Elegant BI

APRIL 22, 2016

The Buy vs. Build BI solution decision comes down to the question of whether an enterprise has the resources, skills and funding to do this work, or whether it should focus on its core competency and critical business issues and let the experts provide BI tools.

Business Intelligence 52

Business Intelligence Business Intelligence Intelligence 52

Digital B2B Marketing

APRIL 20, 2016

2015 seemed like a breakout year for account-based advertising, with a flurry of account-based advertising offerings hitting the market. Interest in account-based advertising is, no surprise, following the adoption of account-based marketing. According to a 2015 survey from Demand Metric and Demandbase, 45% of B2B marketers are testing or have adopted account-based marketing and more than 75% of those plan to increase their use of ABM in the next year.

Profiling 42

Profiling Travel Advantage Advantage 42

Elegant BI

APRIL 20, 2016

When an enterprise engages in an audit process, it must have access to data from numerous systems and sources. This data will play a crucial role in gathering facts, analyzing processes, getting to the heart of issues and problems, uncovering and mitigating risk and reporting findings. A stable, high-performance business intelligence solution can create a dependable, accessible environment in which to analyze and report findings in a way that is meaningful to the auditor’s role and respons

Business Intelligence 40

Business Intelligence Intelligence Intelligence Business 40