Sat.Oct 15, 2022 - Fri.Oct 21, 2022

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3 ways to deter phishing attacks in 2023

CIO

Retailers are not the only people looking forward to the holiday season. It will be a busy time for scammers and fraudsters too as they send out coupons, deals and offers to consumers, and even thank-you vouchers to employees, purporting to come from organizations and brands they trust. In fact, CIO has reported that it takes only a few minutes for experienced hackers to set up a social engineering attack against enterprises (and their managed service providers) that consider themselves to be se

Banking 880
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Podcast Episode: How to Train your Whole Company on Competitive Intelligence Techniques

Crayon

As we inch closer to the end of another month, you know what that means — a brand new episode of Into the Fray: The Competitive Intelligence Podcast has arrived!

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AI Tools Make Short-Selling Possible with Algorithmic Trading

Smart Data Collective

Artificial intelligence is driving a number of changes in the financial sector. We pointed out that AI has created new opportunities for investors purchasing real estate stocks. However, it is also creating unique trading opportunities for those using nontraditional investing decisions. One of the ways that smart investors can use AI is with short-selling.

Algorithm 327
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Interview With Me On ‘The Knee-Deep In Tech’ Podcast

Chris Webb BI

Last week, while I was at the always-excellent dataMinds Connect conference in Belgium, I was interviewed by Heini Ilmarinen and Alexander Arvidsson for the ‘Knee-Deep In Tech’ podcast. You can listen to it here: [link]. We had a very interesting chat about my career, the Power BI CAT team and what it does, why prioritising features is a lot harder than you think, technical training and the genius of Miss Excel, and more.

IT 224
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Chipotle’s recipe for digital transformation: Cloud plus AI

CIO

When Curt Garner became Chipotle’s first CIO in 2015, the only technology used for online restaurant ordering was, “believe it or not,” a fax machine, he says. Seven years later, the Newport Beach, Calif.-based company is piloting a system with a robotic arm dubbed “Chippy” that prepares the fast-casual chain’s famed fried salt-and-lime chips homemade every day without human labor, with the aim of tailoring output to the daily needs of each restaurant.

More Trending

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Email Marketers Use Data Analytics for Optimal Customer Segmentation

Smart Data Collective

Email marketing is widespread, with 333.2 billion emails exchanged every day. How can you ensure Outlook recipients open your bulk emails with severe competition? Email marketing is the most acceptable way to give precise customer data, but you must guarantee your efforts aren’t wasted. Using data analytics help your email marketing strategies succeed.

Marketing 295
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Demand Gen vs. Lead Gen: Which is ‘Best’ for Startups?

Zoominfo

Not so long ago, many startups found it easy to attract significant venture capital investment. However, investors today expect to see sophisticated user-attraction models and established growth trajectories from even seed-stage startups , making lead generation mission-critical for businesses hoping to secure additional investment. The good news? Lead generation has matured immensely as a marketing discipline over the past decade, with more tools and data available than ever before.

Startups 130
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The CIO as chief integration (and influence) officer

CIO

IT leaders hold a powerful position at Owens Corning. CIO Steve Zerby not only has a seat at the table, but he’s driving business strategy at the manufacturing company thanks to his panoptic view of the centralized yet global organization. He’s able to spot synergies in supply chain processes that could create efficiencies, and connect leaders in high-performing geographies with lower-performing regions that could benefit from their perspective — even if they’re not in the same business division

Travel 909
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What is Customer Health Score, and Should Companies Use This Metric?

mention

The Customer Health Score measures the health of the consumer’s relationship with your company. But calm down! We don’t want to know if your consumer is physically well. You don’t know how to cultivate a relationship with your customers, who quickly forget about you and your brand? When we talk about “customer health,” we are referring to their level of engagement with your product or service, as well as whether there are indications that they intend to “break” with the custome

Advantage 144
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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How to Make Sure Your IoT Systems Stay Compliant

Smart Data Collective

IoT plays a significant role in information technology, yet the pace of deployments has outpaced the awareness of compliance issues. IT professionals must work hard to stay ahead of the curve, especially if they plan to integrate IoT in various facets of their operations. Compliance requirements vary across industries. However, every organization should at least apply compliance to some aspects of its operations.

Security 292
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50 Key Statistics to Win Online Consumers in 2023

Intelligence Node

2022 has been a turning point for several key aspects of retail, bringing with it a wave of new consumer trends and technological advancements. The onset and eventual release of. The post 50 Key Statistics to Win Online Consumers in 2023 appeared first on Blog.

Win 104
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Reimagining the new future of work: The CXO’s transformation conundrum

CIO

However we may have defined the “future of work” before 2020, our new reality has advanced technology investments, inspired new operational models, and changed how we work. While the rapid shift to a digital-first world powered by remote work proved mostly successful, some organizations are vying to put the genie back in the bottle by bringing employees back to the office.

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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

CXL

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy.

Retail 107
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Can Integrating Kronos Resolve Concerns About Bias in AI Development

Smart Data Collective

Artificial Intelligence is the new age blessing in disguise, especially when understanding complex data for the company’s benefit. Unfortunately, there have been complaints about AI’s bias. In most cases, the bias manifests as a technical glitch, but it is an oversight by the algorithm feed and society. These ultimately affect what AI portrays depending on who is using the software.

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5 Reasons to Hire a B2B Inbound Marketing Agency vs. an In-House Team

Weidert Group

You’re convinced that inbound marketing is the best way to attract, engage, and delight new and existing customers to your B2B company. So, you start crafting your marketing strategy and the budget behind it. It’s then that you pause and realize that you have a decision to make: If I really want to do this right the first time, should I hire an internal marketing team or an agency?

Marketing 103
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Driving a culture of innovation at Merchants Fleet

CIO

For the past 60 years, privately-owned Merchants Fleet has provided fleet management and leasing solutions to a broad range of businesses, governments, and educational institutions. And according to Jeanine Charlton, the company’s SVP and chief technology and digital officer, 2021 was their best year ever, helped in large part to its approach to digital transformation and an emphasis on organizational culture.

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Upcoming Webinar: Intelligence 3.0 - The era of integrated intelligence

WideNARROW

Due to the rapid pace of innovatiuon and adoption of hybrid work at companies today, there is a huge demand to share insights into 3rd party platforms such as Teams, Slack, SharePoint, and Salesforce.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Comparing DynamoDB and MongoDB for Big Data Management

Smart Data Collective

A growing number of companies are discovering the benefits of investing in big data technology. Companies around the world spent over $160 billion on big data technology last year and that figure is projected to grow 11% a year for the foreseeable future. Unfortunately, big data technology is not without its challenges. One of the problems companies face is trying to setup a database that will be able to handle the large quantity of data that they need to manage.

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AI and Machine Learning: Friend or Foe to Mankind?

Dataversity

While humans may be the most intellectual creations and sit atop the “food chain,” artificial intelligence (AI) is a branch of computer science that can simulate human intelligence in many cases. AI is implemented via machine learning (ML) and performs tasks traditionally executed by humans. Like it or not, AI and ML technologies are here to stay […].

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Salesforce seeks to unify automobile supply chain with Automotive Cloud

CIO

For years, auto makers and dealers have used Salesforce for CRM — but it’s involved a hodge-podge of company-specific customizations. Now Salesforce is hoping to sweep that away with Salesforce Automotive Cloud, a dedicated platform for the auto industry that sticks close to industry standards on data exchange. This new offering has arrived as auto makers rethink their relationships with dealers and intermediaries who handled face-to-face customer relations and local inventory since the pandemic

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Five competitive forces to shape your business strategy

WideNARROW

?The pace of change in industry forces means that companies must continually adapt their strategies to remain competitive. The key to success lies in anticipating shifts in the market and proactively developing a long-term plan for growth. To assist in developing a successful business strategy, there are five competitive forces to be aware of: Thread of New Entrants.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Facebook Monitoring: A Guide for Brands In 2022 and Beyond

Netbasequid

Even with all the growth TikTok has seen, and the arrival of new social media apps popping up regularly, Facebook is still holding its own. And that makes Facebook monitoring a must for all brands. Admittedly, not as popular with the Gen Z crowd, Facebook is loved by Millennials (87% ), Gen X (90%) and Boomers (96%). In fact, it and YouTube are their preferred social app.

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Data and Analytics Will Create a More Transparent, Fairer Health Care System

Dataversity

Consider a picture of data-enabled health care. Health records, insurance claims, and telehealth appointments occur from your phone. Wellness apps track everything from stride length to arrhythmia. Digital glucose monitors keep tabs on blood sugar to help manage diabetes. And post-procedure monitoring checks in on your adherence to prescription drugs.

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Oracle adds Fusion Cloud features targeted at healthcare firms

CIO

Increasing its focus on healthcare industry customers, Oracle on Wednesday announced updates for its Cloud Fusion suite aimed at meeting their financial planning, supply chain and human resources needs. The updates, which were announced at the company’s ongoing annual CloudWorld conference, include additions to the company’s Enterprise Planning Management (EPM), Supply Chain management (SCM) and Human Capital Management (HCM) suites.

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Is NLQ the Future of Analytics?

GoodData

NLP is widely used in several use cases. In this article, we will focus on utilization in analytics – NLQ. Its pros, cons, and how its future should look.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.