Crayon

MARCH 21, 2022

Product marketers have to juggle the messaging and positioning of products, lead product launches and help drive adoption, manage competitive intelligence programs, develop sales enablement materials, and so on. Product marketing is easily one of the most cross-functional (and busy) roles in an organization.

Marketing 473

Marketing Marketing Sales Enablement Competitive Intelligence 473

Primary Intelligence

FEBRUARY 22, 2023

21, 2023 – Leading revenue growth consulting and services company Corporate Visions announced today that it is acquiring Primary Intelligence, the leading provider of automated customer feedback to find and fix blind spots that cause companies to lose deals and customers. DRAPER, UT. , Feb.

Intelligence 104

Intelligence Intelligence Intellectual Property Loss 104

Zoominfo

FEBRUARY 27, 2021

However, when these teams are equipped with the right tools, such as sales intelligence, less important tasks can be automated so that reps can focus on lead strategies. It’s no wonder that 43% of salespeople in 2020 used sales intelligence tools, compared to 28% in 2018. What Should My Sales Intelligence Tool Include?

Sales 264

Sales Intelligence Intelligence Sales Enablement 264

Owler

NOVEMBER 4, 2021

I’m happy to share why I think Owler is powerful sales enablement and content marketing tool! We’re Sales Enablers and Want to Share the Best Resources with Our Customers As the senior content marketing manager for Marketron, I develop content that delivers strategies, tips, and ideas to an audience of salespeople.

Sales Enablement 59

Sales Enablement Sales Marketing Marketing 59

Alpha Sense BI

NOVEMBER 8, 2023

Today, we’re sharing five templates you can use in AlphaSense’s Notebook to streamline the process of creating your competitive intelligence deliverables. At the same time, understanding how to effectively position your offering against competitors is one of the most critical components of the sales process. genAI and ChatGPT).

Competitive Intelligence 95

Competitive Intelligence Battlecard Competitive SWOT 95

ArchIntel

MAY 18, 2021

Planning software company Anaplan is looking to hire a manager of competitive intelligence who will work with in-house stakeholders such as customer success, pre-sales, product management and product marketing team members. Currently, the company is making efforts to grow its competitive intelligence program.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

NOVEMBER 2, 2021

Adobe announced on Monday that it is currently recruiting a senior manager of competitive intelligence for placement in its offices in Lehi, Utah. The CI senior manager must be capable of analyzing data, distilling it and communicating insightful and actionable business intelligence for strategic decision-making. ArchIntel™ -.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Evalueserve

MARCH 1, 2021

Evalueserve’s “Competitive Intelligence Spotlight” series puts different competitive intelligence (CI) professionals in the limelight to share their experiences and unique perspectives. Overall, I have about 17 years of experience, mostly focusing on research and sales intelligence.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

ArchIntel

JANUARY 26, 2021

Cloud-based information security company Zscaler is looking for a full-time senior competitive intelligence manager to join its office in San Jose, California. Sales enablement is another key area of responsibility for this position. ArchIntel™ -.

Competitive Intelligence 104

Competitive Intelligence Competitive Battlecard Intelligence 104

ArchIntel

FEBRUARY 10, 2021

Contify has introduced a new competitive intelligence solution to help business-to-business marketers perform continuous monitoring of a competitor’s tactical moves. The solution is designed to provide filtered competitive intel thanks to an artificial intelligence-based processing engine that weeds out irrelevant updates.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Zoominfo

JULY 12, 2021

Many companies lack easy access to valuable insights that inform sales conversations in real time. We’re solving that problem with our acquisition of Chorus.ai, an industry leader in conversation intelligence. Fast-Track Sales Enablement. Conversation Intelligence takes this enablement to a new level.

Sales Enablement 264

Sales Enablement Sales Intelligence Intelligence 264

Primary Intelligence

JANUARY 19, 2022

This disconnect between why sellers think they lose and what really causes losses according to buyers – the sales experience – is where deals go awry. What is “Sales Experience”? At Primary Intelligence, we classify “the sales experience” as the interaction between sellers and buyers during a decision-making period.

Sales 160

Sales Battlecard Win Loss 160

Crayon

SEPTEMBER 8, 2021

We read some of them, too, and after the third or fourth one, we were struck by a surprising realization: No one is talking about competitive intelligence. This implies that competitive intelligence (CI) need not be part of your pre-call planning routine—an implication we wholeheartedly disagree with.

Competitive 630

Competitive Sales Competitive Intelligence Knowledge 630

Primary Intelligence

NOVEMBER 24, 2021

Creating Sales Enablement Assets. Your win loss analysis program with Primary Intelligence uncovers blind spots in your market positioning and sales process that only your buyers can see. Eliminate these blind spots through sales enablement. The possibilities are endless.

Loss 104

Loss Win Analysis Marketing 104

Primary Intelligence

SEPTEMBER 1, 2021

Win loss analysis insights should spill into sales intelligence and coaching, product roadmap and development, customer experience, effective marketing strategies, competitive intelligence, and can even be used by c-level executives to make data-driven business decisions. Schedule a meeting.

Loss 162

Loss Win Sales Enablement Analysis 162

Crayon

JULY 20, 2023

Earlier today, I had the pleasure of talking to Sam Niro , Competitive Intelligence Manager @ Talkdesk, about how she creates and rolls out new battlecards. Here's the recording of our conversation:

Battlecard 325

Battlecard Competitive Intelligence Competitive Intelligence 325

Crayon

MARCH 10, 2021

The sales battlecard is an extraordinarily impactful tool for any business in a competitive B2B market. As we'll discuss in the 2021 State of Competitive Intelligence Report (coming soon!), 71% of businesses that leverage sales battlecards say these tools have helped them increase their win rate.

Battlecard 616

Battlecard Win Sales Competitive Intelligence 616

Crayon

APRIL 28, 2023

A few days ago, I had the pleasure of hosting a webinar that featured Crayon’s VP of Strategy, Chris Pope, and Aircall’s Director of Sales, Tommy Jester.

Competitive 325

Competitive Competitive Intelligence Win Sales 325

WideNARROW

JULY 27, 2023

As a market intelligence professional, it is essential to keep up with the rapidly changing business environment that your organization operates in and make decisions that are informed by the wealth of data available.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Zoominfo

JULY 12, 2021

Many companies lack easy access to valuable insights that inform sales conversations in real-time. We’re solving that problem with our acquisition of Chorus.ai, an industry leader in conversation intelligence. Fast-Track Sales Enablement Sales managers give feedback and share their expertise to onboard and coach their sales reps.

Sales Enablement 130

Sales Enablement Sales Intelligence Intelligence 130

Fuld

NOVEMBER 1, 2021

Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. Fuld + Company Solution. For a sample copy of this battlecard, please contact: Christian Schena.

Battlecard 52

Battlecard Competitive Intelligence Win Competitive 52

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. In order to have complete competitive intelligence, you must be able to source data from the thousands of places it exists online.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

Kompyte

JULY 12, 2023

Unlock the power of data-driven decision making in sales with our comprehensive guide on revenue intelligence. Learn how to gather, analyze, and apply insights from your sales and marketing data to increase your win rates and drive more revenue.

Intelligence 52

Intelligence Intelligence Win Sales 52

Owler

AUGUST 18, 2022

What Is Artificial Intelligence and Machine Learning? Sales heavily rely on human intuition, so when artificial intelligence (AI) enters the conversation, it’s only natural for salespeople to question its effectiveness. The term artificial intelligence is broad. Machine learning is beneficial in sales.

Sales 52

Sales Intelligence Intelligence Algorithm 52

Zoominfo

OCTOBER 18, 2022

Sales enablement Includes playbooks, ROI tools, and battle cards 4. Market intelligence Includes internal surveys, external focus groups, and SWOT analyses Why is this distinction important? When you’re starting out, you may need to spend fairly equally across demand creation and sales enablement.

Startups 130

Startups SWOT Sales Enablement Sales 130

Primary Intelligence

AUGUST 5, 2021

At Primary Intelligence, we have a better way. With these automated collection processes running in the background, you’re able to spend more time analyzing feedback to discover buyer trends, competitive insights, and opportunities for sales enablement. The Issues with Traditional Win Loss. Low Conversion Rates.

Loss 197

Loss Win Analysis Sales Enablement 197

ArchIntel

JANUARY 4, 2022

According to Lever’s LinkedIn post, the successful applicant will work with a cross-functional team to develop new customer- and value-oriented content, including thought leadership collateral and sales enablement tools.

Management 104

Management Marketing Marketing Human Resources 104

ArchIntel

MARCH 16, 2021

The manager’s responsibilities also include helping other in-house teams with sales enablement, strategy development and product launches. Mason noted that the product marketing manager will largely use and rely on market intelligence to grow the company’s business.

Management 104

Management Marketing Marketing Hospitals 104

ArchIntel

FEBRUARY 2, 2022

These are some of the industry’s more notable competitive intelligence professionals who will be generating the insights to give their companies an edge. His duties included messaging, content generation, sales enablement, competitive intelligence and analysis. In the face of increasing demand, U.S. ABOUT ARCHINTEL.

Profiling 104

Profiling Competitive Intelligence Startups Sales Enablement 104

Owler

JANUARY 31, 2024

Whether you're a seasoned professional or just starting out, attending sales conferences is the perfect opportunity to elevate your skills. Intelligence for Your Business - At most sales conferences you will learn about new technologies that benefit sales professionals.

Sales 52

Sales Sales Enablement Knowledge Gaming 52

Zoominfo

NOVEMBER 1, 2022

Produce ads based on what your customers are saying You can use a conversational intelligence platform to hear in real time what people are saying about a certain topic and devise advertising and marketing strategies around it. Training and onboarding in a virtual environment has created plenty of obstacles, especially for new sales reps.

Win 100

Win Sales Enablement Sales Marketing 100

Zoominfo

OCTOBER 14, 2018

With the rise of sales enablement technology and the variety of available communication methods, one might expect phone calls to become a thing of the past. Yet, cold calling is still a key component of B2B sales. The only way to improve your sales performance is to improve your B2B prospect data. Append your data.

Sales 198

Sales Sales Enablement Market Intelligence Intelligence 198

Apprize360 Intelligence

DECEMBER 18, 2017

The debate “where” the competitive intelligence (CI) function should be housed within a company is one that has been on-going over the past 20 years. Some are insistent that a CI program needs to be a function of product marketing with the goal of influencing product messaging and arming sales with the latest sell-against intelligence.

Competitive Intelligence 40

Competitive Intelligence Competitive Intelligence Intelligence 40

Weidert Group

MARCH 28, 2024

Manufacturers and other complex industry sectors are accustomed to using automation and AI-enabled technologies to streamline production, improve safety, and gain a competitive advantage. Now, industrial marketing and sales teams who are using HubSpot can leverage innovative artificial intelligence (AI) tools right within the CRM platform.

Sales 75

Sales Benchmarking Advantage Advantage 75

ArchIntel

MARCH 10, 2021

In a marketplace that has suddenly been made more fertile by crisis, it will be up to each cybersecurity company’s competitive intelligence professionals to generate the insights needed to give them the distinct advantage. Executive Profile: Dorothy Moore, Competitive and Market Intelligence Director, Venafi.

Competitive Intelligence 104

Competitive Intelligence Profiling Loss Competitive 104

ArchIntel

FEBRUARY 24, 2021

While the true impact of automation on jobs is still the subject of much speculation, there is no doubt that the artificial intelligence market in the United States is growing by leaps and bounds. It will be up to the competitive intelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities.

Competitive Intelligence 104

Competitive Intelligence Intellectual Property Marketing Marketing 104

ArchIntel

MAY 25, 2021

Results from those studies will be used to define the sales enablement messaging for the company’s portfolio and individual services. The product marketer will be a key member of a cross-functional team tasked with promoting OpenText’s products and services, according to a job advertisement posted on LinkedIn.

Management 104

Management Marketing Marketing Sales Enablement 104