Sat.Jan 01, 2022 - Fri.Jan 07, 2022

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I Just Bought Crayon For the Second Time—Here's Why

Crayon

I have been working in the B2B SaaS world for over five years now. As a competitive intelligence (CI) professional, I help companies define and build their CI programs so that they can be one step ahead and crush their competitors.

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The Fascinating Role of AI in the Evolution of Computer-Aided Designs

Smart Data Collective

Introduction. It is no secret that businesses that are looking to maximize profit in the near future are looking at the role AI can play to unlock potential profits. For businesses in industries that rely on Computer-Aided Design (CAD) the question can be asked, how is AI transforming their industry or supplementing current technology to help boost profit margins?

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Competitive Intelligence Platform Klue Raises $62M in Series B Funding Round

ArchIntel

ArchIntel™ -. Klue, a competitive intelligence platform provider based in Vancouver, Canada, has secured $62 million in additional funding after a Series B financing round led by Tiger Global Management. The new investment adds to the $15 million that the six-year old startup raised in a Series A round in September 2020, GeekWire reported. Jason Smith , co-founder and chief executive officer of Klue, said in a blog post that the Series B funding will finance the company’s efforts in product inno

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B2B Marketing Trends: What to Expect in 2022

Zoominfo

The digital marketing landscape is more competitive than ever — and if you’re not prepared, you’re already behind. Here are four B2B marketing trends to implement (or at the very least, be on the lookout for) in 2022. B2B Marketing Technology Trends Trend #1: Consolidation of martech systems We see digital marketing headed toward consolidated tech stacks with strong integrations.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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What is Dark Data, Why Does it Matter, and Why Are Humans Still Needed?

Timo Elliot

Back in the 1960s, a pair of radio astronomers were busily collecting data on distant galaxies. They had been doing this for years. Elsewhere, other astronomers had been doing the same. But what set these astronomers apart – and eventually earned them a Nobel Prize – was what they eventually found in the data. Like other radio astronomers, they had long detected a consistent noise pattern.

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More Trending

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Applying Human Intelligence Can Reduce Accidents in Aviation Sector

ArchIntel

ArchIntel™ -. A recent column in The Kathmandu Post makes a case for the continued relevance of human intelligence in ensuring safety in the technology-driven aviation sector. According to author Birendra Kumar Singh, training aviation personnel to handle any crises that may arise in the sky or on the ground is essential despite technological advancements in identifying potential risks.

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Preparing for 2022: Retail Trends & Shopper Expectations to Watch Out For

Intelligence Node

2021 was a whirlwind of a year not just for the global population, but for businesses too. Retail businesses strove to bounce back after an unprecedented 2020 taken hostage by the COVID-19 pandemic, and while many succeeded, the ones who weren’t quick enough to pivot to a digital-first approach, went bankrupt. According to Statista, global […].

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Chorus Transcription Gets a Refresh

Zoominfo

The ZoomInfo product team is excited to announce our latest update to our conversation intelligence platform, Chorus. Watch the following video for a quick summary of the newest features and read on for a more in-depth view. Throughout 2021, we dedicated a great deal of time to transition our transcription engine to the next generation of AI (an end-to-end transformer model called wav2vec ) to improve our transcription capabilities.

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The Top AI-Based Web Design Trends For 2022

Smart Data Collective

There is no denying the fact that artificial intelligence has become important in the field of web design. A growing number of web developers are using data analytics, AI and other big data tools to make the most out of their strategy. In fact, e-commerce and SaaS platforms are part of the reason that the market for AI is projected to be worth $126 billion by 2025.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Lever Opens Senior Product Marketing Manager Position

ArchIntel

ArchIntel™ -. San Francisco-based human resource consultancy Lever is hiring a senior product marketing manager who will be tasked with showcasing the company’s solution to the market. According to Lever’s LinkedIn post, the successful applicant will work with a cross-functional team to develop new customer- and value-oriented content, including thought leadership collateral and sales enablement tools.

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Dark Data: How to Find It and What to Do with It

Timo Elliot

Like the proverbial man looking for his keys under the streetlight , when it comes to enterprise data, if you only look at where the light is already shining, you can end up missing a lot. In a previous blog , I explored the value of dark data and how it can reveal insights that can streamline processes, improve customer experiences, generate more revenue – and maybe even help make the world a better place.

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Demo CRM Calendar Sync

Zoominfo

Scenario Set up your sales team for success by syncing their calendars with your CRM database. In the mobile ZoomInfo app, you can sync your calendar with meeting invites and pull information from the attendee list. Your AEs and sales reps can identify and research the decision-makers who will be on the call, retrieve account summaries and notes on company activity, and more invaluable information right on their phones before and during a demo meeting.

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Different Software Testing Strategies When Creating AI Applications

Smart Data Collective

Artificial intelligence has become a lot more important for many industries. There are a lot of companies that use AI technology to streamline certain functions, bolster productivity, fight cybersecurity threats and forecast trends. The market for AI technology is going to continue to grow as more companies discover the benefits it provides. In November, Garter published a study that found companies around the world will spend $62 billion on AI technology.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Cognizant Relies on Open-Source Intelligence to Navigate COVID-19 Crisis

ArchIntel

ArchIntel™ -. The global business resilience team at Cognizant leveraged open-source intelligence at the start of the COVID-19 pandemic to support decision-making processes and enable business continuity, according to a report from Security magazine. OSINT was critical to understanding the risks posed by SARS-CoV-2 to the professional services company and its people.

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“Data is the closest thing to magic in the modern world…”

Timo Elliot

This is a English translation of an article by Thérèse van Bellinghen that first appeared on the SAP News Blog. . Yves Lombaerts, Sales Manager for the Belgian market, picked up our Global Innovation Evangelist Timo Elliott for an interesting ride to SAP’s offices in Brussels. They discussed how medium and small sized enterprises should handle the digital transformation, and the concrete roles of Data Protection Officers and Innovation Evangelists during this process.

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Connect with executives through Conversation Intelligence

Zoominfo

Scenario With conversation intelligence software , such as ZoomInfo Chorus, you can identify and connect with senior executives directly from sales calls. When a name is mentioned during a video call, you can identify if they are a senior person at the prospect company. If so, have an email go out directly from your VP to that executive. You can also bookmark important moments from the call for informed follow-up.

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Encryption Importance in the Age of Data Breaches

Smart Data Collective

People keep receiving dismal news on internet security these days. In 2020, data breaches rose by almost 20% between January and September. Hence, users are increasingly aware of how vital data encryption is to protect their data. A significant development is making the web much safer in an encouraging sign. . When you visit most websites, you might notice a green lock just beside its address.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Open University Proposes Way to Keep Human Empowered Despite Rise in Automation

ArchIntel

ArchIntel™ -. “The global artificial intelligence (AI) market should reach $132.9 billion by 2024 from $26.2 billion in 2019 at a compound annual growth rate (CAGR) of 38.4% for the forecast period of 2019 to 2024.” — BCC Research. Businesses should ensure that their workforces remain empowered despite the increasing adoption of artificial intelligence and automation technologies in many workplaces, according to the Open University Business School.

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A Guide To The Methods, Benefits & Problems of The Interpretation of Data

Datapine Blog

Table of Contents. 1) What Is Data Interpretation? 2) How To Interpret Data? 3) Why Data Interpretation Is Important? 4) Data Analysis & Interpretation Problems. 5) Data Interpretation Techniques & Methods. 6) The Use of Dashboards For Data Interpretation. Data analysis and interpretation have now taken center stage with the advent of the digital age… and the sheer amount of data can be frightening.

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Organize on-demand “deminars”

Zoominfo

Scenario Organize gated, on-demand demos or group demos. (We call them “deminars” ) Promote them through display ads, email campaigns, and targeted outreach. When people register to attend, add their information to automated follow-up campaigns.

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Why You Need a Social Media Engagement Strategy in 2022

Netbasequid

Maintaining a connection with your audience on social media is no easy task. Consumers are buffeted by trends, current events, and life situations that cumulate into ever-shifting behaviors. Their perceptions and interests evolve, so brands must work hard to maintain relevancy with their audience. Social media is the main point of contact for many brands and their customers.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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DIA to Serve as Lead Defense Agency for OSINT, Official Says

ArchIntel

ArchIntel™ -. The Department of Defense is expected to designate the Defense Intelligence Agency as its main hub for open-source intelligence , the agency’s top official said. The DIA specializes in delivering defense and military intelligence to warfighters, defense policymakers and force planners in the defense and intelligence communities, according to its website.

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Longtime AIM partner Sue LaBonville retires

AIM

Longtime AIM employee, partner, and former President Sue LaBonville retired on January 1, 2022. Upon her retirement, Anne Herron Bridgewater, a leadership partner in the firm since 2005, has purchased Sue’s shares in the company and now serves as AIM’s President. This seamless transition, with its continuity in leadership, keeps AIM in an excellent position to continue competing with agility and flexibility while adapting to, and capitalizing on, market opportunities.

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Data and Analytics: The Pandemic Lessons

Dataversity

Since the onset of the pandemic, when the world plunged into a state of suspended animation, “touchless business” has become more than a boardroom buzzword, a survival mechanism. Customer interactions have been digitized at a pace accelerated by three years, while enterprises’ speed of response to changes, such as increasing the use of technology in […].

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What Consumer Insights Matter More Than Ever

Netbasequid

Here we are turning the corner into year three of the pandemic, and there’s still no sign of normalcy. As such, logic is out the window when analyzing consumer behavior at scale, and brands are frantic to keep up – making consumer insights matter more now than ever. The fourth wave of illness is making its rounds, as the stock market swells and ‘now hiring’ signs fill store windows.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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CareCloud Looking for Miami-Based Product Marketing Associate

ArchIntel

ArchIntel™ -. CareCloud Health is in search of a product marketing associate to join its team in Miami, Florida. According to a job announcement posted on LinkedIn, the selected candidate will work closely with sales and marketing teams to support winning go-to-market strategies promoting effective revenue growth across the portfolio of products. The job also requires the creation of voice of the customer collateral such as case studies and testimonials to drive sales effectiveness and the devel

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The Ultimate List of No-Fail B2B Blogging Best Practices

Weidert Group

The English language is hard. Writing is even harder. Maybe that’s why so many companies outsource their content marketing to an agency. Knowing how to write a company blog post requires more than making sure everything is spelled correctly and that you’ve used proper grammar. Don’t get me wrong; those things are really important, but B2B blogging best practices involve so much more.

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Predictions for 2022: What Does the Future Hold for Databases and Open Source?

Dataversity

Any time we stare into the crystal ball and try to predict the future, we try to balance what we want to see and what we hope won’t happen. We have to extrapolate from our own experiences, and what we think will take place after. And we’ll have to try and anticipate things that might […]. The post Predictions for 2022: What Does the Future Hold for Databases and Open Source?