Sat.Jul 24, 2021 - Fri.Jul 30, 2021

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3 Win/Loss Analysis Templates You Can Use Right Now

Crayon

More than two-thirds of competitive intelligence professionals say their in-house team is responsible for win/loss analysis. Translation: A lot of folks—perhaps yourself included—are tasked with examining won and lost deals on top of monitoring competitors, creating feature comparisons, building battlecards , etc. That’s a lot of ground to cover between the hours of 9am and 5pm—which is why simple win/loss analysis templates can be tremendously helpful.

Loss 662
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Why Your Next CEO Should Come From the CI Department

Cipher

As industries become increasingly competitive and companies experience unprecedented levels of disruption , the role of Competitive Intelligence (CI) has never been more important. An effective approach to conducting CI demands a balanced skill set that pairs hard data and analysis skills with the ability to drive strategy and build relationships across an organization.

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4 Ways Data-Driven Automation Enhances Merchandise Distribution

Smart Data Collective

The supply-chain analytics market is projected to be worth over $16.8 billion by 2027. This is largely due to the benefits of using data analytics to improve automation in merchandise distribution. As a retailer or manufacturer selling via e-commerce platforms, you already know the importance of using big data to improve automation. While some jobs must be performed by actual humans, many can be performed just as well through algorithms, machines, and other technologies.

Retail 335
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How to use APIs to update and enrich your data

Zoominfo

Data decays over time—phone numbers change, companies shift locations, or people move jobs. Data changes, and stale data is expensive. It is estimated that, on average, organizations lose $15 million each year due to bad data. What’s even worse, teams spend close to 50% of their time cleaning and prepping data—time that could be better spent creating value by solving real business problems.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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5 Tips for Better Customer Case Studies (+ Examples!)

Crayon

Teams are constantly looking for ways to stand out in crowded markets. Customer case studies may be just the differentiator companies have been seeking to give them that competitive edge. Not only do customer case studies showcase the types of pain points that a product or service can address, but they also highlight the results and successes real-life users have seen.

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Transforming Trend Tracking: The Future of Trend Intelligence

Cipher

In this age of disruption, the ability for organizations to accurately predict, monitor, and act on future trends is increasingly important. The most successful organizations over the next decade will be those that accurately predict trends, track their development, and implement meaningful strategies at exactly the right time.

More Trending

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Introducing the New Chorus App for Zoom Meetings

Zoominfo

It’s well-known at this point that salespeople are busy. Research has even shown that they spend just over a third of their time actually selling. Many of the administrative and other non-revenue generating activities such as scheduling meeting follow-ups, taking meeting notes, and entering post-meeting information into their CRMs takes up a significant amount of time ?

Sales 246
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Competitor highlights: Huntington Ingalls …(new and improved) with Alion

FedSavvy

We last analyzed Huntington Ingalls Industries (HII) in a June 2021 blog, examining their organization, M&A activity, and noteworthy federal contracts. Since then, HII announced the acquisition of Alion Science and Technology (Alion) for nearly $1.7 billion from the private equity firm Veritas Capital. For such a large acquisition, what will Alion bring to Huntington Ingalls?

Analysis 130
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Do Today’s Buyers Even Need Sales? How B2B Buying Processes Have Changed

Weidert Group

Bad news salespeople—just like the teenager/parent relationship, the modern B2B buyer doesn’t need you.well, at least until they decide they need you. And when that all-important moment occurs, it’s definitely on their terms—so you best be ready to meet them at their time of need. Unlike stereotypical teens, however, B2B decision-makers are much more rational beings.

Sales 103
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Cloud Technology: the Cornerstone of a Small Business’s Online Presence

Smart Data Collective

We have talked in depth about the massive benefits of cloud technology for small businesses. There are a number of compelling reasons that businesses need to turn to cloud technology to develop a strong edge against the competition. This explains why the cloud technology market will grow by $287 billion over the next four years. There are a number of cloud computing applications that can help companies improve their bottom lines.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Hiring After COVID-19: Post-Pandemic Trends to Watch

Zoominfo

The US economy is finally coming up for air. States that imposed lockdowns for the COVID-19 pandemic started lifting restrictions on businesses and public spaces in May 2021, and many major cities have reopened. However, as the New York Times observes, “it’s a weird moment for the US economy.”. With people getting vaccines, spending more money, and returning to offices, the job market is going through a period of unprecedented adjustment.

Advantage 246
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2021 Tokyo Olympics: Week 1 Athletes & Themes Brands Should Watch

Netbasequid

The Olympic games are finally here, and some fantastic stories are unfolding. Since consumer and media intelligence are the name of the game, we’ll be exploring how conversations are playing out over the next several weeks. Here, we’ll dive into some of the top discussions around the athletes on the world’s biggest stage. Specifically, we’ll take a look at the following athletes making a stir in the media this week: Hidilyn Diaz.

Gaming 98
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How Artificial Intelligence Can Improve Diagnostic Health Care

Dataversity

Click to learn more about author Ahmer Inam. How might artificial intelligence (AI) help physicians diagnose medical conditions more effectively? This question grows more important each year. Approximately 400,000 hospitalized patients experience some type of preventable harm each year, costing the health care industry $20 billion, according to NCBI.

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Why You Must Leverage Encryption for Data Protection in the Digital Transformation Era

Smart Data Collective

The race to embrace digital transformation is on and a lot of organizations are doing everything possible to ensure they digitize every piece of information; this is, however, putting at greater risks of cyber-attacks and data breaches. Taking into account that the global spend on digital transformation is projected to hit an astonishing $2.39 Trillion by 2024 , it’s obvious that data security challenges will hit new heights.

Alliance 265
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Introducing the New Chorus App for Zoom Meetings

Zoominfo

It’s well-known at this point that salespeople are busy. Research has even shown that they spend just over a third of their time actually selling. Many of the administrative and other non-revenue generating activities such as scheduling meeting follow-ups, taking meeting notes, and entering post-meeting information into their CRMs takes up a significant amount of time 一 time that could be spent prospecting , or better yet, selling.

Sales 130
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"What is Legal Innovation?" A review of a recent paper

Vable

Occasionally someone publishes an academic paper which is of immediate interest and this one by Haim Sandberg caught my eye. "What is Legal Innovation?" was flagged by my morning current awareness bulletin and I opened and read it straight away.

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Rise of the Cyborgs: Using AI/ML to Enhance Human Intelligence (Part 1)

Dataversity

Click to learn more about author Assaf Egozi. Modern organizations house a growing number of “citizen data analysts.” These individuals hold a wide range of positions in the enterprise, from executive and business roles through to data, business, operations, marketing, and sales analyst roles. They work across a wide range of functions, striving to improve insights into […].

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Historical Olympic Medal Tracker

Domo

We wanted to get into the Olympic spirit so we started looking for data sources with Olympic results. Kaggle had a nice historical dataset we could use with data through 2016: [link]. We did some research around free sources with current Olympic medal data and it was pretty scarce. And we know most people have their favorite go to news or sports source for this year’s Tokyo Olympics.

Sports 98
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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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How Recruiters Can Adjust in a Pandemic-Era Job Market

Zoominfo

The US economy is finally coming up for air. States that imposed lockdowns for the COVID-19 pandemic started lifting restrictions on businesses and public spaces in May 2021, and many major cities have reopened. However, as the New York Times observes, “it’s a weird moment for the US economy.” With people getting vaccines, spending more money, and returning to offices, the job market is going through a period of unprecedented adjustment.

Marketing 130
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How to Use HubSpot Adaptive Testing for Websites That Drive Inbound Growth

Weidert Group

Experimentation, constant adjustment, and continuous improvement are key aspects of growth-driven design (GDD) websites, an essential part of an inbound growth strategy. Once a website is launched, you commit to putting new ideas to the test , measuring outcomes, and optimizing web pages as you grow the site and learn about what delights your customers and prospects.

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The Duality of DBaaS: Friend or Foe?

Dataversity

Click to learn more about author Matt Yonkovit. A forest fire is a powerful force of nature. Capable of massive destruction, but also with the potential to bring forth new life and facilitate positive growth. Cloud database-as-a-service offerings have a similar duality. The power of the cloud has transformed our technology infrastructure. Nowhere is this more evident […].

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How Givaudan Active Beauty has grown globally by remaining locally-minded

ATTEST

When launching into new markets, or managing multiple different regions, having a one-size-fits-all approach has too often held companies back. Navigating cultural nuances as a global business can be tricky, yet taking the time to understand this can be the key ingredient to competitive advantage. A shining example of this in practice is global manufacturer of flavours, fragrances and active cosmetics, Givaudan Active Beauty.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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How to use APIs to update and enrich your data

Zoominfo

Data decays over time—phone numbers change, companies shift locations, or people move jobs. Data changes, and stale data is expensive. It is estimated that, on average, organizations lose $15 million each year due to bad data. What’s even worse, teams spend close to 50% of their time cleaning and prepping data—time that could be better spent creating value by solving real business problems.

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Weidert Group to Share Sales Strategies for Reaching the Post-Pandemic Buyer During Manufacturing First

Weidert Group

APPLETON, WI, July 2021 – Greg Linnemanstons, president of Weidert Group, a B2B inbound growth agency and Diamond Level HubSpot Partner, will share approaches for adapting and aligning marketing and sales strategies to thrive and grow in a post-pandemic business landscape.

Sales 93
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Lean Governance: The Next Machine to Change the World

Dataversity

Click to learn more about author Steve Zagoudis. Lean GovernanceTM is the next machine to change the world of Data Governance and Enterprise Data Management. As proponents of lean thinking, we view corporations as data factories that produce information for operations, reporting, and financial modeling. We were inspired by the 1990 groundbreaking book “The Machine that […].

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The “Amazon Effect” – Pharmacies, Healthcare, and Disruption

Fuld

CVS, Walgreens, and Walmart control over 20,000 bricks & mortar stores, or some 40% of all U.S. retail pharmacies. But Amazon has sent shock waves through these incumbents’ corporate offices with its recent move into the healthcare market via PillPack, Amazon Pharmacy and Amazon Care. Suddenly, the old guard are faced with the “Amazon Effect” – a highly disruptive, user-friendly virtual care model that bundles telehealth, big data, and free and fast mail order delivery directly to patient ho

Retail 83
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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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3 Powerful On-Page Optimizations to Power Up Your Content

Moz

It’s not easy to write content that ranks in Google and drives conversions, but if you follow a few simple steps, you’ll be well on your way to ranking, and to engaging customers on all types of devices.

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The Bite-Size Future of Business Intelligence

InfoSol

The recent Dresner 2021 Wisdom of the Crowds survey for Self-Service Business Intelligence showed that self-service BI ranked 6 th in importance out of 44 topics. Guess what Number 1 was? Yup, Reporting was #1 on the list! Ten years ago, the BI industry experts and vendors were trying to convince us that self-service BI was here already and pervasive throughout most organizations and that BI reporting was on its way out.

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How Brands Can Shape a Message on Social Media

Netbasequid

Staying on top of social media messaging is a challenge for any marketer. It doesn’t matter if you’re coming fresh off the heels of a killer campaign; you’ve got to be able to read into new circumstances and get back in the batter’s box. And a water-tight social media analysis is how you do it. No one ever said that marketing was easy, but the right approach will help you read the room with your audience and adjust your strategy accordingly.

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Fuld + Company Helps Global Energy Company Benchmark its Production Operations Through Competitor Insights

Fuld

Background. A global energy company wanted to learn more about how their competitors are structured within their production facilities to help provide insight on operational challenges and inefficiencies. Working with Fuld + Company, the client was able to gain insight on the organizational structure, asset management strategies, and staffing models of selected industry peers.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.