Sat.Mar 24, 2018 - Fri.Mar 30, 2018

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4 Lessons B2B Marketers Can Learn from B2C Marketers

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The differences between B2B marketing and B2C marketing run deep. These differences range from price point to length of sales cycle, to key buying motivators, and beyond. Today we’re putting our differences aside because we believe, there’s a lot B2B marketers can learn from their B2C counterparts. Ready to learn more? Keep reading! 1. Put the customer before the product.

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Off and running

DC Velocity

A consolidation and new automated storage equipment helped Puma North America add the speed it needs to meet escalating customer demands.

IT 75
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Analyse Your WordPress Website Stats in Power BI

BI Insight

WordPress is one of the most popular open-source website making tools which is vastly used by many bloggers including myself. WordPress developers provide tons of custom plugins to fulfil different needs. But not all of the plugins are well designed and secured. One of the most interesting pieces of information anyone who owns a website/blog … Continue reading Analyse Your WordPress Website Stats in Power BI.

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Comment on Boost your SEO – Steal Your Competitors’ Keywords And AdWords by money lender

Kompyte

Hav?ng read this I beli?ved ?t was very enlightening. ? appreciate you spending some time and effort to put this info?matiln together. I once again fihd myself spending a significant amount of time both. reading and leaving comments. But so what, it was still worth ?t!

IT 40
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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78 Customer Engagement Statistics

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On the most basic level, customer engagement can be defined as the ongoing relationship between a brand and its customers. And, even though customer engagement is only a piece of the marketing puzzle, it shouldn’t be ignored. Engaged customers spend more money, actively support branding initiatives, and often become your company’s best ambassadors. No matter how big your company is, the industry you work in, or the products you sell, customer engagement is vital to the growth of your business.

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Export Power BI Service Data to SQL Server

BI Insight

Update 2021 March: You can now export the data directly from Power BI Desktop using my tool, Power BI Exporter. Read more here. Update 2019 April: If you’re interested in exporting the data model from Power BI Service to SQL Server check this out. A while ago I wrote a blog post explaining how … Continue reading Export Power BI Service Data to SQL Server.

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Discover our new Ebook: Turn the spotlight on your Competitive Intelligence Projects

Digimind

Our most recent handbook helps you to tackle the journey from identifying your objectives to value presentation. Through four simple chapters and examples, learn how to structure, create, engage and evaluate your project process.

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6 Ways to Establish a Trustworthy Brand

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The strongest brands have one thing in common– a loyal base of trusting customers. Trust is at the center of every business strategy– without it, you’ll struggle to, develop relationships, win business, and retain customers. Jim Stengel, former global marketing officer of Procter & Gamble puts it best, “We’re seeing more of an emphasis on brands building emotional relationships with consumers because it’s powerful and it works.

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Purolator joins Blockchain in Transport Alliance

DC Velocity

Canadian parcel carrier sees potential applications in vendor management, loss prevention and security, and billing and payments.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Analyse Your WordPress Website Stats in Power BI

BI Insight

WordPress is one of the most popular open source website making tools which is vastly used by many bloggers including myself. WordPress developers provide tons of custom plugins to fulfill different needs. But not all of the plugins are well designed and secured. One of the most interesting information anyone who owns a website/blog needs … Continue reading Analyse Your WordPress Website Stats in Power BI.

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Blockchain group adds SMC 3 , Orbcomm

DC Velocity

Firms will help Blockchain in Transport Alliance apply the data-sharing technology to logistics management, asset tracking, and transaction processing.

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ELD enforcement begins Sunday with some forecasting Armageddon, others a non-event

DC Velocity

Compliance rate in 90 percent range, some experts say; XPO executive warns of "tsunami" of carrier closings as safety regulators put hammer down.

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ABF, Teamsters negotiators agree to tentative collective bargaining compact

DC Velocity

Current contract extended until new one is finalized; Union leaders to discuss proposal with rank and file early next month.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Cerasis adds multi-carrier parcel shipping management to its TMS

DC Velocity

Partnership with Pierbridge lets shippers compare cost and transit time in real time, firm says.

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Port of Vancouver opens light-industrial building

DC Velocity

Vancouver, Wash., facility offers 125,000 square feet for clients in advanced manufacturing, warehousing, and distribution.

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Export Power BI Service Data to SQL Server

BI Insight

Update 2019 April: If you’re interested in exporting the data model from Power BI Service to SQL Server check this out. Note: The method explained in the above post involves Power BI Premium or Embedded capacities with XMLA endpoints connectivity at the time of writing. A while ago I wrote a blog post explaining how … Continue reading Export Power BI Service Data to SQL Server.

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With "Parcel Metro" service, DHL looks to be big fish in fast-growing delivery pond

DC Velocity

German giant seeks to leverage brand, IT to plant flag in local markets.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Janam offers rugged handheld with keypad and touchscreen

DC Velocity

XM75 computer supports applications in transportation, logistics, route accounting, direct store delivery, and field service, firm says.

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Kalmar's new Essential trucks designed for Latin American market

DC Velocity

The cargo handling company's Essential range includes reachstackers, empty container handlers, and forklifts.

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Asleep at the wheel

DC Velocity

Some trucking regulations can be changed or gutted. A preliminary study into driver sleep apnea should not have been one of them.

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Ryder launches asset-sharing co-op to match users with owners of idle equipment

DC Velocity

About one-quarter of all commercial truck assets sit unused more than one day a week, company says.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Randall-Reilly acquires Smart Rhino Labs

DC Velocity

The company adds trucking industry recruiting services to its current offerings.

IT 48
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Truckstop.com integrates payment platform with MercuryGate TMS

DC Velocity

Combination allows brokers, shippers, and 3PLs to manage payments through their TMS, Truckstop.com says.

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Yusen obtains bonded status for warehouse in Mexico

DC Velocity

Facility allows automotive industry customers to delay tax payments on imported goods, firm says.

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DHL report shows strengthening of global trade during second quarter

DC Velocity

Gains driven by more positive outlook for U.S., South Korean trade.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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JDA teams with Ernst & Young on supply chain digitization projects

DC Velocity

Partners will work with Ingram Micro to provide logistics fulfillment services, JDA says.

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Kion replaces CFO with executive from British energy firm

DC Velocity

Groth succeeds Toepfer, who takes job with German polymer materials manufacturer.

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FedEx buys UK last mile delivery firm to boost position in cross-border e-commerce

DC Velocity

P2P Mailing, acquired for US$129 million, to be folded into FedEx Cross Border.