Sat.Feb 03, 2018 - Fri.Feb 09, 2018

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Facebook’s New Algorithm and Your B2B Marketing Strategy

Zoominfo

It’s no secret, the social media landscape is constantly evolving. From emerging platforms, to hot new trends, there’s always something new that marketers must identify and adapt to. The most recent curveball comes courtesy of Facebook. Earlier this year, the ‘original’ social network made headlines with the announcement of their updated News Feed algorithm.

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Is Smart Data Visualization Really Smart?

Elegant BI

What’s So Great About Smart Data Visualization? Exactly what is smart data visualization? Are we now dependent on a computer or a piece of software to decide how we see our data? Have we lost control of our reporting, data sharing and data views? The answer to those questions: a resounding ‘NO’ To understand smart visualization, let’s consider the old, traditional data visualization tools.

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Are we there yet?

DC Velocity

Some retailers are finally making strides in their efforts to master the omnichannel game. But others still have a ways to go.

Retail 67
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5 Essential Social Media Reporting Strategies

Digimind

Digital marketers and community managers are often responsible for managing and analyzing the performance of social media strategies, in addition to creating reports aimed at evaluating the ROI of their campaigns and events. These reports analyze many KPIs including earned media placements, owned media performance, and search engine reputation across mainstream engines like Google.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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The Sales Rep’s Guide to Prospect Research

Zoominfo

Abraham Lincoln once said, “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” The sentiment here is clear: Task preparation is just as important as task execution. To achieve success in the B2B sales world, this is a rule you must live by. Consider this: only 13% of buyers feel like salespeople understand their needs ( source ).

Research 113

More Trending

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The damage is (no longer) done

DC Velocity

Complaints about product damage led food and beverage maker Jel Sert to seek out a sturdier shipping platform. A switch to CHEP's pooled half pallets brought an end to the problem.

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Wrike Pricing: Features, Costs and Top Project Management Alternatives

Better Buys

Wrike is an all-in-one project management and collaboration tool that allows teams to collaborate, share documents and track everything they’re working on. This solution is beneficial for many companies, including small businesses, business divisions within larger organizations or firms with remote workers. All users can collaborate to manage individual and team tasks from the same […].

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Your Guide to Sales Prospect Research

Zoominfo

Abraham Lincoln once said, “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” The sentiment is clear: Task preparation is just as important as task execution. To achieve success in the B2B sales world, this is a rule you must live by. Consider this: only 13% of buyers feel like salespeople understand their needs ( source ).

Research 100
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Explore the Potential of Self-Serve Analytics

Elegant BI

Self-Serve Advanced Analytics is Moving and Growing and Changing! The Gartner Magic Quadrant is a well-known report and tool both for vendors and for prospective customers. The Gartner Business Intelligence Magic Quadrant offers in-depth analysis of the current market and predictions of where the market is going. There is no doubt that the Business Intelligence market has moved toward Advanced Data Discovery tools and self-serve tools like Self-Serve Data Preparation, and Plug n’ Play Pred

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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UPS gets its funny on

DC Velocity

Got the wintertime blues? These tweets from UPS (yes, that UPS) will have you laughing out loud.

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Smartsheet Pricing: Features, Costs and Top Project Management Alternatives

Better Buys

Smartsheet is a software-as-a-service (SaaS) application aimed at making collaboration and work management tasks easier. Although Smartsheet uses spreadsheets to help streamline project management tasks, it’s different from other spreadsheet-based applications because of the many collaboration options incorporated into it. As a leading work management platform, Smartsheet is designed to help people move quickly from […].

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6 Outdated Sales Techniques That Hurt Your Productivity

Zoominfo

Have you ever felt your productivity slipping, despite the fact that you’re putting in the same amount of effort you always have? Have you ever wondered, “If I’m working as hard as before, why I am accomplishing less?”. If you answered yes to the questions above, your sales process may be out of date. Strategies that worked five years ago just aren’t as effective now—and if you don’t abandon your bad habits, your sales productivity will suffer.

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BI Tools for Supply Chain Management

Elegant BI

How Can Business Intelligence for Supply Chain Management Help Your Business? Gathering and analyzing Business Intelligence should not be difficult and it should not be generic. Dashboards should not be restrictive and business users should be able to get what they need, when they need it to make good business decisions and accurately plan. When it comes to the Supply Chain function and industry, business intelligence is more important than ever today.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Virtual reality reaches the warehouse

DC Velocity

Startup develops VR-enhanced training module for forklift drivers.

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Where Digital Targeting Goes From Here

Audience Partners

Billions of dollars have gone into cookie-based digital political advertising in recent years. But the political cookie itself is greatly threatened by growing third-party cookie blocking on browsers, the shift to mobile and an immature device graph ecosystem. If we ever seek to gain a bigger share of budgets, and ultimately eliminate the lines between traditional television and digital, we have to do better.

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The B2B Sales Rep’s Guide to Twitter

Zoominfo

On December 2 nd , 2009 ZoomInfo published a blog post discussing the value of Twitter as a sales tool. 7 years later, sales professionals are still debating the merits of social selling. Is Twitter a waste of time, or is it an indispensable part of the B2B sales stack ? We say, it all depends on how you use it. The Trouble with Twitter as a Sales Tool.

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Logistics gives back

DC Velocity

Here's our monthly roundup of some of the charitable works and donations by companies in the material handling and logistics space.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Teamsters withdraw demands banning UPS use of drones, autonomous vehicles

DC Velocity

Company proposes Sunday deliveries with part-time drivers using personal vehicles, union group says.

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Sea container imports expected to grow 4.9 percent in first half of 2018, NRF-Hackett report says

DC Velocity

2017 imports finish 7.6 percent above previous year, but growth is expected to moderate in 2018.

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Agility Logistics to deploy Maersk/IBM blockchain platform

DC Velocity

Freight forwarder says technology will help it share information with shippers, carriers, and other supply chain partners.

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Walmart modifies OTIF requirements, tests plan to automate delivery appointments

DC Velocity

Retailer changes "on-time, in-full" compliance dates, delivery thresholds.

Retail 61
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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Blockchain in Transport Alliance partners with finance trade group

DC Velocity

Teaming up with Wall Street Blockchain Alliance will allow BiTA to be logistics industry "help desk," group says.

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Heavy-duty truck orders in January hit highest monthly levels in nearly 12 years

DC Velocity

ACT, FTR report best month for net new orders since March 2006.

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Old Dominion posts record results in quarter, says LTL pricing strengthened

DC Velocity

Double-digit gains across the board for the well-run carrier.

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UPS adds time-definite deliveries to international express freight service

DC Velocity

Noon, 2 p.m. set as commitment times for service.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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UPS launches weekly Louisville-Dubai nonstop as part of round-world service

DC Velocity

Leg to cut one day off transit times to Middle East, company says.

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XPO, Echo post strong fourth quarter, full-year results

DC Velocity

Jacobs confirms XPO on track to complete 1 or 2 deals by end of year.

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Night time is the right time

DC Velocity

Electric semis run quietly enough for midnight deliveries in urban areas.

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