Crayon

MAY 18, 2021

Gathering competitive intelligence is a challenge. In fact, according to our survey of more than 1,000 CI professionals, it’s the toughest part of the job. On average, it takes up one-third of all time spent on the CI process (the other two parts of the process being analysis and activation). A consistent stream of sound competitive data—i.e., data that’s up-to-date, reliable, and actionable—is foundational to your long-term success in a crowded market.

Competitive Intelligence 661

Competitive Intelligence Competitive Intelligence Intelligence 661

Cipher

MAY 18, 2021

Cipher is excited to announce the launch of a series of innovative new features on the Knowledge360? platform. We’re always striving to make Knowledge360 better, and we’re confident these new features will unlock new levels of value for users.

Innovation 579

Innovation Competitive Intelligence Competitive Intelligence 579

Smart Data Collective

MAY 20, 2021

Big data has been highly important to modern organizations. Companies have started using data analytics to better reach their customers and improve their conversions. Online companies in particular have become highly dependent on big data to grow their customer bases. Before data analytics was widely used, nearly every decision a business manager would make was essentially the result of guesswork.

Market Segmentation 291

Market Segmentation Education Business Intelligence Globalization 291

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. It’s ubiquitous, low cost, reliable, and provides high-impact benefits. Customers have become highly accustomed to using email when communicating with a brand, and email performance is a critical factor in the success of digital marketing campaigns.

Marketing 264

Marketing Marketing Education Information 264

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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ArchIntel

MAY 18, 2021

ArchIntel™ -. Media monitoring can be left to automation if no one cared about what is actually being said about them, only that their names are mentioned lengthily in the news. But a recent article on BizCommunity said that many people do care about how they and the organizations they represent are portrayed in mass media. Author Joe Hamman said that a good PR strategy transcends just aiming for frequent media mention but rather seeks that one’s brand is represented in an ideal and flatte

Intelligence 196

Intelligence Intelligence Technology Technology 196

Smart Data Collective

MAY 20, 2021

Making a decision about your further education and career should not be done lightly. Often, it is a large investment, and you will need to dedicate a lot of time and energy to learning new skills or developing existing ones. When completing a business analytics masters online, you will be taking a flexible course that works for you, letting you customize the degree to suit the industry you work in and allowing you to continue working alongside your studies.

Business 262

Business Education Knowledge Analysis 262

Octopus

MAY 18, 2021

This post asks what is Competitive Intelligence in the real world? It offers an eight step process to understand how to do Competitive Intelligence. Here at Octopus Intelligence, we have many philosophies. And one of the most important of these. Read More. The post What is Competitive Intelligence in The Real World? appeared first on Octopus Competitive Intelligence.

Competitive Intelligence 169

Competitive Intelligence Competitive Intelligence Intelligence 169

ArchIntel

MAY 18, 2021

ArchIntel™ -. In its latest article for the “ Timely Tips for the OSINT Pro ” series, the Hetherington Group highlights three open-source intelligence tools that can be used for asserting one’s legal rights, tracking stolen items in the online marketplace and checking the legitimacy of health care products. Dubbed the consumer’s resource for class action lawsuits, ClassAction.org , hosts information on active litigation and investigations, breaking news and opinion, as well as open class a

Pharmaceutical 196

Pharmaceutical Finance Intelligence Intelligence 196

Cipher

MAY 17, 2021

Competitive intelligence, often referred to as CI, is at the heart of every high-performing organization. By practicing competitive intelligence, organizations can take steps to stay ahead of their competition, maximize business performance, and ensure sustainable long-term success.

Competitive Intelligence 327

Competitive Intelligence Competitive Intelligence Intelligence 327

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Smart Data Collective

MAY 19, 2021

Artificial intelligence is becoming a major focus of our lives. It is affecting some of the most intimate elements of our lives, such as our homes. As we stated before, AI has played a role in driving the direction of the smart home market. A growing number of people live in smart homes these days, which rely on complicated AI technology. As of 2021, connected home devices are used by approximately 12.5% of households in the United States.

Entertainment 260

Entertainment Startups Technology Technology 260

Primary Intelligence

MAY 19, 2021

Over 80% of B2B buyers use Supplier Information Channels (SIC) to research their buying decisions before they purchase. However, only 30% feel that the information found there is “Impactful,” a concerning metric when you consider that buyers who find SIC information helpful are three times more likely to spend more and regret less. The Disconnect with Supplier Information Channels.

Information 172

Information Sales Research Intelligence 172

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. It’s ubiquitous, low cost, reliable, and provides high-impact benefits. Customers have become highly accustomed to using email when communicating with a brand, and email performance is a critical factor in the success of digital marketing campaigns.

Marketing 130

Marketing Marketing Education Information 130

ArchIntel

MAY 18, 2021

ArchIntel™ -. Comintelli, a Swedish software company , has enhanced its Intelligence2day platform with a new feature that allows users to gather and analyze images taken from conferences and virtual events. The feature, dubbed Field Intelligence Retriever , makes use of intelligent optical character recognition technology to convert photo data into searchable content.

Analysis 104

Analysis Competitor Analysis Gaming Intelligence 104

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Smart Data Collective

MAY 18, 2021

With the digital era came something that makes companies’ jobs easier: data mining. The issue is not that there was no such thing before. Data mining has been around for a long time, but then, only marketing companies did it and in a very artisan way. Now, algorithms do the hard work for you. Knowing your consumer, his or her behavior, and shopping preferences is a good way to target publicity and push some items over others.

Data Mining 247

Data Mining Business Algorithm Commerce 247

Netbasequid

MAY 20, 2021

Media intelligence isn’t new, but there are still those who seem a little baffled by what it is. We are going to demystify this excellent tool for increasing your brand’s health and bottom dollar by explaining what this magical and elusive ingredient is. And we’ll be giving you examples that you can apply to your own business. We’ll also be offering some real-life use cases in which media intelligence won the day.

Intelligence 98

Intelligence Intelligence Competitor Analysis Benchmarking 98

Zoominfo

MAY 19, 2021

The world of data privacy is vast and complex. Almost everyone has an opinion about the topic, but few truly understand how it actually works. In this glossary, we’ll help you build your data privacy IQ by explaining some of the most common terms and applications. Ready? Let’s get started… Data Privacy. Data privacy generally encompasses the laws, regulations, industry standards, and business practices used in the handling of personal information: how it is collected, how it is used, and t

Profiling 130

Profiling Security Security Information 130

ArchIntel

MAY 18, 2021

ArchIntel™ -. Using the right tools is important when conducting market and competitive intelligence research especially now that M/CI analysts have to deal with massive amounts of data, says Peter Grimm , president of competitive intelligence company Cipher Systems. In a new blog entry on the Cipher website, Grimm noted that the more low-value tasks an M/CI tool can automate, the “more valuable” it becomes to an organization.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

IT

Smart Data Collective

MAY 21, 2021

The software development industry is growing at a healthy pace. It is estimated to be worth $429.6 billion this year. That figure is projected to grow over 11% a year and will be worth over $911 billion in 2028. A lot of different factors are contributing to the changes that are being observed in the software development market. New advances in data analytics and a wealth of outsourcing opportunities have contributed.

Data Mining 246

Data Mining Algorithm Predictive Analytics Technology 246

Dataversity

MAY 18, 2021

Software testing lies at the core of ensuring a raft of deliverables are realized to the satisfaction of the stakeholders, including the end-users. The post Emerging Technologies: Changing the Future of Software Testing appeared first on DATAVERSITY.

Technology 98

Technology Technology Predictive Analytics Learning 98

Zoominfo

MAY 19, 2021

The world of data privacy is vast and complex. Almost everyone has an opinion about the topic, but few truly understand how it actually works. In this glossary, we’ll help you build your data privacy IQ by explaining some of the most common terms and applications. Ready? Let’s get started… Data Privacy Data privacy generally encompasses the laws, regulations, industry standards, and business practices used in the handling of personal information: how it is collected, how it is used, and to

Profiling 100

Profiling Security Security Information 100

ArchIntel

MAY 18, 2021

ArchIntel™ -. “The cybersecurity market was valued at USD 156.24 billion in 2020, and it is expected to reach USD 352.25 billion by 2026, registering a CAGR of 14.5% during 2021-2026.” — ReportLinker. The necessity of human intervention in the high-stakes cybersecurity industry may not be so apparent to the casual observer. But a recent article by DFLabs on Security Boulevard gives several good reasons why security automation can never replace skilled security professionals.

Security 104

Security Security Technology Technology 104

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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

Security

Smart Data Collective

MAY 21, 2021

AI is becoming a lot more important than ever. Companies are expected to spend nearly $310 billion on AI solutions by 2026. There are a lot of reasons AI is going to be beneficial for companies in the coming months. It will help a number of organizations get through the frustrating growing pains the economy will face as it emerges from the pandemic.

Technology 240

Technology Technology Security Security 240

Netbasequid

MAY 19, 2021

The world is online, and the ability to gather all that structured and unstructured textual data and categorize it into neat explorable bundles is critical for any brand aiming to understand their consumer base more completely. In this article we will explore not only what text analysis is, but seven brands who have used it with great success, and how you can too.

Analysis 97

Analysis Research Knowledge Market Research 97

Domo

MAY 21, 2021

There’s a reason they say the customer is always right. Without the customer, nothing else in the business matters. That’s why it’s important to keep customers happy by providing them top-level customer service—not just when making the sale, but in the days, weeks, and even years after the transaction is completed. The better your overall customer experience offering, the more likely you have a customer for life.

Knowledge 93

Knowledge Finance Sales Profiling 93

ArchIntel

MAY 18, 2021

ArchIntel™ -. Mailchimp, a marketing platform provider headquartered in Atlanta, Georgia, is looking to hire a full-time market intelligence manager. According to a job posting on LinkedIn, the opening is for a mid-senior level position. The MI manager will lead a team of researchers tasked with monitoring the competitive landscape, analyzing market share in key markets, tracking market trends and disseminating competitive insights.

Market Intelligence 104

Market Intelligence Intelligence Intelligence Management 104

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

Business Intelligence

Smart Data Collective

MAY 17, 2021

The right to privacy is widely regarded as a fundamental human right. A growing number of people are expressing concerns about their desire to have privacy protected. One poll found that 93% of Americans would switch to a new brand that protected their privacy better. But if that’s so, why does it seem increasingly unattainable in the modern age?

Win 235

Win Profiling Algorithm Banking 235

Netbasequid

MAY 18, 2021

Chances are, you’re feeling the heat from the competition more now than ever before. With every passing day, more and more brands are scaling up their digital transformation. And in so doing, they’re becoming more sophisticated in their market, consumer and competitive intelligence using data analytics powered by artificial intelligence. And of course, that means your competition is more than likely using social media listening to accurately assess the voice of the customer and crafting brand me

Analysis 89

Analysis Competitive Intelligence Competitive Win 89

Domo

MAY 19, 2021

With solutions that provide mission-critical platforms for ERP, CRM, analytics, and more, SAP is a leader across multiple business categories. Indeed, more than 200 million people worldwide rely on SAP software to manage their finances, serve customers, and adapt to quickly-changing markets. Because SAP’s solutions are based in the cloud, they are able to make data available for users across the enterprise.

Business 64

Business KPI Finance Knowledge 64