Sat.Feb 19, 2022 - Fri.Feb 25, 2022

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5 Ways to Elevate Your CI Function In 2022 [New Data]

Crayon

98% of the stakeholders we surveyed for the 2022 State of Competitive Intelligence Report said that CI is at least somewhat important to their success. That’s up from 86% in 2020—a handsome increase over the course of just two years. Obviously, this is good news for you, the CI practitioner. Product managers, marketers, sellers, and executive leaders are now more reliant on real-time intel than they’ve ever been—which means that, in the eyes of these stakeholders, your work is indispensable.

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8 Ways to Use the Psychology of Color to Increase Conversions of Your Landing Page

mention

Did you know that over 50% of users spend fewer than 15 seconds viewing a page? In fact, you have just around 50 milliseconds to make a good first impression on your landing page visitors. . During this time, your prospects are viewing the content, imagery, and web design of your page. Very few will read through the entirety of your content copy, in fact, most will only look at the imagery and color of your webpage.

Sales 329
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6 Metrics Data-Driven eCommerce Startups Are Prioritizing

Smart Data Collective

Big data has been changing the state of business for years. More companies than ever are shifting towards digital business models. They are finding new ways to leverage data analytics and AI technology to maximize their ROI. E-commerce startups are investing most heavily in big data, which is why the e-commerce analytics market will be worth over $22 billion by 2025.

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The Promising Future of Retail Pharmacies is Data-Driven

Intelligence Node

The Role of COVID-19 in the Pharmacy Sector Covid-19 disrupted the world economy and the way people did business. Along with healthcare, pharmacies too were put to test during this difficult period and played a big role in keeping the healthcare system in motion when it was extremely burdened amidst the pandemic. In fact, CVS […].

Retail 104
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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The State of Competitive Intelligence In 2022: 3 Remarkable Trends

Crayon

Five years.

More Trending

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The Cloud is Disrupting Project Management in the Construction Industry

Smart Data Collective

Cloud technology is becoming more important in almost every industry. Global companies are projected to spend over $947 billion on cloud computing services by 2026. More industries are scaling their investment in cloud services as they realize its many benefits. The construction sector is no exception. There are many reasons the cloud is disrupting the construction sector.

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The 20 Best Social Media Scanners & Monitoring Tools

Netbasequid

Social media continues to grow and has become the way many brands ‘do’ business. And since 72% of consumers use social media to discover new products, tracking your brand’s effectiveness online has become integral, so social media scanners are the key to unlocking your success. Here, we’ll explore what social media scanning is, as well as provide the 20 best social media monitoring tools out there.

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How To Use Google Trends: 10 Unique Ways To Boost Your SEO

SpyFu

Savvy SEOs don’t just count on Google Ads search volumes and third-party tools to get their intel. They know how to use Google Trends to get meaningful insights into search demand and their market. You can do this too if you choose to explore beyond the basic insights and trends on the front page. Using advanced Google Trends searches can lead to better results with your SEO campaigns on a consistent basis.

Retail 105
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Forthcoming AI Regulation Makes Data Management Imperative

Dataversity

Although algorithmic decision-making has become increasingly vital for many businesses, there are growing concerns related to transparency and fairness. To put it mildly, the concern is warranted. Not only has there been documentation of racial bias in facial recognition systems, but algorithmic decision-making has also played a role in denying minorities home loans, prioritizing men during hiring, […].

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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10 Things AWS Can Do for Your SaaS Company

Smart Data Collective

AWS (Amazon Web Services), the comprehensive and evolving cloud computing platform provided by Amazon, is comprised of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS). With its wide array of tools and convenience, AWS has already become a popular choice for many SaaS companies. Whether it’s data management, analytics, or scalability, AWS can be the top-notch solution for any SaaS company.

Security 282
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Image Analysis Software: Definition and Examples

Netbasequid

With the ubiquity of cellphone cameras and video equipment, the world is awash in footage. Advances in artificial intelligence have made processing images and video scalable far beyond human capabilities. Image analysis software employs machine learning to deconstruct images and return data about everything contained therein. It can be trained to look for specifics, such as a speeding car on a traffic camera or facial expressions in a retail setting, and return the desired results.

Analysis 105
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What is UTM Code and How to Use It for Traffic Analysis

Weidert Group

Any modern marketer worth their salt should be measuring and analyzing their efforts with real numbers, not just guesses. Down to the Tweet, you should know where leads are coming from. Of course, you’re busy and can’t spend all day analyzing results in real time — but UTM can. UTM code can take good marketing analytics and make them great. What is a UTM Code?

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Open Source and Security: How Can We Improve?

Dataversity

Over the past few months, the open-source community has seen several critical events that have led to big questions about the security and safety of open-source software. How can we evaluate what is currently taking place around open-source projects and security, how can we make these projects more sustainable, and what should we do in […]. The post Open Source and Security: How Can We Improve?

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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10 Ways Organizations Can Prepare for Changes Brought on by the IoT

Smart Data Collective

The Internet of Things is becoming a big deal for people in countless professions. It is projected that there will be over 75 billion IoT devices by the year 2025. The IoT is creating a lot of new changes that we have to prepare for. There are many benefits of living in a much more connected world. However, the IoT is also driving a number of new challenges as well.

Airline 275
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From winners to chicken wings: 56 years of Super Bowl data

Domo

Well, another Super Bowl is in the books, and unfortunately for this lifelong Minnesota Vikings fan, it did not end with my team triumphantly holding up the Vince Lombardi Trophy. In fact, the game did not even include the Vikings. But I’ll be OK. Given how long it’s been since the Vikes last played in the Super Bowl (45 years, for those who’d rather not do the math on their own), I’m used to watching other squads participate in the biggest professional gridiron game of the year.

Gaming 82
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Understanding Data Drill Down And Drill Through Analysis And Their Role In Efficient Reporting

Datapine Blog

Table of Contents. 1) What Is A Drill Down? 2) What Is A Drill Through? 3) The Role Of Data Drilling In Reporting. 4) Drill Down & Drill Through Reporting Examples. It is no secret that the business world is becoming more data-driven by the minute. Every day, more and more decision-makers rely on data coming from multiple sources to make informed strategic decisions.

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We look forward to growing with you in 2022

Owler

Welcome to 2022. We are two months into the new year, and we are thrilled to see that many of the 15+ million global businesses we track here at Owler have found ways to revolutionize their operations since COVID’s onset in 2019. They have risen to the pandemic's challenges and have found ways to grow and thrive. Take our friends over at the Sales 3.0 Conference , for example.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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6 Tremendous Benefits of Big Data for Financial Management

Smart Data Collective

More companies are investing in big data than ever these days. Unfortunately, many companies still don’t appreciate the benefits that it provides. One survey published on CIO found that less than a third of companies have reported that big data has buy-in from top executives. If you are running a business that has not yet adapted a data strategy, you should keep reading.

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What is Crisis Management: A Complete Guide

Netbasequid

In 1982, seven Chicago area residents died from ingesting cyanide maliciously placed in their Tylenol. The manufacturer, Johnson & Johnson, responded by immediately recalling 31 million bottles and setting the gold standard of crisis management – one that many brands today fall short of. Let’s change that. “By withdrawing all Tylenol, even though there was little chance of discovering more cyanide laced tablets; Johnson & Johnson showed that they were not willing to take a risk with the

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How good is your security program? It depends on your data

Domo

If there’s one thing that’s been made crystal clear to me during the Covid-19 pandemic , it’s that a security program is only as good as the data that makes up its foundations. In an ever-changing cybersecurity landscape, it is critical for organizations to develop and maintain security programs that rely on complete and accurate data. Such programs not only help security leaders “connect the dots,” but allow them to make good security investment decisions.

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Top 3 Process Automation Challenges (and How to Solve Them)

Dataversity

Now is about the time of year when people start rethinking their New Year’s resolutions. Regardless of how great the outcome would have been, perhaps their goals were too ambitious or vague to be reachable. The same holds true for major digital transformation efforts, including process automation. According to a recent survey, 9 out of 10 IT decision-makers said process automation […].

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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How Data Analytics Helps Understand Customers During the Onboarding Process

Smart Data Collective

It’s no secret that the key to having a successful onboarding process is data. All information you collect from people who admire your products and services represents the core of marketing & sales. Hence, data analytics is the main basis for product management decisions. The more information you can gather about people’s misunderstandings and struggles they often go through, the better it’ll be for optimizing the processes and interface within your product or strengthening

Banking 266
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Ditch the Pitch if You Hear No - Belal Batrawy talks to Owler

Owler

Belal Batrawy is a sales influencer to follow, his enigmatic and informative posts keep his almost 34,000 followers coming back for more of his amazing sales insight and advice - and we had a chat. Belal Batrawy, Salesforce Top Sales Influencer - Crunchbase Leader to Follow - SalesLoft REVstar - GTM Leader. The #1 objection people get when cold calling is "I'm not interested.

Loss 52
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Get to Know HubSpot’s Operations Hub

Weidert Group

In late 2021 HubSpot rolled out something new and exciting: Operations Hub , a suite of tools that supercharges HubSpot’s CRM platform with tools that make data management easier , more efficient , and more accessible for everyone at your company! Improved integrations, robust data quality tools, flexible business process automation, and powerful data prep tools are now at your disposal.

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Dear Laura: What Role Should Leadership Play in Data Governance?

Dataversity

Welcome to the Dear Laura blog series! As I’ve been working to challenge the status quo on Data Governance – I get a lot of questions about how it will “really” work. I’ll be sharing these questions and answers via this DATAVERSITY® series. In 2019, I wrote the book “Disrupting Data Governance” because I firmly believe that […]. The post Dear Laura: What Role Should Leadership Play in Data Governance?

IT 52
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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.