Zoominfo

OCTOBER 10, 2018

In a world where content is still king, B2B businesses who blog are seeing the most success. Here’s why—consistent B2B blogging has a huge impact on lead generation, web presence, brand awareness, customer relationships, and ultimately revenue. If you’re not prioritizing your B2B blog, there’s a good chance you’re not reaching important prospects, driving traffic to your website, or communicating with your customers effectively.

Marketing 243

Marketing Marketing Learning Information 243

DC Velocity

OCTOBER 10, 2018

The contract between UPS and the Teamsters calls for shifting part of Big Brown's traffic from intermodal to over-the-road. Is this a wake-up call for the railroads?

76

76

Elegant BI

OCTOBER 10, 2018

Advanced Analytics That Speaks Your Language! Imagine you are trying to search for something in a store, but there is no one there to help you and all of the products are mixed up. You have to walk up and down every aisle, trying to find what you want and if you want to compare two things you will have to remember where you found that other product or drag it with you and then try to remember where to put it when you are ready to put it back.

Analysis 52

Analysis Business IT Business Intelligence 52

Digimind

OCTOBER 10, 2018

The potential of listening to your customers on social cannot media be understated. Here are ten ways you can detect and analyze consumer insights to better understand them! The post How to Get, Analyze, and Use Consumer Insights from Social Media appeared first on Digimind Blog.

53

53

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Zoominfo

OCTOBER 11, 2018

Performance based hiring is exactly what it sounds like— a process used by recruiters to find and hire top talent. This four-step approach streamlines the standard recruiting processes of sourcing, screening, and interviewing candidates. In today’s post, we provide you with a step-by-step guide to an effective performance based hiring strategy. Develop a Performance Profile.

Profiling 133

Profiling Management Learning Marketing 133

Moz

OCTOBER 10, 2018

Posted by Dr-Pete Search is changing. As a 200-person search marketing software company, this isn't just a pithy intro – it's a daily threat to our survival. Being an organic search marketer can be frustrating when even a search like "What is SEO?" returns something like this.or this.or even this. So, why don't we just give up on search marketing altogether?

Competitive Landscape 49

Competitive Landscape Knowledge Research Competitive 49

bazaarvoice

OCTOBER 9, 2018

For four days last week, the Advertising Week conference drew the biggest brands, top experts, and eager marketing and advertising professionals to its New York City home base at the AMC Loews in Lincoln Square. In the past, the conference has been spread out across a dozen different venues around the city, but this year, all the action happened in one place.

Sports 40

Sports Gaming Globalization Travel 40

Zoominfo

OCTOBER 9, 2018

Over the last several months, artificial intelligence (AI) has taken the business world by storm. From industry events, to blog posts, B2B professionals can’t stop talking about this trending topic and its potential to revolutionize marketing. But, does AI live up to all the hype? Or is it just another martech fad? In today’s post, we’ll take a further look into the concept of AI and see how this new technology can have a real impact on your marketing strategy.

Intelligence 113

Intelligence Intelligence Marketing Marketing 113

DC Velocity

OCTOBER 10, 2018

New research says radio frequency identification tags can help companies achieve greater order accuracy than bar-code scanning.

Research 66

Research Technology Technology 66

Advertisement

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

BIS Research

OCTOBER 8, 2018

Over the past decade, precision medicine has gained a lot of popularity and appreciation as this method enables doctors to move from trial and error treatment approach to specific and target-based approach. With the technological advancements in the components that form the basic science of the precision medicine, it also paved the way for the development of advanced techniques of diagnoses and treatment such as liquid biopsy, companion diagnostics and next-generation sequencing.

Marketing 40

Marketing Marketing Globalization Research 40

Innguma

OCTOBER 8, 2018

The IK4-IDEKO technology centre has recently obtained the UNE 166.002 certification that verifies the quality of its R&D&I system. INNGUMA has performed a key role in the process of obtaining this accreditation, which is one of the requirements that all the technology centres of the Basque Network for Science Technology and Innovation (RVCTI) must meet by 2020.

Management 40

Management Innovation Technology Technology 40

Zoominfo

OCTOBER 8, 2018

We recently explored the idea of interactive content in the blog post, “ 3 Creative B2B Lead Generation Tactics.” In the original post, we explain that interactive content is specifically tailored to facilitate engagement with your prospects. Unlike its traditional, static counterpart, interactive content is inherently participatory and provides prospects with an immersive and compelling experience.

Education 100

Education Marketing Marketing Security 100

DC Velocity

OCTOBER 12, 2018

Forrester says inventory tracking and warehouse management will be major use cases in more than one-quarter of $434.9 billion spending forecast.

Management 61

Management Technology Technology 61

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Better Buys

OCTOBER 9, 2018

Better Buys has announced its 4Q 2018 Editor’s Choice Award winners for its office equipment devices. These winners represent the top manufacturers in the industry and were compiled from in-depth analysis of recently-released office equipment products. Each award recipient not only offered the greatest value and functionality but also exhibited unique features.

Analysis 22

Analysis IT 22

Moz

OCTOBER 11, 2018

Posted by DiTomaso Showing clients that you're making them money is one of the most important things you can communicate to them, but it's tough to know how to present your results in a way they can easily understand. That's where Google Data Studio comes in. In this week's edition of Whiteboard Friday, our friend Dana DiTomaso shares how to create a client-friendly local marketing results dashboard in Google Data Studio from start to finish.

Marketing 52

Marketing Marketing Commerce Sales 52

Zoominfo

OCTOBER 7, 2018

As data plays an expanding role in enterprise sales and marketing, discussions around data recency have increased. As a leading B2B data provider for sales and marketing organizations, here at ZoomInfo we’ve had the opportunity to study data recency firsthand. Let’s start with this: The concept of data recency is fluid and difficult to measure. Why?

Sports 100

Sports Algorithm Sales Loss 100

DC Velocity

OCTOBER 9, 2018

Latest round of funding for AI-backed freight-matching platform shows no slowing in venture funds rushing to disrupt old model.

Startups 64

Startups Technology Technology 64

Advertisement

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

IT

Elegant BI

OCTOBER 9, 2018

Predictive Analytics is no longer limited to data scientists. Today, predictive analytics is, and must be, accessible to business users, if your enterprise is to grow and respond to the need for data democratization and increased productivity within the enterprise and to the rapid changes in the market, competition, resource and supplier needs and customer buying behavior.

Predictive Analytics 52

Predictive Analytics Business Algorithm Advantage 52

DC Velocity

OCTOBER 8, 2018

Facility replaces smaller operation, answers growing demand for automated material handling solutions, Dematic says.

66

66

DC Velocity

OCTOBER 6, 2018

Latest release from "Women In Trucking" group teaches kids about transportation.

69

69

DC Velocity

OCTOBER 11, 2018

Five multiple-story warehouses being marketed in U.S. as retailers strain to meet hot e-commerce demand in urban settings, firm says.

Commerce 53

Commerce Retail Marketing Marketing 53

Advertisement

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

Security

DC Velocity

OCTOBER 12, 2018

Digital freight management company now has total $12.1 million in funding, thanks to growing venture capital interest in logistics tech startups.

Startups 48

Startups Capital Management Technology 48

DC Velocity

OCTOBER 9, 2018

To mark National Hispanic Heritage Month, the global logistics service company salutes five female Hispanic executives for their contributions to the organization.

Globalization 44

Globalization 44

DC Velocity

OCTOBER 9, 2018

How Rockwell Automation uses RateLinx's Data-as-a-Service offering to improve its freight management operations without a traditional TMS.

Management 48

Management IT 48

DC Velocity

OCTOBER 10, 2018

Many businesses have defenses in place, after witnessing fury of Hurricane Florence and 2017 storms, ALAN says.

Business 53

Business 53

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

Business Intelligence

DC Velocity

OCTOBER 11, 2018

DHL research shows 75 percent of companies believe investing in ground transportation will directly support growth.

Commerce 51

Commerce Research 51

DC Velocity

OCTOBER 10, 2018

3PL will operate Volvo's electric truck demonstration units as part of a California project to reduce greenhouse gas emissions.

44

44

DC Velocity

OCTOBER 11, 2018

Mixed reality platform built on Microsoft Hololens product enables hands-free reading of PDF files while maintaining equipment.

Technology 44

Technology Technology 44