Sat.Apr 12, 2025 - Fri.Apr 18, 2025

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A Smarter Way to Compete: How AI Is Reinventing Competitive Intelligence

Crayon

In a world where two thirds of sales opportunities are competitiveand those opportunities close at 5x the rate of non-competitive onescompetitive intelligence (CI) is a necessity. Yet most companies arent just underperformingtheyre flying blind.

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Judgment Day is coming… for AI

CIO

Artificial intelligence has great potential in predicting outcomes. While AI can predict the likelihood of precipitation, it most likely wont help you dress or prepare for inclement weather. That preparation involves more than the probability of rain or snow. Humans make extremely subtle judgment calls on what to wear based on their preferences, intuition, or life experiences.

Knowledge 391
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Data-Driven Business Shapes the Future of Roofing

Smart Data Collective

Smarter data means stronger, longer-lasting, and more efficient roofing solutions for every property.

Business 213
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Chief Data Officers as Change Agents: Leading Digital Transformation

Athena Solutions BI

Digital transformation the profound rethinking and restructuring of business to successfully operate in the digital ageis no longer a choice. Its a necessity. Across industries, organizations have realized that data is their greatest asset. Yet, without the right leadership, even the most data-rich companies struggle to harness its full potential. This is where the Chief Data Officer (CDO) comes into play.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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What's Wrong With Modern Social Listening Part 2. Sampling + Limits

Infegy

Social listening is supposed to unlock insights, not limit them. But when we, Infegy, talk to clients whove used other platforms, we hear the same frustrations over and over again: strict query limits, mention caps, and delays that make real-time exploration nearly impossible.

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Data Analytics Is Revolutionizing Medical Credentialing

Smart Data Collective

Advanced data tools are improving how medical credentials are verified to better protect patient safety.

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Clarity is the new currency: why legal tech must deliver measurable outcomes with transparent intelligence

Vable

Legal teams around the world are rethinking what value means when it comes to technology. Its no longer enough for tools to be fast or feature-rich. The industry is demanding proofmeasurable outcomes backed by transparent processes.

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Introducing AI Studio for Infegy Starscape: Social Insights Simplified

Infegy

Social listening just got simpler! We're excited to introduce AI Studio for Infegy Starscape , your new gateway to instant social insights that transform complex research into streamlined, actionable intelligence at the speed of conversation.

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HR Dashboard Examples: The Ultimate Guide for Modern HR Teams

GoodData

Explore powerful HR dashboard examples to help your team make data-driven decisions. Learn how to track hiring, retention, performance, and more.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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AI Tools Reshape Social Media for Lawyers

Smart Data Collective

Law firms are using AI to boost efficiency, improve accuracy, and drive new revenue opportunities with social media.

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Protected: The Data & Analytics Service Provider Survey 25 – The Participant Summary

BI Survey

Thank you for giving your time to participatein "The Data & Analytics Service Provider Survey 25" Thanks to you and many others, our results are based

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When transformation needs a home

CIO

For some, the concept of a transformation function evokes little more than a program management office. We dont subscribe to that view. To us, a transformation function is the difference between an organization that works in silos to make efficiency improvements and one that moves as a unit toward a measurable visiondelivering a unified, intelligent experience that drives outsized outcomes.

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Current Status Of Snowflake Query Tags In Power BI

Chris Webb BI

Since the November 2024 Power BI release blog post announced that queries sent to Snowflake by Power BI include a query tag I’ve had a lot of questions from people who couldn’t see this happening or wanted to know what the query tags contained, so in this blog I thought I would outline the current status. The query tagging feature for the Power BI Snowflake connector actually didn’t get released in November 2024 and even now, in April 2025, it’s only available for DirectQ

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Best B2B Sales Tools for 2025: The Essential Toolkit for Sales Success

Zoominfo

Even the most driven sales teams require the right resources to effectively target prospects, nurture relationships, and close deals. Theres certainly no shortage of sales tools available to help your team master every step in the modern sales process. The bad news? There are way too many of these tools, and their competing claims and different overlapping use cases make it challenging to assemble an effective GTM tech stack.

Sales 130
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Protected: Observability for AI Innovation – Adoption Trends, Requirements and Best Practices – The Participant Summary

BI Survey

Thank you for giving your time to participatein "Observability for AI Innovation Adoption Trends, Requirements and Best Practices" Thanks to you and many

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CIOs must mind their own data confidence gap

CIO

As far as many C-suite business and IT executives are concerned, their company data is in great shape, capable of fueling data-driven decision-making and delivering AI-powered solutions. But the closer an IT leader is to that data, the less confidence they have in its quality, according to a recent survey from IT consulting firm Softserve, which found that nearly half of C-level execs at large enterprises, including C-level IT leaders, believe their organizations data is fully mature, while just

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Strategic Credit Card Market Insights: Sept 2024 – Apr 2025

GrowbyData

Credit Card Evolution: September 2024 April 2025 The credit market was tumultuous, shifting from a pre-holiday setup to a dramatically different advertising landscape. GrowByData tracks the competitive SERP market and explores how major issuers and aggregators navigated the volatile period – and what the outcomes reveal about evolving consumer priorities.

Marketing 103
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Introducing the ZoomInfo 5000: A Curated Dataset of the World’s Most Influential Companies

Zoominfo

When its time for go-to-market strategy to become revenue reality, todays most innovative GTM teams know that intelligence makes all the difference. So how different would your team structure, campaign design, and competitive advantage be if you had rich, accurate Go-to-Market Intelligence on 5,000 of the worlds most important companies? Thats the idea behind the ZoomInfo 5000 ZoomInfos definitive dataset of the most important brands in business.

Briefing 130
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Here Comes KPMG: Client Trust, Alliance Focus and Tech-enabled Strategy Emphasized at 2025 Global Analyst Summit

TBR

Executing on its Collective Strategy through integrated scale and backed by robust strategic partnerships and platform-enabled services positions KPMG to remain a formidable competitor in the transforming professional services market KPMG Global Chairman and CEO Bill Thomas kicked off the firms 2025 Global Analyst Summit by reinforcing the firms mission to be the most trusted and trustworthy professional services firm.

Alliance 100
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10 most used gen AI tools in the enterprise

CIO

Gen AI has entered the enterprise in a big way since OpenAI first launched ChatGPT in 2022. According to Precedence Research, the global gen AI market was over $25 billion in 2024 and is forecast to reach a staggering $803 billion by 2033. And AI at Wharton, part of the Wharton AI and Analytics Initiative at the UPenns Wharton School, together with consultancy GBK Collective, also found in a study of senior decision-makers that enterprises with 1,000 or more employees invested on average more th

Commerce 474
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Data Fabresh: The Fusion Between Data Fabric and Data Mesh

Dataversity

In a world where data is the most valuable asset for decision-making, companies are looking for approaches that allow them to optimally manage, govern, and leverage information. Data fabresh has emerged as an innovative model that combines the best of data fabric and data mesh, fusing technological robustness with a decentralized organizational approach.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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How Sales Teams are Using AI in 2025: Survey & Statistics

Zoominfo

ZoomInfos State of AI in Sales and Marketing survey, which gathered insights from more than 1,000 GTM professionals, reveals just how quickly AI is transforming sales teams and the roadblocks for further AI innovation. Power users on sales teams are saving time, closing deals faster, and seeing real, measurable business results. But despite the momentum, many sales professionals risk falling behind because they havent fully embraced AI.

Sales 130
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TBR Announces On-demand Availability of 1Q25 TBR Insights Live Webinars

TBR

Technology Business Research, Inc. (TBR) is pleased to announce on-demand availability of all TBR Insights Live webinars that aired during 1Q25. Each session features TBRs top experts discussing key trends, recent analysis and market dynamics across covered industries. 1Q25 webinars can be viewed on our YouTube channel , and presentation decks can be downloaded via the linked titles below.

Alliance 100
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CIOs recalibrate IT agendas to make room for rising AI spend

CIO

CEOs, their boards, and the rest of the C-suite continue to push AI as a strategic imperative. As a result, ITs investments in AI are up, with the percentage of the IT budget earmarked for AI projects nearly tripling from last year, according to the 2025 CIO Playbook from Lenovo and research firm IDC. But while research also shows that most IT budgets are higher this year than in 2024, CIOs say those increases arent enough to cover all the tech-enabled initiatives their organizations have identi

IT 478
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Ask a Data Ethicist: How Is Price Optimization a Data Ethics Issue?

Dataversity

Companies tend to want to optimize their pricing, while consumers generally try to find the best deal possible. Traditionally, weve navigated the tension in ways that respect ethical norms and, of course, laws such as anti-gouging and anti-price discrimination where applicable. At a moment when tariffs are set to raise prices and the cost of […] The post Ask a Data Ethicist: How Is Price Optimization a Data Ethics Issue?

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.