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Sat.Jun 08, 2013 - Fri.Jun 14, 2013

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Why Good Content Delivers Bad Leads

Digital B2B Marketing

JUNE 12, 2013

'Congratulations, you are a B2B content marketer. You have created a great industry blog and library of premium content. You promote your content through search, social, emails, newsletters, even banners. You are seeing strong traffic, engagement with your blog content and a steady increase in registrations for your premium content. There’s just one little problem: the leads are crap.

Education 80
Education Marketing Marketing Information 80
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Stop Hating the Competition! Start Managing Performance with Corporate Performance Management and Business Intelligence Tools

Elegant BI

JUNE 13, 2013

Stop Hating the Competition! Start Managing Performance with Corporate Performance Management and Business Intelligence Tools. We have strong feelings about our competitors! We lose sleep thinking about how we can beat them. Sometimes, we admire them for coming up with a great idea, but in the end, we really wish it was our idea. We wonder how they manage their business so well in such a difficult economy.

Business Intelligence 40
Business Intelligence Management Competitive Intelligence 40
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