Smart Data Collective

APRIL 2, 2019

Cloud technology has had a profound impact on the web hosting profession. It is driven largely by advances in big data. Since big data has revolutionized the web hosting industry, a myriad of new hosting options are available. How is Big Data Affecting the Future of Big Data? The sudden emergence of big data is changing the nature of web hosting in two significant ways: Companies need more extensive hosting solutions to ensure they have adequate storage.

Due Diligence 237

Due Diligence Marketing Marketing Innovation 237

Aqute Intelligence

APRIL 5, 2019

Many of our clients are hiring a competitive intelligence agency for the first time. They need to scope out the research and it can be helpfult to have a ready-made starting point. What questions should frame a research proposal? What is it possible to discover about competitors? What is a good structure? Below are some the questions that typically go into a competitor profile.

Competitive Intelligence 100

Competitive Intelligence Research Competitive Intelligence 100

Datapine Blog

APRIL 2, 2019

Monitoring the business performance and tracking relevant insights in today’s digital age has empowered managers and c-level executives to obtain an invaluable volume of data that increases productivity and decreases costs. In fact, data has become the raw material that every business decision is based on while reporting tools create the environment to act on generated information swiftly and accurately.

KPI 90

KPI Data Analysis Analysis Management 90

Moz

MARCH 31, 2019

Posted by Cyrus-Shepard Links matter for SEO. A lot. Most marketers understand that links to websites count as “votes” on the web. Google — and other search engines — use these votes to rank web pages in search results. The more votes a page accumulates, the better that page’s chances of ranking in search results. This is the popularity part of Google’s algorithm, described in the original PageRank patent.

Sports 68

Sports Algorithm Restaurants Research 68

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Smart Data Collective

APRIL 2, 2019

Data Lakes are among the most complex and sophisticated data storage and processing facilities we have available to us today as human beings. Analytics Magazine notes that data lakes are among the most useful tools that an enterprise may have at its disposal when aiming to compete with competitors via innovation. These massive storage pools of data are among the most non-traditional methods of data storage around and they came about as companies raced to embrace the trend of Big Data Analytics w

Startups 206

Startups Gaming Innovation Competitive 206

Elegant BI

APRIL 2, 2019

Business markets and competition are moving much more quickly these days and predicting, planning and forecasting is more important than ever. It is also important to ensure that every team member is a real asset to the organization and can contribute their knowledge and skill with full Insight into the effects and outcome of activities and processes and the ability to correct the course and make recommendations using clear, concise information.

Predictive Analytics 52

Predictive Analytics Algorithm Knowledge Advantage 52

Moz

APRIL 1, 2019

Posted by FeliciaCrawford It feels like it's been a king's age since we first began our long journey to rewrite and revamp the Beginner's Guide to SEO. For all the long months of writing and rewriting, of agonizing over details and deleting/replacing sections every so often as Google threw us for a loop, it's hard to believe it's finally ready to share: The new Beginner's Guide to SEO is here!

Learning 62

Learning Algorithm Information IT 62

Smart Data Collective

APRIL 5, 2019

Big data is playing a more important role than ever in fine-tuning the relationship between customers and brands. It gives brands better insights into their customer behavior, which helps them reach them more effectively. Social listening tools are a prime example of this application. The Complex Role Between Big Data and Social Listening Tools. Social media is a critical piece of the marketing puzzle for every brand today, regardless of the industry you’re in.

Startups 198

Startups Retail Gaming Advantage 198

BI Insight

APRIL 1, 2019

Power Query (M) made a lot of data transformation activities much easier and value replacement is one of them. You can easily right click on any desired value in Power Query, either in Excel or Power BI, or other components of Power Platform in general, and simply replace that value with any desired alternative. Replacing … Continue reading Quick Tips: Conditionally Replace Values Based on Other Values in Power Query.

Business Intelligence 52

Business Intelligence Business Intelligence Intelligence 52

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Digimind

APRIL 1, 2019

Brand reputation is critical to success and sales, and this could not be more true for luxury brands. But as the world of luxury retail is no stranger to controversies and challenges, how can the industry’s leading players stay aspirational and desirable to consumers? The post Luxury Marketing Strategies for Managing Brand Reputation on Social Media appeared first on Digimind Blog.

Management 50

Management Marketing Marketing Retail 50

Moz

APRIL 2, 2019

Posted by Danielle_Launders With MozCon 2019 right around the corner, we’re excited to announce our annual open call for community speakers! Are you the person that everyone in your office goes to for digital marketing advice? Dreaming of breaking into the speaking circuit to share your innovative ideas? Now’s the chance to submit your pitch for an opportunity to join industry leaders on stage in front of 1,500 of your peers.

Travel 50

Travel Gaming Win Innovation 50

Smart Data Collective

APRIL 5, 2019

A growing number of property management companies around the world are recognizing the benefits of data analytics. Analytics is a necessary element of any digital marketing strategy. Analyzing data patterns and trends is key to ensuring a company reaches the right customers and targets people in the right way. The property industry is one of the best examples of an industry that is using data analytics to its advantage.

Management 193

Management Advantage Advantage Research 193

BI Insight

APRIL 1, 2019

Power Query (M) made a lot of data transformation activities much easier and value replacement is one of them. You can easily right click on any desired value in Power Query, either in Excel or Power BI, or other components of Power Platform in general, and simply replace that value with any desired alternative. Replacing … Continue reading Quick Tips: Conditionally Replace Values Based on Other Values in Power Query.

Business Intelligence 54

Business Intelligence Business Intelligence Intelligence 54

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Digimind

APRIL 1, 2019

Luxury marketing has long revolved around sustaining a brand’s status as an icon of wealth and success. However, recent developments around the world pose significant obstacles to sustaining sales and driving growth.

Marketing 40

Marketing Marketing Management Sales 40

BIS Research

APRIL 1, 2019

The digitalization of the manufacturing industry has helped overcome several challenges associated with manual drafting of designs. The introduction of computer-aided design (CAD) software packages has added a whole new dimension to the manufacturing and 3D printing industry. CAD is defined as a software, with the help of which engineers, architects, and designers can digitally represent the design of the product to be constructed.

Analysis 40

Analysis Technology Technology Profiling 40

Smart Data Collective

APRIL 1, 2019

Big data has improved transparency of social media sites. You can now download your personal data from them, which allows you to see what records are retained. Data on your photos, videos, comments, profile details and connections can be stored. Although users can get access to their data, there are still some things that social media networks need to do better.

Profiling 157

Profiling Security Security IT 157

BI Insight

APRIL 2, 2019

If you have a lot of report pages in your Power BI reports you already realised that it is such a pain to click the left/right buttons to navigate through different pages. Well, you can simply right click on the left/right buttons which opens a list of your pages, then select a desired page. Easy! … Continue reading Quick Tips: How to Quickly Switch Between Report Pages in Power BI.

Business Intelligence 42

Business Intelligence IT Business Intelligence 42

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Better Buys

APRIL 4, 2019

Ecommerce marketing can be extremely tedious, not to mention time-consuming. And this is where marketing automation comes into the game. When it comes to marketing for your ecommerce brand, automation can help you get a lot done in a lesser amount of time with a better overall revenue. Seems like a win-win situation, right? No […].

Marketing 22

Marketing Marketing Win Gaming 22

Moz

APRIL 3, 2019

Posted by AlliBerry3 There’s a lot to consider when creating a content strategy in 2019. Not only is there more competition than ever online, but there are so many types of content and ways to reach your target audience. Do you start a blog? Do you podcast? Should you focus on research studies or whitepapers? How do you really know what to do? But before you do anything else, you need to define what goals you want to accomplish with your content.

Finance 68

Finance Research Win Education 68

Smart Data Collective

APRIL 2, 2019

Machine learning is having a major impact on countless industries across the globe. The energy sector is a prime example. The energy and utilities sector is essential to the global economy. The production and consumption of energy resources is imperative for powering nations and business sectors, including transportation and manufacturing. According to an analysis by CB Insights, machine learning and AI are having a large impact on this industry in many ways.

Learning 207

Learning Startups Analysis Technology 207

Zoominfo

APRIL 1, 2019

Technographic data is having its moment in the B2B sales world. But unlike other passing sales trends, it looks like technographic data is here to stay. For those who may be unfamiliar with the term, technographic data refers to the data points surrounding the core tools and technologies a company uses to conduct day-to-day business. Technographic data provides necessary context to important selling activities– enabling sales organizations to close more deals, faster.

Sales 197

Sales Research Win Technology 197

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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

Security

BIS Research

APRIL 2, 2019

Over the years the field of medicine has undergone innumerable technological advancements with the development of novel drugs and advanced treatments that are focused not only on cure, but also on prevention. However, the rising geriatric population, increasing prevalence of chronic and infectious diseases, and the inability of existing therapies to identify the root-cause of diseases has propelled the need for the development and adoption of more advanced and sensitive tools and treatment appro

Analysis 40

Analysis Marketing Marketing Profiling 40

Moz

APRIL 5, 2019

Posted by randfish We've covered strategy, keyword research, and how to satisfy searcher intent — now it's time to tackle optimizing the webpage itself! In the fourth part of the One-Hour Guide to SEO, Rand offers up an on-page SEO checklist to start you off on your way towards perfectly optimized and keyword-targeted pages. If you missed them, check out the other episodes in the series so far: The One-Hour Guide to SEO, Part 1: SEO Strategy The One-Hour Guide to SEO, Part 2: Keyword Research Th

Briefing 72

Briefing Research Advantage Advantage 72

Smart Data Collective

APRIL 3, 2019

Given blockchain’s impressive new prominence in the marketplace, it’s of little surprise that so many people are finally discussing the myriad of ways in which it can positively disrupt the market. Most conversations surrounding blockchain technology have often centered around its security applications, particularly since the decentralized nature of it threatens to upend traditional understandings of information security.

Security 179

Security Security Startups Technology 179

Elegant BI

APRIL 1, 2019

Predictive Analytics Techniques That Are Easy Enough for Business Users! There are a myriad of predictive analytics techniques and predictive modeling algorithms and you can’t expect your business users to understand and use them. If you are taking on an advanced analytics initiative and you want to leverage data democratization to cascade data analytics and data literacy throughout the organization, you will need a data modeling solution that takes the guesswork out of the process.

Predictive Analytics 52

Predictive Analytics Algorithm Sales Business 52

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

Business Intelligence

Moz

APRIL 2, 2019

Posted by tomek_rudzki It’s rather common for companies to build their websites using modern JavaScript frameworks and libraries like React, Angular, or Vue. It’s obvious by now that the web has moved away from plain HTML and has entered the era of JS. While there is nothing unusual with a business willing to take advantage of the latest technologies, we need to address the stark reality of this trend: Most of the migrations to JavaScript frameworks aren’t being planned with users or organic tra

Education 56

Education Commerce Advantage Advantage 56