Crayon

DECEMBER 9, 2020

You work hard to stay on top of your competitors’ moves. You sift through big and small changes alike and analyze the data to identify trends and strategies. But then what do you do with the data? One of the biggest challenges with making use of competitive intelligence (CI) is distributing that intel to the relevant stakeholders within your organization so that your team can take action on your competitive insights.

Competitive Intelligence 617

Competitive Intelligence Competitive Intelligence Intelligence 617

Cipher

DECEMBER 7, 2020

I had the distinct pleasure of interviewing one of the most respected and experienced minds in CI and was able to pick her brain about the greatest challenges that face competitive intelligence leaders and teams today.

Competitive Intelligence 497

Competitive Intelligence Competitive Intelligence Intelligence 497

Smart Data Collective

DECEMBER 9, 2020

When most people consider the merits of machine learning, they typically think about its applications from a capitalist standpoint. There are countless ways that business owners are using machine learning advances to pad their bottom lines. However, policymakers, nonprofits and other experts are also finding machine learning applications that serve more benevolent purposes.

Learning 352

Learning Algorithm Predictive Analytics Education 352

Zoominfo

DECEMBER 11, 2020

Job seekers face a new workplace in 2021 that reflects the harshness of the prior year. A public health crisis, limping economy, divisive election, and heavy unemployment have all made the job market unpredictable. Throw into the mix the lack of in-person interviews and continued work-from-home arrangements, and it’s clear candidates will deal with new disruptions perhaps not seen since internet job postings replaced help-wanted ads in the newspaper.

Startups 246

Startups Marketing Marketing Pharmaceutical 246

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Alexa

DECEMBER 8, 2020

Have you ever interacted with a chatbot that just gets it? A chatbot that’s genuinely interested in helping you find the right solution versus stalking you around a website and asking you if you’re ready to buy something. They understand you as a consumer and give you immediate insight into products or services you’re on the hunt for. People are not only turning to chatbots for quick answers to product- or service-based questions; they’re actually making purchases from them on the spot.

Business 179

Business Sales Finance Profiling 179

Smart Data Collective

DECEMBER 9, 2020

Big data is leading to a number of major changes in businesses all over the world. One of the biggest changes to come from new advances in data analytics is an improvement in product development. We mentioned that insights made with big data can be important for developing digital products , but they can also be useful for creating physical products, too.

Sports 307

Sports Gaming Win Knowledge 307

Zoominfo

DECEMBER 10, 2020

Covid has changed everything. From sales processes to how we celebrate holidays, there has been no area left untouched by this pandemic. For ZoomInfo, one of the biggest challenges we are facing at EOY is how to keep motivation high and celebrations on par with the big achievements our sales teams are hitting day in and day out. So, as sales leaders, how have we kept ‘remote’ control?

Sales 246

Sales Sports Win Management 246

ArchIntel

DECEMBER 7, 2020

ArchIntel™ -. Brian Greenberg , head of Marketing Competitive Intelligence with Aruba Networks , subsidiary of Hewlett Packard Enterprise (HPE), and member of HPE’s Competitive Intelligence Council, recently spoke with ArchIntel regarding how to develop trust with stakeholders and decision makers, how to remove data bias and build an effective team.

Competitive Intelligence 156

Competitive Intelligence Competitive Intelligence Intelligence 156

BI Insight

DECEMBER 9, 2020

Microsoft newly announced a piece of very exciting news that Azure Purview now supports Power BI. This is massive news from a data governance point of view. Azure Purview is the next generation of Azure Data Catalog with more metadata discovery power and the ability to use sensitivity labels. After reading the news, I immediately … Continue reading Power BI Governance, Good Practices: Setting up Azure Purview for Power BI.

Business Intelligence 128

Business Intelligence Business Intelligence Intelligence 128

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Smart Data Collective

DECEMBER 11, 2020

Running a business is difficult enough, but when you also factor in the added layer of running that business using outdated technology, finding success can be even more challenging. It’s not that it’s impossible to run your company using dated software and equipment (after all, you’re still in business!). However, many times using older systems can ultimately make your business run much less efficiently than newer tech would provide you with.

Management 292

Management Security Security Gaming 292

Zoominfo

DECEMBER 11, 2020

Job seekers face a new workplace in 2021 that reflects the harshness of the prior year. A public health crisis, limping economy, divisive election, and heavy unemployment have all made the job market unpredictable. Throw into the mix the lack of in-person interviews and continued work-from-home arrangements, and it’s clear candidates will deal with new disruptions perhaps not seen since internet job postings replaced help-wanted ads in the newspaper.

Startups 130

Startups Marketing Marketing Pharmaceutical 130

Dataversity

DECEMBER 11, 2020

Click to learn more about author Mathias Golombek. Prioritize Your Data Strategy Applying data efficiently can mean the difference between success and failure for a business in today’s competitive environment. But before you can even consider issues such as choosing the right deployment model, you need the backing of your employees when it comes to […].

Competitive 98

Competitive Learning Business IT 98

Similarweb

DECEMBER 6, 2020

The Google algorithm and SEO tactics are constantly changing and evolving. Focusing on keywords, backlinks, search volumes, rankings, and conversion rates, SEO can be complex and time-consuming but it’s critical for the success of any website and business. . SEO professionals and marketers spend much of their time conducting keyword research , as well as assessing and choosing the right keywords to boost their ranking on results pages and get to the top of Google searches.

IT 87

IT Restaurants Analysis Competitive 87

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Smart Data Collective

DECEMBER 8, 2020

Big data has had many beneficial changes in our lives, but it has also heightened our concerns about privacy. We are especially worried about our privacy online more than ever before. Some of these concerns can be addressed with VPNs, which are an important gatekeeper for privacy in a world governed more by big data. These days VPNs are as popular as ever, with more than 26% of all internet users relying on them for their internet browsing each month, and this number looks set to continue rising

Security 279

Security Security Travel Knowledge 279

Digimind

DECEMBER 9, 2020

Social Media Listening, Social Media Analytics, and Social Media Management – that’s a whole lotta terminologies thrown about these days.

Management 97

Management Marketing Marketing Intelligence 97

Dataversity

DECEMBER 8, 2020

Click to learn more about author Allan Andersen. Data has been a crucial component to the evolution of artificial intelligence (AI), a market that could reach $98 billion by 2023 and exceed $169 billion by 2025. Most (64%) of financial services executives expect AI to transform the industry within two years. Better still, the technology […]. The post The Future of Automation Is Hyper, AI-Infused, and Code-Free appeared first on DATAVERSITY.

Intelligence 98

Intelligence Intelligence Technology Technology 98

Moz

DECEMBER 10, 2020

Posted by randfish We know that content is our doorway to earning countless SEO benefits for our sites. Admittedly, though, it’s too easy to get stuck in a rut after one too many content marketing campaigns. In this 2017 holiday edition of Whitebeard Friday (see what we did there?), Rand offers three novel ways to add sparkle to your content creation efforts.

Marketing 61

Marketing Marketing IT Business 61

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

IT

Smart Data Collective

DECEMBER 11, 2020

Big data is changing the future of software development in countless ways. Towards Data Science talked about some of the biggest changes that big data has created in this rapidly evolving field. One of them was the shift towards all-in-one data-driven software development across various industries. “All-in-one big data machines will be released one after another, that is to say, the hardware and software of big data will be merged together, which can be quickly used by customers in the for

Advantage 250

Advantage Advantage Technology Technology 250

Digimind

DECEMBER 8, 2020

From identifying market needs to creating products and services that satisfy customers, the purpose of market research has evolved inherently towards enabling companies to be more customer centric.

Market Research 55

Market Research Marketing Research Research Marketing 55

Dataversity

DECEMBER 9, 2020

Click to learn more about author Maurice Lacroix. In an industry as competitive as eCommerce retail, the ability to turn data into actionable insights presents the opportunity to make business decisions that drive more revenue and control costs. Collecting and then analyzing retail data like customer visits, logistic fulfillment, pricing, and customer satisfaction presents a […].

Retail 95

Retail Competitive Learning Business 95

Moz

DECEMBER 8, 2020

Posted by EricEnge Over the past five years, our team at Perficient has conducted continuous studies to evaluate the lasting impact of links on rankings. These studies consistently show that links matter as a ranking factor, but they also show that Google is dialing up their emphasis on the quality/authority of those links. We can say this because of the strong correlation our most recent studies show between the Domain Authority (DA) and Page Authority (PA) of linking pages and the rankings of

Finance 58

Finance Algorithm Analysis Technology 58

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Security

Smart Data Collective

DECEMBER 10, 2020

COVID-19 has shaken small businesses to their core. When you talk to small business owners, you see that they feel anxious. If their business survived the months of quarantine and stay-at-home orders, they are likely saddled with the debt and struggling to keep their door open with only a fraction of the customers they had prior to the pandemic. Many small businesses that were reluctant to embrace technology , such as social media and websites, are just trying to figure out how to make the most

Business 236

Business Commerce Intelligence Intelligence 236

Digimind

DECEMBER 9, 2020

A short guide on the best ways to use social listening in order to improve influencer identification efforts of marketing and insights professionals.

Marketing 59

Marketing Marketing 59

Dataversity

DECEMBER 11, 2020

Click to learn more about author Balaji Ganesan. 2020 was certainly a year of surprises, and perhaps the most acute lesson learned by businesses and consumers alike is that nothing is impossible. Looking within the lenses of Data Management, data security, and privacy, the same holds true. The internet is awash with data that is […]. The post Why Data Privacy and Data Governance Will Be Even More Mission-Critical in 2021 appeared first on DATAVERSITY.

Security 94

Security Security Learning Management 94

Intriccately

DECEMBER 11, 2020

Landing dream accounts doesn’t happen by chance. It requires an effective strategy built on data, highly aligned marketing and sales teams, the right tools, and creative ways to engage target executives.

Sales 52

Sales Marketing Marketing IT 52

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

Business Intelligence

Smart Data Collective

DECEMBER 7, 2020

The latest innovation in the proxy service market makes every data gathering operation quicker and easier than ever before. Since the market for big data is expected to reach $243 billion by 2027 , savvy business owners will need to find ways to invest in big data. Artificial intelligence is rapidly changing the process for collecting big data, especially via online media.

Briefing 189

Briefing Algorithm Commerce Innovation 189

IBI

DECEMBER 10, 2020

Informed strategies require trusted data from both functions – and when they exist, revenues grow in lockstep with organizational morale. In theory, marketing departments are meant to support sales departments by helping the latter connect prospects and customers with the appropriate products and services. Too often, though, these highly interdependent departments disagree on the necessary course of action.

Sales 52

Sales Marketing Marketing Data Analysis 52

Dataversity

DECEMBER 7, 2020

Click to learn more about author Wayne Yaddow. Data warehousing (DW) and business intelligence (BI) projects are a high priority for many organizations who seek to empower more and better data-driven decisions and actions throughout their enterprises. These groups want to expand their user base for data discovery, BI, and analytics so that their business […].

Business Intelligence 90

Business Intelligence Intelligence Intelligence Learning 90