The program seeks to attract small and medium-size businesses by offering incentives to move their workloads to the cloud. Credit: cybrain Amazon Web Services on Wednesday made its global Lift program available in India, targeting small and medium-size businesses with revenue ranging from 800 million to 6.25 billion rupees. The Lift program, according to AWS, offers promotional credits and nearly 200 AWS services to help enterprises move on-premises workloads to the cloud. The India Lift program allows enterprises within the designated revenue range, regardless of their status as an AWS customer, to join the program. “New and existing customers that join the program will receive a starter pack of AWS Promotional Credits over 12 months, providing access to all 200 fully featured services on AWS,” the company said, adding that the program had no lock-in or hidden clauses. The first dollar billed to the subscribing enterprise will unlock 62,000 rupees worth of promotional credits, AWS said, adding that increased usage of AWS services could help a subscribing enterprise unlock a maximum of 6.9 million rupees in promotional credits over the 12-month period. The promotional credit will be used to offset the total AWS bill of the enterprise, AWS said. In a similar move last month, Google Cloud started offering a new type of contract, dubbed Flex Agreements, to incentivize enterprises to move workloads to its data centers. AWS has been investing heavily in India to ramp up its operations. Last year, it launched its second region in India and said it was committing $4.4 billion (364 billion rupees) through the end of 2030 to scale scale cloud services in the country. Related content brandpost Sponsored by Cyber NewsWire Memcyco Report Reveals Only 6% Of Brands Can Protect Their Customers From Digital Impersonation Fraud By Cyber NewsWire - Paid Press Release May 21, 2024 4 mins Cyberattacks Security case study Porsche Carrera Cup Brasil gets real-time data boost Dener Motorsport, producer of the first South American one-make championships of Porsche, uses Microsoft Fabric Real-Time Intelligence so it can stream data from its race cars to its engineers to optimize predictive maintenance. By Thor Olavsrud May 21, 2024 5 mins ICT Partners Microsoft Microsoft Azure news Epicor announces Grow portfolio to weave AI into ERP AI-supported BI and forecasting capabilities are ready now; Epicor will roll out others towards the end of the year. By Lynn Greiner May 21, 2024 4 mins Artificial Intelligence Enterprise Applications news AI is driving productivity and wage increases: Report In major labor markets, including the US, the UK, Canada, Australia, and Singapore, jobs requiring AI expertise are associated with a considerable wage premium. By Prasanth Aby Thomas May 21, 2024 3 mins Salaries IT Jobs Artificial Intelligence PODCASTS VIDEOS RESOURCES EVENTS SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe