Sat.Oct 29, 2022 - Fri.Nov 04, 2022

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New AI Advances Increase User Reach with Advanced Targeting

Smart Data Collective

Artificial intelligence has upended the digital marketing profession. A growing number of marketers are using AI to optimize and automate marketing campaigns in fantastic ways.

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How to launch—and scale—a successful AI pilot project

CIO

At the US Patent & Trademark Office in Alexandria, Virginia, artificial intelligence (AI) projects are expediting the patent classification process, helping detect fraud, and expanding examiners’ searches for similar patents, enabling them to search through more documents in the same amount of time.

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Speed Up Power BI Dataset Refresh Performance In Premium Or PPU By Changing The “Parallel Loading Of Tables” Setting

Chris Webb BI

Do you have a a large dataset in Power BI Premium or Premium Per User? Do you have more than six tables that take a significant amount of time to refresh?

Profiling 193
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Unicorn Startups: What Are They and How to Build One?

mention

Not that long ago, unicorn startups were very rare entities.

Startups 141
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Which ESG Topics Get the Most Attention?

People are focusing on how companies are responding to the headline issues of the day, says a report from 3BL Media on evolving interests in ESG subjects, which also found a mismatch between the stories brands publish and topics audiences want.

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AI Data, Traditional Trading, and Modern Investments

Smart Data Collective

Artificial intelligence is drastically changing the future of finance. Financial institutions spent over $10.1 billion on AI last year. One of the many ways that AI is being leveraged in finance is by helping improve the experience of investors.

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What-If Analysis With Excel Power Pivot: Automatically Refreshing Individual Tables In The Excel Data Model Using VBA

Chris Webb BI

Sometimes, when you’re analysing data, you need to be able to change variables and see what the impact is: for example you might want to see what your profit margin looks like if tax rates are set at different levels.

Analysis 183
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How to Create a SWOT Analysis to Update Your Organization’s Strategy

mention

SWOT (Strengths, Weaknesses, Opportunities, Threats) is a method used to evaluate a company and its environment. It’s a framework that helps organizations identify internal and external factors that may impact their business.

SWOT 130
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What to Look for in a Data-Savvy Fintech Marketing Agency

Smart Data Collective

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns.

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JetBlue optimizes data operations with shift to the cloud

CIO

The air travel industry has dealt with significant change and uncertainty in the wake of the COVID-19 pandemic.

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7 Trends in ESG: What PR Pros Need to Know in 2023

What does the evolution of ESG programs mean for communicators? As it turns out - a lot. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. Access your copy for free today.

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How to Dominate Retail with Omnichannel Pricing

Intelligence Node

Despite rapid technological progress, most businesses miss out on lucrative sales. They struggle to decode what’s working and what isn’t and find it hard to deploy all of the contextual. The post How to Dominate Retail with Omnichannel Pricing appeared first on Blog.

Retail 104
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Why Companies Are Raising Prices Across Industries

Alpha Sense BI

Across industries, consumers are facing escalating prices for everyday commodities due to a myriad of reasons: inflation , macroeconomic events hindering supply chains, workforce shortages, and the list goes on.

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End User Data Threats Businesses Can’t Ignore

Smart Data Collective

Over the past few years, businesses have transitioned their operations from in-house to remote and hybrid environments.

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Cloud spending forecast to grow despite faltering global economy

CIO

Even as enterprises attempt to tackle economic headwinds with budget cutbacks, a research report from market research firm Gartner showed that end-user public cloud spending is expected to grow in 2023.

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

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Seven Ways Data-Driven Decision-Making Can Benefit Maritime

Dataversity

The maritime supply chain is critical to the global economy and is responsible for carrying 90% of world trade. Estimates from the International Chamber of Shipping indicate that around 11 billion tons of goods are transported by ships each year, from raw materials to cargo containers.

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OPEC+ Oil Production Cuts: What Nations Are Saying

Alpha Sense BI

The Organization of the Petroleum Exporting Countries Plus’s (OPEC+) recent decision to cut oil production by two million barrels per day starting this November has stirred up international crude negotiations.

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365 Data Science Courses Free Until November 21

Smart Data Collective

Big data technology is becoming a more pressing issue for companies around the world. However, many companies don’t understand enough about data to utilize it effectively. A recent survey found that a stunning 47% of companies have only a limited data strategy.

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The new CIO security priority: Your software supply chain

CIO

One reason open source is popular in the enterprise is that it provides well-tested building blocks that can speed up the creation of sophisticated applications and services.

Security 676
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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

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To Build or Buy: 3 Things IT Leaders Should Ask Themselves

Dataversity

IT Service Management (ITSM) and business platforms have enabled enterprises to rapidly build and buy cloud solutions and applications that improve modern business.

IT 83
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Monthly SEO Report Template - What You Need to Include

SpyFu

A good monthly SEO report draws the line differentiating a good SEO consultant from a bad one. You need to be able to provide your clients with a detailed report that helps them understand the value of your work.

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Top Solutions for Cybersecurity Regulatory Compliance

Smart Data Collective

As the Internet of Things becomes increasingly instrumental in the workplace, company and consumer data risk grow. It’s no secret that hackers have discovered and implemented complex methods to access crucial data from businesses of all sizes across all industries, including the federal government.

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CIOs rethink how they hire for hard-to-fill IT roles

CIO

CIOs need to try a lot harder these days to find IT talent, particularly when it comes to the most difficult-to-fill positions.

IT 665
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16 Go-to-Market Plays for Your Entire Sales Funnel

After gathering some of the best go-to-market plays from our own B2B sales and marketing pros, we've package them here for you. Try one of these 16 plays in your next salesflow or as inspiration for your next winning sales engagement strategy.

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A Guide to Brand Tracking Research

Netbasequid

Toward the end of 2018, Accenture reported that 62% of customer purchasing decisions were based on a brand’s ethical values and authenticity. We’ve had ample warning––and if your brand isn’t tracking relevant research, it needs to be!

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Write Strong Ads that Earn Clicks

SpyFu

We look at millions of examples to find best practices for writing good text ads. Think about how often you write and update text ads. Every time you start new campaigns, update products, and test your ads, you create habits that carry over into the next time you write an ad.

Travel 80
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New Traders Discover Benefits of Cloud-Based Trading Platforms

Smart Data Collective

Cloud technology is changing the state of many different industries. The financial sector is one of those most heavily influenced by cloud technology. Finance companies are projected to spend $68.8 billion on cloud services by 2028. The market is growing at a rate of 20.5% a year.

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To Unlock the Power of AIOps for Digital Transformation, Choose the Right Platform and Use Cases

CIO

The digital transformation bandwagon is a crowded one, with enterprises of all kinds heeding the call to modernize. The pace has only quickened in a post-pandemic age of enhanced digital collaboration and remote work.

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The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.