sales enablement tools is the sales Battlecard.

Battlecard 78

Battlecard Sales Sales Enablement Advantage 78

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. The Ultimate List of Sales Podcasts. Listen here.

Sales 269

Sales Startups Entertainment Capital 269

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. To craft an effective modern sales playbook , data and analytics must reign supreme.

Sales 130

Sales Sales Enablement Technology Technology 130

Zoominfo

AUGUST 8, 2018

For many sales reps, productivity is key to sales success. So, if your goal is to increase sales productivity, start by asking how much time you waste on non-selling activities. 82% of sales reps feel challenged by the amount of data and the time it takes to research a prospect. After all, you’re not a robot.

Sales 214

Sales Sales Enablement Research Information 214

Zoominfo

JANUARY 28, 2021

Is it possible to replicate the infectious energy of the sales floor at the end of a quarter in a virtual world? That was the challenge ZoomInfo faced as 2020 drew to a close in December, which is typically a great month for B2B sales teams. Breaking News: Broadcast Sports Sales Updates Live. We will find deals at 10 p.m.

Sales 130

Sales Sports Sales Enablement Win 130

Zoominfo

JANUARY 31, 2023

Today’s sales teams have the ability to use tools that would simply blow the mind of someone who first came up in the industry just 10 years ago. ZoomInfo vs. Alternative Let’s take two sales teams: Company A uses ZoomInfo Company B uses basic contact-scraping software Each company has a team of 10 sales reps working eight hours per day.

Sales 130

Sales Startups Sales Enablement Information 130

Owler

FEBRUARY 20, 2024

Elevating Black Voices in Sales As Black History Month unfolds, Owler proudly highlights the influential 17 Black voices in the sales sphere. These professionals, including Morgan Ingram, Donald Kelly, Cherilynn Castleman, and others, have made significant contributions to the sales community with their unique insights and guidance.

Sales 52

Sales Education Sales Enablement Innovation 52

Weidert Group

MARCH 28, 2024

Now, industrial marketing and sales teams who are using HubSpot can leverage innovative artificial intelligence (AI) tools right within the CRM platform. HubSpot set the benchmark by integrating AI into its Playbooks feature in Sales Hub.

Sales 75

Sales Benchmarking Advantage Advantage 75