Sat.Oct 30, 2021 - Fri.Nov 05, 2021

Product Marketing Interview Questions


Product marketing interviews are tricky—it’s inevitable, given the interdisciplinary nature of the role. If you’re a hiring manager, it can be overwhelming trying to narrow down the list of potential questions.

Obstacles in Collecting Competitive Intelligence


ArchIntel™ -. In a new blog post, Lawrence Chapman , a copywriter for Product Marketing Alliance, listed some of the common challenges when gathering competitive intelligence. According to Chapman, product marketers struggle with the lack of resources, including the scarcity of information itself.


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Trending Sources

Using Machine Learning to Lower the Cost of 3D Printing

Smart Data Collective

Machine learning technology has become an integral part of many different design processes. Many entrepreneurs use machine learning to improve logo designs. However, there are a lot of other benefits as well.

SEO Title Tags: 4 Easy Rules (+Examples to Learn From)


Even before a reader clicks on a link, the blog post’s title is what catches their attention.

A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

This presentation will provide a practical step-by-step guide for implementing effective BI governance and a toolkit for addressing the three critical aspects of any program.

Practical Steps to Manage Data Privacy and Govern Data on the Blockchain


Blockchain is a technology that allows information to be recorded while protecting data against tampering, thereby maintaining integrity.

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Examples of Using Kanban Boards with Data Visualization Tools

Smart Data Collective

Data analytics technology has become an integral part of organizational management. This is a topic that MQ Shabbir addressed in a study that was published in Springer Open last year.

Should You Move Your Affiliate Marketing Away From Amazon Associates?


Ever since Amazon made changes to the commission structure of its affiliate program in 2020, a lot of affiliate marketers have been considering whether or not to move away from the Amazon Associates program.

The State of Cloud Security: How Businesses Can Win Trust with Customers


People today are often rightfully skeptical about sharing their information with companies and service providers. Large-scale data breaches, like the recent exposure of the personal data of 533 million Facebook users, can quickly disillusion consumers and tarnish brand trust.

Contify's Market and CI Platform Selected by Multinational Telecom Firm


ArchIntel™ -. “The global 5G system integration market size is expected to reach USD 45.5 billion by 2027” — ResearchAndMarkets.

AI-Based Banking Loan Software Will Become Norm In 2022

Smart Data Collective

There is no denying the reality that artificial intelligence is setting new standards in the financial sector. In fact, AI is the basis for the sudden boom in Fintech. We have talked extensively about the role of AI in investment management and insurance.

Google Ads Training: 14 PPC Course Options


You’ve heard the stories ( small businesses spending more on digital advertising ), you’ve seen the case studies ( 19X return on ad spend ), and now you’re ready to get started with PPC advertising yourself. But where to begin?

The Reskilling Revolution: Enterprise and Education Must Work Hand in Hand


We are on the brink of a “reskilling revolution,” according to the World Economic Forum (WEF). The new jobs emerging in the global economy will require a different set of skills, more in tune with the digital era.

US Engineering Services Industry: Optimism Amid Lingering Pandemic


ArchIntel™ -. The engineering services industry in the United States continues on a downward slope due mainly to the lingering impact of the COVID-19 pandemic.

Building Resilience Strategies to Overcome Cloud Security Issues

Smart Data Collective

There are many important considerations for people using cloud technology. Lots of businesses have already moved to the cloud. One of the most important issues is cloud security.

Top 8 Customer Intelligence Platforms for 2021


Getting inside the minds of your customers can be tricky. Harnessing the power of customer intelligence platforms takes the guess work out of the equation, ensuring you hit your target audience where it counts, every time. How does that work? Let’s find out!

Exploring the Need for Modern Databases


We have reached an exciting milestone in how we harness digital technologies. The shifts forced by the pandemic have altered our behaviors and expectations around the digital services we use. As many have said, the past 20 months accelerated years of planned digitization.

Adobe Hiring Senior Manager of Competitive Intelligence


ArchIntel™ -. Adobe announced on Monday that it is currently recruiting a senior manager of competitive intelligence for placement in its offices in Lehi, Utah.

Common Misconceptions About AI-Driven Website Design

Smart Data Collective

Artificial intelligence is integral to the design process. Many companies are using AI to create powerful logos and better products. Another area where AI can be fundamentally important is in web design.

Top 10 Market Intelligence Tools of 2021


Brands need market intelligence tools that will inform strategic decision-making across their enterprise. There is a lot of data out there that can help, but much of it is disparate and unstructured.

How Much Redundant, Obsolete, Trivial Data Do You Have?


Click to learn more about author Gary Lyng. Data is created at such a high volume that many IT executives simply don’t know what to do with it.

Facebook Looking for Spark AR Product Marketing Researcher


ArchIntel™ -. Facebook is seeking a product marketing researcher for its Spark AR platform , a studio built for creating intuitive and customizable augmented reality experiences in Instagram stories and reels, among other things.

Using Dynamic QR Code Generators for Data-Driven Businesses

Smart Data Collective

Big data technology has become a very important aspect of modern retail. Countless retailers are finding ways to leverage big data to gain a greater competitive edge, market more effectively to customers and improve the in-store experience.

How to Make Your Brand Trend in the News


Hands down, the easiest way to make your brand trend in the news is to run afoul of public opinion or embezzle money. However, the goal here is to trend in the news and build your business, not tear it down. And that’s a little more difficult.

Learn Databricks, ADF & Paginated Reports at the PASS Community Summit

Paul Turnley

Seven days and counting… For the past eighteen years, thousands of data tech professionals would travel to the PASS Summit conference held somewhere in the US, paying for airfare, hotel and conference admission.

The Importance of Open Source Intelligence for Recruiters


ArchIntel™ -. Gergo Varga , a content manager for anti-fraud company SEON , has published an article detailing how open-source intelligence factors into employee recruitment.

How Netflix Utilizes User’s Data to Create Personalized User Experience

Smart Data Collective

Last year, one expert reported that Netflix used big data to grow to become a $100 billion company. This shouldn’t surprise anybody, because big data has been instrumental in their business model since the day the company was launched.

7 Benefits of Social Listening for Your Marketing Agency


The emergence of COVID-19 has affected the marketing landscape greatly. Today, most companies and consumers are using the Internet to take a more meaningful part in shaping the world. Brands and marketers who understand how to listen to these digital voices have a significant competitive advantage.

Brands Use Consumer Intelligence to Inform Early Black Friday Sales


Brands have an early start on Black Friday this year, as they’ve read the market tea leaves and know that getting goods delivered on time is going to be challenging. They’ve also been paying close attention to consumer intelligence, as it informs the timing of their Black Friday and other promotions.

Hetherington Group, Dakota State University Launch OSINT Academy Focused on Cyber Intelligence Instruction


ArchIntel™ -. Hetherington Group and Dakota State University have launched an OSINT Academy funded by the National Security Agency. The academy will focus on cyber intelligence instruction and cater primarily to military members and first responders. Graduates are expected to boost the U.S.