CIO

DECEMBER 28, 2022

Even though sustainability can be an amorphous organizational pursuit, it’s becoming more of an urgent priority all industries must clearly define. Whether that’s through internally motivated ESG efforts or imposed regulations, CIOs, in particular, find themselves increasingly central figures in sustainability initiatives. And scope 3 reporting—an account of carbon emissions across the supply chain to build equipment, provide professional expertise, or deliver a subscription service—may be the m

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Startups Travel Finance Algorithm 662

Smart Data Collective

DECEMBER 26, 2022

Do you think a small business owner need not worry about cyberattacks? 46% of all cyberattacks impact businesses with less than 1000 employees. Small businesses have fewer resources to invest in the security paradigm. That’s why; hackers find it easy to attack such vulnerable systems instead of large corporations who have spent millions of dollars on cybersecurity.

Intellectual Property 321

Intellectual Property Business Security Security 321

Chris Webb BI

DECEMBER 30, 2022

Every year, on the anniversary of the first-ever post on this blog, I write a post reflecting on what has happened to me professionally in the past year or discussing a non-technical (but still work-related) subject. Two years ago I wrote a post about people who ask the question “Why don’t you add this one simple feature to Power BI?”, something which seems even more relevant now than when I first wrote it.

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IT Analysis Management Research 282

mention

DECEMBER 30, 2022

Building relationships with email subscribers is a lot like starting a new relationship in real life. The first date is exciting, but whether or not the relationship goes the distance is determined by what you do next. If you fail to maintain a high level of email engagement, your subscribers might ghost you and become inactive, or break up with you completely by unsubscribing.

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Restaurants Win Sales Marketing 261

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

CIO

DECEMBER 30, 2022

Covid-19 had an instant impact on London’s West End, and the Royal Opera House (ROH) was no exception. In March 2020, the company took the decision to close the building in Covent Garden and approximately 163 shows were cancelled in the first year of the pandemic. So when James Whitebread joined in June 2021, he could’ve been forgiven for wondering what kind of future lay ahead.

Travel 432

Travel Market Segmentation Technology Technology 432

Netbasequid

DECEMBER 30, 2022

Guess what? Forecasts for the next 12 months point to continued social media domination. And why not? According to Statista , about 4.3 billion people used social media in 2021. That’s over half of the world’s population, as there are now 8 billion of us. Let’s see how to put those numbers to good use! In 2023, the number of social media users is expected to grow to approximately 4.9 billion—and by 2027 it will reach an estimated 5.9 billion.

Profiling 98

Profiling Competitive Analysis Advantage 98

mention

DECEMBER 28, 2022

While Google is getting better and better at search intent, you should get better at giving the best match for their searches. Keywords are important indicators of how people use to search. The exact match keywords are no longer precise matches, and they will now match with the intent of a search. You should focus on finding close variants of these exact match keywords to reach more people and grow organic traffic to your website.

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Research Brainstorming Analysis Competitive 157

Weidert Group

DECEMBER 28, 2022

Like any field of expertise, digital marketing boasts its own alphabet soup of acronyms. SEO and SEM are among the most commonly used jargon — and some of the most dependable strategies — for inbound marketers. So you might be surprised to learn that plenty of folks would be hard pressed to distinguish clearly between SEO and SEM strategies, or to articulate the symbiotic relationship between the two.

Marketing 90

Marketing Marketing Learning IT 90

Smart Data Collective

DECEMBER 29, 2022

Big data can be an intimidating concept. Whether you’ve been using it for a while in your business or you’re just starting to explore the possibilities, there’s a lot to consider. Large corporations can hire dedicated data experts or even a full big data team , but small businesses have to be more selectively strategic in how they approach collecting and leveraging data.

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Business Data Mining Analysis Information 264

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Netbasequid

DECEMBER 28, 2022

It doesn’t matter whether you’re an avid face painting sports fan or a casual onlooker, a great sports-themed marketing strategy will get you on your feet. In particular, the quadrennial FIFA World Cup attracts great interest from marketers and brands across the world. Touching all four corners of the globe, the event reaches a larger, more diverse audience than any other single-sporting event.

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Sports Gaming Entertainment Analysis 98

Paul Turnley

DECEMBER 29, 2022

DevOps isn't difficult to implement for small and medium-scale projects, and simple things like managing version control in a code repository can save hours of lost time. Organization who are accustomed to managing large application development initiatives might expect to have a fully automated build and deployment process in concert with an Agile delivery process, managed with specialized tools like Jira, GitHub and Azure DevOps.

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Management 82

IBI

DECEMBER 27, 2022

Reading Time: 3 minutes. While technology trends often come and go—some have a lasting impact on every industry. A recent DataScienceCentral article highlighted ten technologies with the most staying power for 2023. The top five technologies have become ingrained in modern tech stacks and work hand-in-hand with newer technologies to deliver even more value to businesses.

Technology 68

Technology Technology Restaurants Travel 68

Smart Data Collective

DECEMBER 29, 2022

Today, more and more organizations are taking advantage of data and the profound and wide-ranging insights that it has to offer. One industry that has begun to utilize data to inform decision-making is the healthcare industry. This is because data has the power to help healthcare organizations improve their processes in a number of critical ways. Understanding how data can help healthcare organizations thrive is key to gaining a deeper and more nuanced view of how healthcare is evolving in the m

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Data Analysis Analysis Advantage Advantage 246

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Dataversity

DECEMBER 30, 2022

In this article, we are going to explore core open-source tools that are needed for any company to become data-driven. We’ll cover integration, transformation, orchestration, analytics, and machine learning tools as a starter guide to the latest open data stack. Let’s start with the modern data stack. Have you heard of it or where the […]. The post The Open Data Stack Distilled into Four Core Tools appeared first on DATAVERSITY.

Learning 52

Learning IT Education Information 52

Fuld

DECEMBER 28, 2022

No one can predict the future, but you can build a strategic plan for it. To align resources, navigate a competitive marketplace, and make mission-critical business decisions, your organization must effectively identify, anticipate and address the external forces and create and implement a clear plan for the future by using a modern-age strategic planning framework.

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Benchmarking Competitive Intelligence Competitive Innovation 52

Weidert Group

DECEMBER 29, 2022

It's nearly 2023. If your company still isn't using social media to its full advantage, you’re missing out — not only on participating in the conversations around your brand, but on potential lead generation and building stronger relationships with your customers. It’s a must-have and potent marketing strategy and tool for any business.

Advantage 52

Advantage Advantage Marketing Marketing 52

Alpha Sense BI

DECEMBER 28, 2022

After 2020 was lost to COVID-19 and 2021 merely scratched the surface of recovery, 2022 held great promise as travel. The post 10 Market-Moving Trends to Watch in 2023 appeared first on AlphaSense.

Travel 52

Travel Marketing Marketing 52

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

IT

Dataversity

DECEMBER 29, 2022

Few fields are as aligned with technological development as medicine. It’s fair to say that medicine as a practice has been transformed by technology and now completely relies on it across all its facets, like drug development, medical diagnosis, and augmentation with prosthetic limbs. It’s been the source of new technology developments, such as MRI […].

Technology 52

Technology Technology IT Learning 52

Fuld

DECEMBER 29, 2022

Social Media and Text Analytics. Leverage social media and NLP (natural language processing) analytics for applications in marketing and beyond. Marketing. Identifying key Influencers to maximize influence, creating customer social personas, social CRM, tracking and benchmarking competitor social media, and media performance analytics. Customer Voice.

Benchmarking 52

Benchmarking Human Resources Competitive Intelligence Innovation 52

MarketCulture

DECEMBER 28, 2022

While some organizations need to engage in large transformation projects that involve seismic changes in business models, technology, products and services, and people, to survive, these are the exception rather than the norm. Many leaders believe that changing to a stronger customer-centric business requires disruptive change with a high risk of failure, so they fail to act.

Technology 52

Technology Technology Business IT 52

Alpha Sense BI

DECEMBER 28, 2022

After 2020 was lost to COVID-19 and 2021 merely scratched the surface of recovery, 2022 held great promise as travel restrictions were slowly lifted and mask mandates ceased almost entirely. The expectations for the year were simple: stability and revival. Hopes were high for a more predictable world, but ended up coming to pass as we face another year of disruption and uncertainty.

Marketing 52

Marketing Marketing Globalization Finance 52

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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

Security

Owler

DECEMBER 28, 2022

Owler’s G2 rankings have increased significantly, leading to multiple badges and recognition. A Huge Thank You to the Owler Community If you’re one of the many business professionals who use Owler to gain sales and market intelligence about prospects and customers, thank you! G2 recognizes Owler as a leader in multiple categories because of honest input from people like you.

Profiling 52

Profiling Sales Intelligence Intelligence 52

Fuld

DECEMBER 29, 2022

Competitive Intelligence Analytics. Track and stay ahead of your competition through automated KPI and news feeds visualized in dynamic dashboards. Company-specific data. Tracking financials, press releases, product launches, key developments, news mentions, employment trends, engagement trends from social media, and more. Industry-specific metrics.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Engage3

DECEMBER 28, 2022

Product linking is the backbone of a good competitive intelligence program. Product linking allows a retailer to link their product catalogue to equivalent items at their competitors to give them item level pricing visibility. Without a high-quality scalable linking capability, a retailer would have mountains of competitive data with no insights. Why Product Linking Matters.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Dataversity

DECEMBER 28, 2022

Security Operations (SecOps) refers to a joint effort between operations and IT security teams to maintain a company’s safety and minimize potential threats. An increasing gap typically opens between information security and IT operations teams as the former grows in significance within organizations. What You Need to Know About SecOps and More When IT operations […].

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Security Security Information IT 52

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

Business Intelligence

Owler

DECEMBER 28, 2022

Owler offered its members special discounts and valuable advice via experienced voices in the sales space. Owler’s Salesperson Week: December 5-9 Inspired by #NationalSalesPersonsDay, Owler’s Salesperson’s Week took place December 5-9 and acknowledged salespeople's hard work and resilience everywhere. As a member of the Owler community, you may have seen our social media posts featuring keys to success from some of the sales industry’s leading influencers, trainers and more.

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Sales Knowledge Research Intelligence 52

Data Hut

DECEMBER 26, 2022

Predicting housing prices using data analysis tools like Python has become popular with real estate investors. The concept is simple — use historical data from the past, apply predictive analytics models such as Machine Learning, and predict future housing prices. Predicting house prices using property data involves using statistical and machine learning techniques to analyze historical data on real estate transactions and other relevant factors to make predictions about future house prices.

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Matrix Annotation Analysis Data Analysis 52

Engage3

DECEMBER 27, 2022

Another year is in the books and at Engage3 powered by Dexi, we’ve got a lot to be grateful for. 2022 presented retailers and brands with a set of unique price optimization challenges to overcome. Price inflation has been THE hot topic of 2022. About two-thirds of the S&P 500 mentioned inflation in their latest earnings calls. In Retail, pricing is even more of a focus as the average CEO mentioned inflation 19 times.

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Matrix Retail Gaming Knowledge 52